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firstwave.com website review

Visit site (opens in a new tab)Reviewed 24 October 202620 issues · 83 checks

This review found 20 issues worth fixing on firstwave.com, 3 of them high impact, across 83 checks. The most urgent: 32 text elements with low contrast. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.9 s1.8 sMay 9Sep 52.8 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.7 s
May 16, 20262.5 s
May 23, 20262.4 s
May 30, 20262.5 s
Jun 6, 20262.0 s
Jun 13, 20262.0 s
Jun 27, 20262.0 s
Jul 4, 20262.2 s
Sep 5, 20262.8 s

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of firstwave.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. firstwave.com at 0.4 s0.4 s
  2. firstwave.com at 0.8 s0.8 s
  3. firstwave.com at 1.1 s1.1 s
  4. firstwave.com at 1.5 s1.5 s
  5. firstwave.com at 1.9 s1.9 s
  6. firstwave.com at 2.3 s2.3 s
  7. firstwave.com at 2.6 s2.6 s
  8. firstwave.com at 3.0 s3.0 s

firstwave.com does not allow embedding, so this is Google's rendering of the page.

Speed

5 to fix69
  • Reduce unused JavaScript

    810 ms · 220 KiB

    About 220 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 810 ms faster on a phone.

  • Mobile performance score: 69

    69/100

    Your mobile performance score is 69 (desktop: 92). Pages that score under 90 lose visitors before the first paint.

  • Use efficient cache lifetimes

    450 ms · 74 KiB

    5 files are served with short cache lifetimes, so returning visitors download them again (74 KiB).

  • Render-blocking requests

    500 ms

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.

  • Google Tag Manager adds 291 ms

    291 ms

    Google Tag Manager costs a phone 291 ms of main-thread work and 341 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Customer.io and cloudflare.com and others), adding 458 KiB and 330 ms of main-thread time.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 172 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    22 KiB

    About 22 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.7 s

    A phone's processor spends 1.7 s on main-thread work while loading, 807 ms of it running JavaScript. That is comfortably low.

  • Server response: 20 ms

    20 ms

    Your server sent the HTML in 20 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix65
  • Largest Contentful Paint: 8.4 s

    8.4 s

    Your largest element takes 8.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “The New ASD Essentials: Beyond Essential Eight”.

  • Time to Interactive: 8.6 s

    8.6 s

    The page becomes fully interactive after 8.6 s. Good is under 3.8 s.

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • 12 images without width and height

    12 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    -4%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.7 s to 2.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

3 checks passed
  • Speed Index: 3.3 s

    3.3 s

    Visually, the page fills in at 3.3 s (Speed Index), inside the 3.4 s “good” threshold.

  • Total Blocking Time: 180 ms

    180 ms

    Scripts block the page for only 180 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix90
  • 3 images far larger than shown

    261 KiB

    3 images are downloaded at several times the size a phone draws them, for example ECAAS Mark - Vert - 27001 Information Security - Large.png at 2,000 px wide, shown at 44 px. Resized copies would save about 261 KiB.

  • 3 images in older formats

    3 images (270 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 3 images below the first screen load straight away

    3 images further down the page (270 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 0.3 g of CO₂ per visit

    0.34 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.34 g of CO₂e: 40.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Page weight: 1.2 MB in 119 requests

    1.2 MB

    Your homepage downloads 1.2 MB in 119 requests on a phone: scripts 741 KiB (72), images 297 KiB (17) and other files 69 KiB (22). That is a lean page.

Accessibility

2 to fixGoogle 9797
  • 32 text elements with low contrast

    32 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Alternative text of images should not be repeated as text (1 element)

    Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 37 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 2 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10093
  • Title is long (68 characters)

    Your title is 68 characters, so Google will cut it off around 60: “Find Devices, Fix Faults, Stop Threats, Prove Compliance | FirstWave”.

  • 63 internal links, 7 external

    The homepage links to 63 pages on firstwave.com and 7 external pages.

7 checks passed
  • Meta description: 144 characters

    Your meta description is 144 characters: “One AI-powered suite to discover every device, prove network compliance continuously, and automate remediation across y…”.

  • One H1 headline

    Your main headline reads: “Find every device.Fix faults first.Stop threats.Prove compliance.”.

  • Canonical URL set

    The canonical URL is https://firstwave.com/.

  • Structured data in place

    Structured data found: ItemList, Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://firstwave.com/sitemap_index.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (907 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (7 KiB, 55 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix93
  • 1 linked page hidden from search

    /events/beyond-essential-eight-canberra-2026 is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 31 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 400 ()”.

2 checks passed
  • Tap targets are thumb-sized

    13 of 14 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix93
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • Short HSTS lifetime

    HSTS is set, but max-age is 180 days; one year is the recommended minimum.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

6 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (firstwave.com).

  • Valid certificate (148 days left)

    The certificate from DigiCert Inc · RapidSSL TLS RSA CA G1 verifies for firstwave.com and is valid for another 148 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • http:// redirects to https

    http://firstwave.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 38 links work

    All 38 links checked from your homepage (32 internal, 6 external) answered without errors.

Domain and trust

  • No CAA record

    firstwave.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    firstwave.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 28 years old

    28 years

    firstwave.com was registered in Mar 1998 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Mar 2027

    firstwave.com is registered until Mar 2027.

Content and conversion

2 to fix80
  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 869 words of copy

    The homepage carries about 869 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Free Download” and “Book a Demo”.

  • 13 calls to action

    The homepage has 13 calls to action, for example “Contact”, “Free Download” and “Book a Demo”.

  • Social proof on the page

    Social proof on the homepage: 6 customer or partner logos and 7 trust badges.

Email authentication

1 to fix75
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be firstwave.com is still delivered. Add a report address, check the reports, then move to quarantine.

  • Email authentication score: 75/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com include:spf.firstcloudsecurity.net -all”.

  • DKIM signing found

    A DKIM key is published (selector “k2”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 10 cookies set on arrival

    10

    Opening the homepage sets 10 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 11 other companies contacted

    Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

Framework
Nuxt
Hosting
Netlify

Upkeep, stack, hiring and company data from programmable.info

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