Website review, no card needed
interactivebuilds.com website review
Visit site (opens in a new tab)Reviewed 5 November 202622 issues · 75 checks
This review found 22 issues worth fixing on interactivebuilds.com, 8 of them high impact, across 75 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
77CClosest competitors among reviewed websites
Compare side by sideOne score from every part of this review. How it works
How it loaded on a phone
0.8 s
1.5 s
2.3 s
3.1 s
3.8 s
4.6 s
5.4 s
6.1 s
Speed
Render-blocking requests
1.9 s31 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.9 s.
Mobile performance score: 49
49/100Your mobile performance score is 49. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
7 third-party services on the page
7 third-party services load with your homepage (Google Tag Manager, Google CDN and Other Google APIs/SDKs and others), adding 1.5 MB and 1.3 s of main-thread time.
Reduce unused JavaScript
790 KiBAbout 790 KiB of JavaScript is downloaded but never used on this page.
Google Tag Manager adds 657 ms
657 msGoogle Tag Manager costs a phone 657 ms of main-thread work and 548 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google CDN adds 520 ms
520 msGoogle CDN costs a phone 520 ms of main-thread work and 736 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 3.5 s
A phone's processor spends 3.5 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
15 long tasks on the main thread
15 long tasks block the main thread while loading, the longest for 238 ms. During a long task the page ignores taps.
Reduce unused CSS
150 ms · 84 KiBAbout 84 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Use efficient cache lifetimes
26 KiB2 files are served with short cache lifetimes, so returning visitors download them again (26 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify CSS
5 KiB5 KiB could be saved by minifying CSS.
1 checks passed
Server response: 20 ms
20 msYour server sent the HTML in 20 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 14.7 s
14.7 sThe page becomes fully interactive after 14.7 s. Good is under 3.8 s.
Speed Index: 9.2 s
9.2 sVisually, the page fills in at 9.2 s (Speed Index). Good is under 3.4 s.
Largest Contentful Paint: 5.7 s
5.7 sYour largest element takes 5.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “WEBSITE AGENCY • SINCE 2010 BUILT FOR SUCCESS Web design, d…”. Most of its time is resource load delay (4.9 s).
Total Blocking Time: 803 ms
803 msScripts block taps and scrolling for 803 ms in total while the page loads. Good is under 200 ms.
First Contentful Paint: 2.2 s
2.2 sThe first text or image appears after 2.2 s on a phone. Good is under 1.8 s.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
1 checks passed
Cumulative Layout Shift: 0.001
0.001The layout barely moves while loading (CLS 0.001, good is under 0.1).
Images and page weight
Page weight: 2.6 MB in 95 requests
2.6 MBYour homepage downloads 2.6 MB in 95 requests on a phone: scripts 1.6 MB (30), other files 357 KiB (10) and images 260 KiB (7). Under 2 MB keeps phones on slow connections fast.
About 0.7 g of CO₂ per visit
0.74 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.74 g of CO₂e: 88.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
30 text elements with low contrast
30 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Links look like plain text
1 link inside paragraphs relies on colour alone to stand out.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
5 links without text
5 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 54 images in the HTML carry an alt attribute.
43 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
82 internal links, 4 external
The homepage links to 82 pages on interactivebuilds.com and 4 external pages.
7 checks passed
Meta description: 140 characters
Your meta description is 140 characters: “High-performing website design and custom development built for growing businesses across Colorado. Partner with a loca…”.
One H1 headline
Your main headline reads: “Colorado Web Design Agency”.
Title: 65 characters
Your title is a healthy 65 characters: “Colorado Website Design & Custom Development | Interactive Builds”.
Canonical URL set
The canonical URL is https://www.interactivebuilds.com/.
Structured data in place
Structured data found: Article, FAQPage, ImageObject, LocalBusiness and Organization.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.interactivebuilds.com/sitemap.xml.
AI search readiness
No llms.txt
There is no https://www.interactivebuilds.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (1,832 words), so crawlers that don't run JavaScript still read it.
Other pages
5 pages slow to respond
https://www.interactivebuilds.com/solutions/wordpress-maintenance, https://www.interactivebuilds.com/work, https://www.interactivebuilds.com/colorado-springs-web-design, https://www.interactivebuilds.com/fort-collins-web-design and https://www.interactivebuilds.com/aurora-web-design took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
2 small tap targets
2 of 6 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
About 1,199 words of copy
The homepage carries about 1,199 words of visible text.
9 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “START YOUR PROJECT”.
12 calls to action
The homepage has 12 calls to action, for example “Contact”, “Talk to a Strategist” and “Start Your Project”.
Social proof on the page
Social proof on the homepage: 43 testimonial or review blocks, a star rating and 50 trust badges.
Analytics in place
Analytics detected: Google Analytics.
Direct contact links
Visitors can reach you directly: 3 phone links and 0 email links.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
LocalBusiness structured data
Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
12 other companies contacted
Loading the homepage contacts 12 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at interactivebuilds.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Analytics
- Hosting
- Fastly
Company
- Headquarters
- Parker
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 22 issues on interactivebuilds.com, including 12 speed issues and 1 SEO issue. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.