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ipchile.cl website review
Visit site (opens in a new tab)Reviewed 27 October 202649 issues · 103 checks
This review found 49 issues worth fixing on ipchile.cl, 23 of them high impact, across 103 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
69DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 3.1 s |
| May 16, 2026 | 3.1 s |
| May 23, 2026 | 3.1 s |
| May 30, 2026 | 3.0 s |
| Jun 6, 2026 | 3.0 s |
| Jun 13, 2026 | 2.9 s |
| Jun 20, 2026 | 2.8 s |
| Jun 27, 2026 | 2.8 s |
| Jul 4, 2026 | 2.8 s |
| Jul 11, 2026 | 2.8 s |
| Jul 18, 2026 | 2.8 s |
| Jul 25, 2026 | 2.8 s |
| Aug 1, 2026 | 2.7 s |
| Aug 8, 2026 | 2.6 s |
| Aug 15, 2026 | 2.6 s |
| Aug 22, 2026 | 2.6 s |
| Aug 29, 2026 | 2.7 s |
| Sep 5, 2026 | 2.7 s |
| Sep 12, 2026 | 2.7 s |
| Sep 19, 2026 | 2.7 s |
| Sep 26, 2026 | 2.7 s |
| Oct 3, 2026 | 2.6 s |
| Oct 10, 2026 | 2.6 s |
| Oct 17, 2026 | 2.6 s |
| Oct 24, 2026 | 2.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 224 ms |
| May 16, 2026 | 220 ms |
| May 23, 2026 | 215 ms |
| May 30, 2026 | 217 ms |
| Jun 6, 2026 | 221 ms |
| Jun 13, 2026 | 226 ms |
| Jun 20, 2026 | 234 ms |
| Jun 27, 2026 | 242 ms |
| Jul 4, 2026 | 245 ms |
| Jul 11, 2026 | 251 ms |
| Jul 18, 2026 | 254 ms |
| Jul 25, 2026 | 260 ms |
| Aug 1, 2026 | 276 ms |
| Aug 8, 2026 | 298 ms |
| Aug 15, 2026 | 304 ms |
| Aug 22, 2026 | 306 ms |
| Aug 29, 2026 | 309 ms |
| Sep 5, 2026 | 306 ms |
| Sep 12, 2026 | 308 ms |
| Sep 19, 2026 | 310 ms |
| Sep 26, 2026 | 311 ms |
| Oct 3, 2026 | 311 ms |
| Oct 10, 2026 | 312 ms |
| Oct 17, 2026 | 312 ms |
| Oct 24, 2026 | 313 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.8 s
1.7 s
2.5 s
3.3 s
4.2 s
5.0 s
5.9 s
6.7 s
ipchile.cl does not allow embedding, so this is Google's rendering of the page.
Speed
Use efficient cache lifetimes
27.6 s · 8.2 MB94 files are served with short cache lifetimes, so returning visitors download them again (8.2 MB).
Reduce unused JavaScript
7.3 s · 1.9 MBAbout 1.9 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 7.3 s faster on a phone.
Improve image delivery
3.2 s · 2.5 MB7 images could be 2.5 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.2 s faster on a phone.
Render-blocking requests
3.6 s28 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.6 s.
Minify JavaScript
2.1 s · 394 KiB394 KiB could be saved by minifying JavaScript.
Font display
1.5 sWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.5 s).
Google Tag Manager adds 1.2 s
1.2 sGoogle Tag Manager costs a phone 1.2 s of main-thread work and 1.2 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Mobile performance score: 33
33/100Your mobile performance score is 33 (desktop: 37). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 5.7 s
A phone's processor spends 5.7 s on main-thread work while loading, 3.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Google CDN and Facebook and others), adding 2.5 MB and 2.1 s of main-thread time.
Reduce unused CSS
450 ms · 140 KiBAbout 140 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
Google CDN adds 401 ms
401 msGoogle CDN costs a phone 401 ms of main-thread work and 741 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Facebook adds 253 ms
253 msFacebook costs a phone 253 ms of main-thread work and 256 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 265 ms. During a long task the page ignores taps.
1,517 HTML elements
The page has 1,517 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Minify CSS
150 ms · 15 KiB15 KiB could be saved by minifying CSS.
Legacy JavaScript
32 KiBPolyfills for old browsers add 32 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 234 ms
234 msYour server sent the HTML in 234 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 42.8 s
42.8 sYour largest element takes 42.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “logo IP Chile”.
Speed Index: 15.9 s
15.9 sVisually, the page fills in at 15.9 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 45.5 s
45.5 sThe page becomes fully interactive after 45.5 s. Good is under 3.8 s.
Total Blocking Time: 1.3 s
1.3 sScripts block taps and scrolling for 1.3 s in total while the page loads. Good is under 200 ms.
First Contentful Paint: 3.6 s
3.6 sThe first text or image appears after 3.6 s on a phone. Good is under 1.8 s.
Real-user LCP: 3.3 s
3.3 sReal visitors wait 3.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 354 ms
354 msReal visitors wait 354 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Tap response (INP) got 41% slower for real visitors
+41%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 224 ms to 313 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 2.4 s
2.4 sReal visitors see the first content after 2.4 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.4 s
1.4 sReal visitors wait 1.4 s for your server to start answering (75th percentile). Good is under 800 ms.
9 images without width and height
9 images have no width and height attributes, so the layout jumps as each one loads.
3 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Largest content (LCP) got 17% faster for real visitors
-17%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.1 s to 2.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 10.9 MB in 160 requests
10.9 MBYour homepage downloads 10.9 MB in 160 requests on a phone: images 4.8 MB (21), scripts 4.2 MB (72) and fonts 1.3 MB (5). Under 2 MB keeps phones on slow connections fast.
2 images over 500 KB
2 images weigh 1.9 MB together. On a phone connection a single image that size takes seconds.
7 images in older formats
7 images (3.0 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image far larger than shown
92 KiB1 image is downloaded at several times the size a phone draws it, for example LOGO-FONDO-BLANCO-JPG.jpg at 2,129 px wide, shown at 178 px. Resized copies would save about 92 KiB.
2 images below the first screen load straight away
2 images further down the page (83 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 3.1 g of CO₂ per visit
3.09 gBy the Sustainable Web Design model, a visit to your homepage emits about 3.09 g of CO₂e: 371.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
2 buttons without a name
2 buttons have no accessible name, so screen readers announce just “button”.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (41 elements)
All page content should be contained by landmarks: 41 elements on the page fail this check, rated moderate by axe-core.
19 links without text
19 visible links have no text or label, so screen readers cannot say where they go.
7 form fields without a label
7 form fields have no label, so screen readers announce an empty box and autofill guesses.
1 checks passed
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
9 links crawlers can't follow
9 links have no real href, so search engines can't follow them.
108 internal links, 37 external
The homepage links to 108 pages on ipchile.cl and 37 external pages.
7 checks passed
Meta description: 76 characters
Your meta description is 76 characters: “Estudia en IPCHILE - Instituto Profesional de Chile, Institución Acreditada.”.
Title: 40 characters
Your title is a healthy 40 characters: “IPCHILE - Instituto Profesional de Chile”.
Canonical URL set
The canonical URL is https://www.ipchile.cl/.
Structured data in place
Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.ipchile.cl/sitemap_index.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (653 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages share a title
/vinculacion-con-el-medio-e-innovacion and /vinculacion-con-el-medio all use the title “Vinculación con el Medio e Innovación - IPCHILE”. Search engines can't tell which page to show for a search, so each competes with the others.
15 pages without a meta description
/innovacion-y-emprendimiento, /docentes, /vinculacion-con-el-medio-e-innovacion, /sobre-ipchile, /autoridades and /acreditacion and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.
2 links to non-canonical URLs
Your homepage links to 2 pages by a URL that isn't their canonical one, for example /vinculacion-con-el-medio, whose canonical is /vinculacion-con-el-medio-e-innovacion. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
2 pages without an H1
/innovacion-y-emprendimiento and /cursos-y-diplomados have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 45 found) and read each the way a search engine does.
3 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
Missing source maps
Large scripts ship without source maps.
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
36 of 38 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
1 broken external link
1 link to other sites is dead, for example https://cl.linkedin.com/school/ipchile/ (999).
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
6 checks passed
Served over HTTPS
The homepage is served over HTTPS (ipchile.cl).
Valid certificate (171 days left)
The certificate from DigiCert Inc · GeoTrust TLS RSA CA G1 verifies for ipchile.cl and is valid for another 171 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
HSTS enabled
Strict-Transport-Security is set, so browsers always use https.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
Domain and trust
No CAA record
ipchile.cl has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,040 words of copy
The homepage carries about 1,040 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
4 checks passed
2 short forms
2 short forms (7 fields at most) are right on the homepage, asking for an email.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Direct contact links
Visitors can reach you directly: 7 phone links and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Email authentication
Email authentication score: 95/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication, and sends you reports.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:spf.protection.outlook.com ip4:181.118.166.128/26 ip4:181.118.167.64/26 include:spf.mandrillapp.com incl…”.
DKIM signing found
A DKIM key is published (selector “selector1”, “selector2” and “k2”), so receivers can verify mail really came from you.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
22 cookies set on arrival
22Opening the homepage sets 22 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
20 other companies contacted
Loading the homepage contacts 20 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
Stack
- Hosting
- Telefonica Empresas Chile Sa
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 49 issues on ipchile.cl, including 27 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.