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ipc.org website review
Visit site (opens in a new tab)Reviewed 31 October 202651 issues · 106 checks
This review found 51 issues worth fixing on ipc.org, 17 of them high impact, across 106 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
67DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 4.2 s |
| May 16, 2026 | 4.1 s |
| May 23, 2026 | 4.2 s |
| May 30, 2026 | 4.2 s |
| Jun 6, 2026 | 4.3 s |
| Jun 13, 2026 | 4.5 s |
| Jun 20, 2026 | 4.4 s |
| Jun 27, 2026 | 4.4 s |
| Jul 4, 2026 | 4.4 s |
| Jul 11, 2026 | 4.4 s |
| Jul 18, 2026 | 4.5 s |
| Jul 25, 2026 | 4.5 s |
| Aug 1, 2026 | 4.4 s |
| Aug 8, 2026 | 4.3 s |
| Aug 15, 2026 | 4.2 s |
| Aug 22, 2026 | 4.2 s |
| Aug 29, 2026 | 4.1 s |
| Sep 5, 2026 | 4.2 s |
| Sep 12, 2026 | 4.2 s |
| Sep 19, 2026 | 4.3 s |
| Sep 26, 2026 | 4.5 s |
| Oct 3, 2026 | 4.6 s |
| Oct 10, 2026 | 4.8 s |
| Oct 17, 2026 | 5.0 s |
| Oct 24, 2026 | 5.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 156 ms |
| May 16, 2026 | 152 ms |
| May 23, 2026 | 150 ms |
| May 30, 2026 | 150 ms |
| Jun 6, 2026 | 150 ms |
| Jun 13, 2026 | 150 ms |
| Jun 20, 2026 | 155 ms |
| Jun 27, 2026 | 154 ms |
| Jul 4, 2026 | 154 ms |
| Jul 11, 2026 | 159 ms |
| Jul 18, 2026 | 160 ms |
| Jul 25, 2026 | 159 ms |
| Aug 1, 2026 | 164 ms |
| Aug 8, 2026 | 159 ms |
| Aug 15, 2026 | 164 ms |
| Aug 22, 2026 | 165 ms |
| Aug 29, 2026 | 163 ms |
| Sep 5, 2026 | 161 ms |
| Sep 12, 2026 | 154 ms |
| Sep 19, 2026 | 158 ms |
| Sep 26, 2026 | 158 ms |
| Oct 3, 2026 | 170 ms |
| Oct 10, 2026 | 187 ms |
| Oct 17, 2026 | 200 ms |
| Oct 24, 2026 | 219 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.6 s
1.3 s
1.9 s
2.6 s
3.2 s
3.8 s
4.5 s
5.1 s
ipc.org does not allow embedding, so this is Google's rendering of the page.
Speed
Improve image delivery
8.3 s · 1.6 MB4 images could be 1.6 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 8.3 s faster on a phone.
Render-blocking requests
2.5 s7 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.5 s.
Use efficient cache lifetimes
1.4 s · 930 KiB29 files are served with short cache lifetimes, so returning visitors download them again (930 KiB).
Reduce unused CSS
1.2 s · 215 KiBAbout 215 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.2 s faster on a phone.
Mobile performance score: 57
57/100Your mobile performance score is 57. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
527 KiBAbout 527 KiB of JavaScript is downloaded but never used on this page.
6 third-party services on the page
6 third-party services load with your homepage (Google Tag Manager, Vimeo and Cookiebot and others), adding 2.8 MB and 231 ms of main-thread time.
Vimeo adds 76 ms
76 msVimeo costs a phone 76 ms of main-thread work and 2.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
2,720 HTML elements
The page has 2,720 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Font display
100 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).
2 long tasks on the main thread
2 long tasks block the main thread while loading, the longest for 99 ms. During a long task the page ignores taps.
Legacy JavaScript
12 KiBPolyfills for old browsers add 12 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
2 checks passed
Main-thread work: 1.3 s
A phone's processor spends 1.3 s on main-thread work while loading, 612 ms of it running JavaScript. That is comfortably low.
Server response: 41 ms
41 msYour server sent the HTML in 41 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 5.4 s
5.4 sReal visitors wait 5.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 5.2 s
5.2 sReal visitors see the first content after 5.2 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 3.8 s
3.8 sReal visitors wait 3.8 s for your server to start answering (75th percentile). Good is under 800 ms.
Largest Contentful Paint: 23.1 s
23.1 sYour largest element takes 23.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “From chips to systems”.
Speed Index: 14.1 s
14.1 sVisually, the page fills in at 14.1 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 23.1 s
23.1 sThe page becomes fully interactive after 23.1 s. Good is under 3.8 s.
First Contentful Paint: 3.0 s
3.0 sThe first text or image appears after 3.0 s on a phone. Good is under 1.8 s.
Real-user INP: 202 ms
202 msReal visitors wait 202 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.12
0.12For real visitors the layout shifts by 0.12 (75th percentile). Good is under 0.1.
Tap response (INP) got 36% slower for real visitors
+36%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 156 ms to 219 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 24% slower for real visitors
+24%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 4.2 s to 5.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 images without width and height
8 images have no width and height attributes, so the layout jumps as each one loads.
2 checks passed
Cumulative Layout Shift: 0.099
0.099The layout barely moves while loading (CLS 0.099, good is under 0.1).
Total Blocking Time: 57 ms
57 msScripts block the page for only 57 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 7.5 MB in 117 requests
7.5 MBYour homepage downloads 7.5 MB in 117 requests on a phone: images 4.3 MB (21), other files 1.9 MB (70) and scripts 988 KiB (12). Under 2 MB keeps phones on slow connections fast.
3 images over 500 KB
3 images weigh 3.8 MB together. On a phone connection a single image that size takes seconds.
4 images in older formats
4 images (3.8 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image far larger than shown
478 KiB1 image is downloaded at several times the size a phone draws it, for example ChatGPT Image Sep 17, 2026, 10_30_06 AM.png at 1,254 px wide, shown at 350 px. Resized copies would save about 478 KiB.
About 2.1 g of CO₂ per visit
2.12 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.12 g of CO₂e: 254.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Accessibility
Form elements should have a visible label (1 element)
Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
All page content should be contained by landmarks (3 elements)
All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
Alternative text of images should not be repeated as text (6 elements)
Alternative text of images should not be repeated as text: 6 elements on the page fail this check, rated minor by axe-core.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 12 images in the HTML carry an alt attribute.
48 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is short (42 characters)
Your meta description is only 42 characters: “Helping the World Build Electronics Better”. 70 to 160 characters is enough to sell the click.
2 H1 headlines
There are 2 <h1> headlines (“Double Materiality Assessment (DMA) Toolkit” and “The Global Electronics Association”). One clear main headline is easier for people and search engines.
Structured data has 2 problems
Structured data found (Article and FAQPage) but with 2 problems, for example “FAQPage: mainEntity is an empty list”.
No social preview image
No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
155 internal links, 63 external
The homepage links to 155 pages on ipc.org and 63 external pages.
4 checks passed
Title: 57 characters
Your title is a healthy 57 characters: “Global Electronics Association Homepage | electronics.org”.
Canonical URL set
The canonical URL is https://www.electronics.org/.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.ipc.org/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,098 words), so crawlers that don't run JavaScript still read it.
Other pages
1 page points its canonical at the homepage
/home declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
2 pages share a title
/ and /home all use the title “Global Electronics Association Homepage | electronics.org”. Search engines can't tell which page to show for a search, so each competes with the others.
2 pages without a meta description
/member-directory and /blog have no meta description, so Google writes the search snippet from whatever text it finds.
4 pages share a meta description
/europe, /india-southeast-asia, /JP and /united-states-canada use the same meta description. A description written for each page earns more clicks.
3 pages without an H1
/membership, /explore-members-only-resources and /blog have no <h1> headline, so visitors and search engines get no clear main topic.
5 pages slow to respond
/home, /JP, /KR, /united-states-canada and /membership took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 61 found) and read each the way a search engine does.
3 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
6 small tap targets
6 of 21 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
3 third-party cookies
3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Unrecognized Content-Security-Policy directive 'webrtc'.”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
2 broken external links
2 links to other sites are dead, for example https://ipcworks.ipc.org/ (500).
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
1 link through redirect chains
1 link go through two or more redirects, for example http://www.ipcapexexpo.org/.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
5 checks passed
Served over HTTPS
The homepage is served over HTTPS (electronics.org).
Valid certificate (159 days left)
The certificate from Amazon · Amazon RSA 2048 M01 verifies for ipc.org and is valid for another 159 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
http:// redirects to https
http://ipc.org redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
Domain and trust
No CAA record
electronics.org has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
electronics.org's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 29 years old
29 yearselectronics.org was registered in Jun 1997 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Registered until Jun 2027
electronics.org is registered until Jun 2027.
Content and conversion
Thin social proof
Social proof on the homepage: 5 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 513 words of copy
The homepage carries about 513 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Download the Report”.
15 calls to action
The homepage has 15 calls to action, for example “Get Started with Your Membership”, “Membership Pricing” and “Buy IPC Certification Exam Credits”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager.
Email authentication
Email authentication score: 90/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 ip4:13.111.0.0/16 ip4:23.96.202.177/32 ip4:34.230.143.12/32 ip4:45.136.240.0/22 ip4:50.232.137.154/32 ip4:50.232…”.
DKIM signing found
A DKIM key is published (selector “selector1”, “s1” and “s2”), so receivers can verify mail really came from you.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Tag Manager and LinkedIn Insight (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.
4 cookies set on arrival
4Opening the homepage sets 4 cookies, 2 of them by other companies (measured from a US location before any click).
14 other companies contacted
Loading the homepage contacts 14 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Cookiebot
A consent management tool (Cookiebot) loads with the page.
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- CMS
- Drupal 10 (https://www.drupal.org)
- Analytics
- Google Tag Manager
- Hosting
- AWS
Company
- Founded
- 1957
- Headquarters
- Bannockburn
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 51 issues on ipc.org, including 22 speed issues, 4 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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