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lattebusche.com website review
Visit site (opens in a new tab)Reviewed 22 October 202649 issues · 111 checks
This review found 49 issues worth fixing on lattebusche.com, 20 of them high impact, across 111 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
72C- #62,349 of 81,159 reviewed websitesbeats 20%
- #33,890 of 40,084 online storesbeats 13%
- #1,394 of 2,107 WooCommerce storesbeats 29%
Closest competitors among WooCommerce stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 4.1 s |
| May 9, 2026 | 4.0 s |
| May 16, 2026 | 4.1 s |
| May 23, 2026 | 4.0 s |
| May 30, 2026 | 4.1 s |
| Jun 6, 2026 | 4.2 s |
| Jun 13, 2026 | 4.2 s |
| Jun 20, 2026 | 4.3 s |
| Jun 27, 2026 | 4.2 s |
| Jul 4, 2026 | 4.3 s |
| Jul 11, 2026 | 4.3 s |
| Jul 18, 2026 | 4.3 s |
| Jul 25, 2026 | 4.5 s |
| Aug 1, 2026 | 4.6 s |
| Aug 8, 2026 | 4.7 s |
| Aug 15, 2026 | 4.8 s |
| Aug 22, 2026 | 5.1 s |
| Aug 29, 2026 | 5.4 s |
| Sep 5, 2026 | 5.3 s |
| Sep 12, 2026 | 5.1 s |
| Sep 19, 2026 | 4.6 s |
| Sep 26, 2026 | 4.0 s |
| Oct 3, 2026 | 3.9 s |
| Oct 10, 2026 | 3.9 s |
| Oct 17, 2026 | 4.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 211 ms |
| May 9, 2026 | 211 ms |
| May 16, 2026 | 209 ms |
| May 23, 2026 | 209 ms |
| May 30, 2026 | 212 ms |
| Jun 6, 2026 | 208 ms |
| Jun 13, 2026 | 206 ms |
| Jun 20, 2026 | 206 ms |
| Jun 27, 2026 | 203 ms |
| Jul 4, 2026 | 203 ms |
| Jul 11, 2026 | 203 ms |
| Jul 18, 2026 | 203 ms |
| Jul 25, 2026 | 207 ms |
| Aug 1, 2026 | 209 ms |
| Aug 8, 2026 | 211 ms |
| Aug 15, 2026 | 212 ms |
| Aug 22, 2026 | 209 ms |
| Aug 29, 2026 | 209 ms |
| Sep 5, 2026 | 210 ms |
| Sep 12, 2026 | 208 ms |
| Sep 19, 2026 | 210 ms |
| Sep 26, 2026 | 211 ms |
| Oct 3, 2026 | 212 ms |
| Oct 10, 2026 | 211 ms |
| Oct 17, 2026 | 208 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
3.5 s36 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.5 s.
Use efficient cache lifetimes
1.1 s · 779 KiB46 files are served with short cache lifetimes, so returning visitors download them again (779 KiB).
Mobile performance score: 47
47/100Your mobile performance score is 47 (desktop: 66). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.8 s
A phone's processor spends 4.8 s on main-thread work while loading, 2.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Reduce unused JavaScript
300 ms · 1.7 MBAbout 1.7 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, YouTube and Google CDN and others), adding 3.3 MB and 1.7 s of main-thread time.
Reduce unused CSS
900 ms · 285 KiBAbout 285 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 900 ms faster on a phone.
Font display
900 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 900 ms).
Google Tag Manager adds 538 ms
538 msGoogle Tag Manager costs a phone 538 ms of main-thread work and 630 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
YouTube adds 382 ms
382 msYouTube costs a phone 382 ms of main-thread work and 981 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
300 ms · 116 KiB8 images could be 116 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.
Google CDN adds 303 ms
303 msGoogle CDN costs a phone 303 ms of main-thread work and 734 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
2,282 HTML elements
The page has 2,282 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
gr-cdn.com adds 106 ms
106 msgr-cdn.com costs a phone 106 ms of main-thread work and 461 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
18 long tasks on the main thread
18 long tasks block the main thread while loading, the longest for 197 ms. During a long task the page ignores taps.
Legacy JavaScript
9 KiBPolyfills for old browsers add 9 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify CSS
4 KiB4 KiB could be saved by minifying CSS.
1 checks passed
Server response: 247 ms
247 msYour server sent the HTML in 247 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 6.0 s
6.0 sReal visitors wait 6.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 4.2 s
4.2 sReal visitors see the first content after 4.2 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 3.2 s
3.2 sReal visitors wait 3.2 s for your server to start answering (75th percentile). Good is under 800 ms.
Speed Index: 15.9 s
15.9 sVisually, the page fills in at 15.9 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 34.0 s
34.0 sThe page becomes fully interactive after 34.0 s. Good is under 3.8 s.
Largest Contentful Paint: 5.7 s
5.7 sYour largest element takes 5.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Lattebusche - latte, formaggi, yogurt e gelati delle Dolomi…”. Most of its time is resource load delay (2.8 s).
First Contentful Paint: 3.8 s
3.8 sThe first text or image appears after 3.8 s on a phone. Good is under 1.8 s.
Total Blocking Time: 598 ms
598 msScripts block taps and scrolling for 598 ms in total while the page loads. Good is under 200 ms.
15 images without width and height
15 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-1%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 211 ms to 208 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-3%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 4.1 s to 4.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user INP: 141 ms
141 msReal visitors wait 141 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 6.5 MB in 242 requests
6.5 MBYour homepage downloads 6.5 MB in 242 requests on a phone: scripts 3.4 MB (69), images 2.0 MB (103) and other files 363 KiB (21). Under 2 MB keeps phones on slow connections fast.
10 images in older formats
10 images (737 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
2 images far larger than shown
146 KiB2 images are downloaded at several times the size a phone draws them, for example BANNER_Siti-web.png at 2,830 px wide, shown at 198 px. Resized copies would save about 146 KiB.
6 images below the first screen load straight away
6 images further down the page (420 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 1.8 g of CO₂ per visit
1.85 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.85 g of CO₂e: 221.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Unlabelled dropdowns
3 dropdowns have no label.
10 tap targets too small
10 tap targets are too small or too close together to hit reliably with a finger.
2 text elements with low contrast
2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
45 images without alt text
45 images have no alt text, which hurts accessibility and image search.
44 links without text
44 visible links have no text or label, so screen readers cannot say where they go.
5 form fields without a label
5 form fields have no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h4), which makes the page harder to scan with a screen reader.
1 checks passed
46 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (71 characters)
Your title is 71 characters, so Google will cut it off around 60: “Lattebusche - Latte, formaggi, yogurt e gelati delle Dolomiti Bellunesi”.
5 H1 headlines
There are 5 <h1> headlines (“Lattebusche è 100% latte italiano, locale, di cas…”, “I nostri prodotti” and “Di Lattebusche potete fidarvi: 100% latte italian…”). One clear main headline is easier for people and search engines.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
8 links crawlers can't follow
8 links have no real href, so search engines can't follow them.
No favicon declared
No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.
154 internal links, 104 external
The homepage links to 154 pages on lattebusche.com and 104 external pages.
5 checks passed
Meta description: 151 characters
Your meta description is 151 characters: “Scopri i prodotti Lattebusche: prodotti Bio e di montagna, latte fresco Alta Qualità, yogurt, gelati e formaggi tipici …”.
Canonical URL set
The canonical URL is https://www.lattebusche.com/.
Structured data in place
Structured data found: BreadcrumbList, WebPage and WebSite.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.lattebusche.com/sitemap_index.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,573 words), so crawlers that don't run JavaScript still read it.
Other pages
4 pages slow to respond
/categoria-prodotto/latte-e-latticini, /prodotto/latte-intero-biologico-di-montagna, /categoria-prodotto/latte-e-latticini/latte-fresco and /categoria-prodotto/latte-e-latticini/latte-uht took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 94 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
5 third-party cookies
5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://use.fontawesome.com/releases/v5.7.2/css/all.css?ver=3.12.2' from origin 'https://w…”.
1 low-resolution image
1 image is served at too low a resolution for sharp phone screens.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
2 checks passed
Tap targets are thumb-sized
9 of 11 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
2 broken links to your own pages
2 links from your homepage to your own site are broken, for example https://www.lattebusche.com/?post_type=product&p=12226 (404).
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
4 links through redirect chains
4 links go through two or more redirects, for example https://www.facebook.com/sharer.php?u=https%3A%2F%2Fwww.facebook.com%2F553393826835057%2Fposts%2F1543779011129862&t=Foto+dal+post+di+Lattebusche+Alta+Qualit%C3%A0.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
4 checks passed
Served over HTTPS
The homepage is served over HTTPS (lattebusche.com).
Valid certificate (77 days left)
The certificate from Let's Encrypt · YR2 verifies for lattebusche.com and is valid for another 77 days.
http:// redirects to https
http://lattebusche.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
Domain and trust
Domain expires in 41 days
lattebusche.com is registered until Dec 2026. Make sure auto-renew is on and the card on file is current.
No CAA record
lattebusche.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
2 checks passed
Domain is 18 years old
18 yearslattebusche.com was registered in Dec 2007 through Key-Systems GmbH. An established domain carries more trust with email providers and search engines.
DNSSEC is on
lattebusche.com's DNS answers are signed (DNSSEC), so they can't be forged on the way to visitors.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 885 words of copy
The homepage carries about 885 words of visible text.
4 checks passed
1 call to action
The homepage has 1 call to action, for example “SHOP”.
1 short form
A short form (3 fields at most) is right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Direct contact links
Visitors can reach you directly: 2 phone links and 0 email links.
Email authentication
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 85/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 ip4:209.227.211.112 include:sinfoni.it ~all”.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). A consent tool (iubenda) is installed; check it blocks these until visitors agree where the law requires it.
24 cookies set on arrival
24Opening the homepage sets 24 cookies, 1 of them by other companies (measured from a US location before any click).
30 other companies contacted
Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: iubenda
A consent management tool (iubenda) loads with the page.
Upkeep, stack and company
- It runs WordPress 6.8.11; the current release is 7.1.3.
- 4 plugins are behind their latest release.contact-form-7 6.1 → 6.2.2 · woocommerce 9.9.6 → 11.2.1 · widget-google-reviews 6.1 → 7.1.7 · 3d-flipbook-dflip-lite 2.3.65 → 2.4.37
Stack
- CMS
- WordPress 6.8.11
- Framework
- jQuery
- E-commerce
- WooCommerce
- Analytics
- Google Analytics | Google Tag Manager
Company
- Founded
- 1954
- Headquarters
- Cesiomaggiore
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This free review found 49 issues on lattebusche.com, including 24 speed issues, 5 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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