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lesodesign.de website review
Visit site (opens in a new tab)Reviewed 10 November 202624 issues · 63 checks
This review found 24 issues worth fixing on lesodesign.de, 6 of them high impact, across 63 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
78C- #50,133 of 98,616 reviewed websitesbeats 44%
- #31,730 of 53,873 online storesbeats 36%
- #30,248 of 48,870 Shopify storesbeats 33%
Closest competitors among Shopify stores
Compare side by sideOne score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Use efficient cache lifetimes
1.3 s · 126 KiB5 files are served with short cache lifetimes, so returning visitors download them again (126 KiB).
Mobile performance score: 73
73/100Your mobile performance score is 73. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
650 ms24 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.
Reduce unused JavaScript
300 ms · 79 KiBAbout 79 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
Improve image delivery
248 KiB3 images could be 248 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Legacy JavaScript
150 ms · 24 KiBPolyfills for old browsers add 24 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
3 third-party services on the page
3 third-party services load with your homepage (Shopify, gelato.tech and shop.app), adding 113 KiB and 49 ms of main-thread time.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
2 checks passed
Main-thread work: 0.8 s
A phone's processor spends 0.8 s on main-thread work while loading, 223 ms of it running JavaScript. That is comfortably low.
Server response: 4 ms
4 msYour server sent the HTML in 4 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 5.9 s
5.9 sYour largest element takes 5.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Speed Index: 4.9 s
4.9 sVisually, the page fills in at 4.9 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 6.0 s
6.0 sThe page becomes fully interactive after 6.0 s. Good is under 3.8 s.
First Contentful Paint: 2.1 s
2.1 sThe first text or image appears after 2.1 s on a phone. Good is under 1.8 s.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 0 ms
0 msScripts block the page for only 0 ms while loading. Good is under 200 ms.
Images and page weight
An image on the first screen is lazy-loaded
KEP_und_Leso_110_Schriftzug_1.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 0.5 g of CO₂ per visit
0.46 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.46 g of CO₂e: 55.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Page weight: 1.6 MB in 168 requests
1.6 MBYour homepage downloads 1.6 MB in 168 requests on a phone: other files 722 KiB (75), images 362 KiB (6) and scripts 313 KiB (44). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Headings should not be empty (3 elements)
Headings should not be empty: 3 elements on the page fail this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 7 images in the HTML carry an alt attribute.
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 2 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
No favicon declared
No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.
One H1 headline
Your <h1> is empty.
21 internal links, 4 external
The homepage links to 21 pages on lesodesign.de and 4 external pages.
6 checks passed
Title: 48 characters
Your title is a healthy 48 characters: “LesoDesign | Postkarten, Klappkarten & Papeterie”.
Canonical URL set
The canonical URL is https://www.lesodesign.de/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.lesodesign.de/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing logo, description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
llms.txt published
The site publishes https://www.lesodesign.de/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
6 pages without a meta description
https://www.lesodesign.de/pages/uber-lesodesign-1, https://www.lesodesign.de/pages/contact, https://www.lesodesign.de/policies/terms-of-service, https://www.lesodesign.de/policies/privacy-policy, https://www.lesodesign.de/policies/legal-notice and https://www.lesodesign.de/policies/refund-policy have no meta description, so Google writes the search snippet from whatever text it finds.
3 pages without an H1
https://www.lesodesign.de/pages/uber-lesodesign-1, https://www.lesodesign.de/pages/contact and https://www.lesodesign.de/pages/uber-lesodesign have no <h1> headline, so visitors and search engines get no clear main topic.
9 internal pages checked
We fetched 9 pages linked from your homepage and read each the way a search engine does.
5 checks passed
Linked pages load
8 pages of 9 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 8 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
2 checks passed
Tap targets are thumb-sized
8 of 8 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
Only about 103 words
The homepage has only about 103 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
1 checks passed
4 short forms
4 short forms (1 field at most) are right on the homepage.
Privacy and tracking
6 cookies set on arrival
6Opening the homepage sets 6 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
6 other companies contacted
Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at lesodesign.de, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 1 app. It is code from another company running for your shoppers.
Apps your storefront loads
gelato.tech
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 24 issues on lesodesign.de, including 8 speed issues, 3 SEO issues and 6 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.