maholi.com website review

Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

About 239 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 750 ms faster on a phone.

8 third-party services load with your homepage (rebuyengine.com, Shopify and Klaviyo and others), adding 1.9 MB and 575 ms of main-thread time.

About 116 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 540 ms faster on a phone.

Polyfills for old browsers add 48 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 350 ms faster on a phone.

A phone's processor spends 3.8 s on main-thread work while loading, 1.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

3 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.

rebuyengine.com costs a phone 219 ms of main-thread work and 660 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Shopify costs a phone 214 ms of main-thread work and 620 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Google Fonts costs a phone 5 ms of main-thread work and 301 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

11 files are served with short cache lifetimes, so returning visitors download them again (57 KiB).

5 long tasks block the main thread while loading, the longest for 208 ms. During a long task the page ignores taps.

6 KiB could be saved by minifying CSS.

2 images could be 33 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 12.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 18.3 s. Good is under 3.8 s.

Visually, the page fills in at 6.2 s (Speed Index). Good is under 3.4 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 110 ms to 159 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Scripts block taps and scrolling for 308 ms in total while the page loads. Good is under 200 ms.

The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.0 s to 1.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 3.9 MB in 471 requests on a phone: other files 1.3 MB (225), scripts 1.2 MB (181) and fonts 684 KiB (12). Under 2 MB keeps phones on slow connections fast.

Canadian_Eiderdown_Prestige_Duvet_1dbf8883-ac16-4b99-8f1c-c2 is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 1.10 g of CO₂e: 132.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

ARIA commands must have an accessible name: 2 elements on the page fail this check, rated serious by axe-core.

2 images have no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

17 visible links have no text or label, so screen readers cannot say where they go.

Your meta description is 169 characters; Google truncates after about 160, so the end of your pitch is cut.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 75 pages on maholi.com and 7 external pages.

Your homepage links to https://maholi.com/pages/b2b, which answers with an error. Visitors hit a dead end and search engines drop it.

https://maholi.com/collections/down-duvets-maholi and https://maholi.com/collections/down-duvets-yorklinen all use the title “Down Duvets – Maholi Inc.”. Search engines can't tell which page to show for a search, so each competes with the others.

https://maholi.com/pages/yorklinen, https://maholi.com/pages/ambassador and https://maholi.com/collections/eco-friendly-duvets have no meta description, so Google writes the search snippet from whatever text it finds.

https://maholi.com/pages/yorklinen and https://maholi.com/pages/ambassador have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 37 found) and read each the way a search engine does.

7 of 23 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 121 words of visible text; thin pages give Google and first-time buyers little to go on.

The homepage shows no opening hours. If customers visit or call, show when.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The page uses urgency cues (a countdown or limited-time wording).

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 13 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 26 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.