Website review, no card needed
mco.com website review
Visit site (opens in a new tab)Reviewed 6 November 202630 issues · 72 checks
This review found 30 issues worth fixing on mco.com, 10 of them high impact, across 72 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
75C- #59,092 of 90,212 reviewed websitesbeats 30%
- #34,988 of 47,333 online storesbeats 22%
- #400 of 1,009 Squarespace websitesbeats 53%
Closest competitors among online stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 3.3 s |
| May 23, 2026 | 3.3 s |
| May 30, 2026 | 3.3 s |
| Jun 6, 2026 | 3.2 s |
| Jun 13, 2026 | 3.1 s |
| Jun 20, 2026 | 2.8 s |
| Jun 27, 2026 | 3.1 s |
| Aug 1, 2026 | 3.0 s |
| Aug 8, 2026 | 3.2 s |
| Aug 22, 2026 | 3.7 s |
| Aug 29, 2026 | 3.8 s |
| Sep 5, 2026 | 3.6 s |
| Sep 12, 2026 | 3.9 s |
| Sep 19, 2026 | 3.7 s |
| Sep 26, 2026 | 3.0 s |
| Oct 3, 2026 | 3.3 s |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
5.7 s · 880 KiBAbout 880 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.7 s faster on a phone.
Use efficient cache lifetimes
1.5 s · 274 KiB8 files are served with short cache lifetimes, so returning visitors download them again (274 KiB).
Render-blocking requests
1.1 s6 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
7 third-party services on the page
7 third-party services load with your homepage (Squarespace, Google CDN and Other Google APIs/SDKs and others), adding 2.3 MB and 954 ms of main-thread time.
Reduce unused CSS
900 ms · 167 KiBAbout 167 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 900 ms faster on a phone.
Mobile performance score: 55
55/100Your mobile performance score is 55. Pages that score under 90 lose visitors before the first paint.
Squarespace adds 612 ms
612 msSquarespace costs a phone 612 ms of main-thread work and 1.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
300 ms · 121 KiBPolyfills for old browsers add 121 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.
Google CDN adds 281 ms
281 msGoogle CDN costs a phone 281 ms of main-thread work and 736 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 2.7 s
A phone's processor spends 2.7 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
7 long tasks on the main thread
7 long tasks block the main thread while loading, the longest for 170 ms. During a long task the page ignores taps.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 26 ms
26 msYour server sent the HTML in 26 ms, well inside Google's 600 ms guideline.
Core Web Vitals
First Contentful Paint: 11.2 s
11.2 sThe first text or image appears after 11.2 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 15.0 s
15.0 sYour largest element takes 15.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Speed Index: 11.2 s
11.2 sVisually, the page fills in at 11.2 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 16.0 s
16.0 sThe page becomes fully interactive after 16.0 s. Good is under 3.8 s.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) held steady for real visitors
-6%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.3 s to 3.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
Total Blocking Time: 81 ms
81 msScripts block the page for only 81 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0.038
0.038The layout barely moves while loading (CLS 0.038, good is under 0.1).
Images and page weight
Page weight: 2.7 MB in 71 requests
2.7 MBYour homepage downloads 2.7 MB in 71 requests on a phone: scripts 1.9 MB (44), other files 349 KiB (2) and fonts 217 KiB (10). Under 2 MB keeps phones on slow connections fast.
About 0.8 g of CO₂ per visit
0.77 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.77 g of CO₂e: 92.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h3 and h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 3 images in the HTML carry an alt attribute.
38 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 39 WCAG 2.2 A/AA and best-practice rules on the phone render: 38 passed and 1 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
Title is short (3 characters)
Your title is only 3 characters: “MCO”. Between 30 and 65 characters leaves room to say what you do and for whom.
2 H1 headlines
There are 2 <h1> headlines (“MCO” and “MCO”). One clear main headline is easier for people and search engines.
Structured data has 2 problems
Structured data found (LocalBusiness and WebSite) but with 2 problems, for example “WebSite: image is not an absolute URL ("//images.squarespace-cdn.com/content/v1/680ee3951ff139302e8…”.
Open Graph partly set
Open Graph is missing og:description, so shared links fall back to guesses.
15 internal links, 7 external
The homepage links to 15 pages on mco.com and 7 external pages.
3 checks passed
Canonical URL set
The canonical URL is https://www.mco.com/.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.mco.com/sitemap.xml.
AI search readiness
Organization data is thin (0 of 6 facts)
Your Organization JSON-LD is missing name, url, logo, sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Other pages
3 pages without a meta description
/about-us, /careers and /contact have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages with very little text
/careers and /contact have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
3 internal pages checked
We fetched 3 pages linked from your homepage and read each the way a search engine does.
6 checks passed
Linked pages load
All 3 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 3 pages that loaded have a <title>.
Best practices
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://static1.squarespace.com/static/versioned-site-css/680ee3951ff139302e81fbeb/16/5c5a…”.
2 checks passed
Tap targets are thumb-sized
5 of 6 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No phone number on the homepage
A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
Only about 142 words
The homepage has only about 142 words of visible text; thin pages give Google and first-time buyers little to go on.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
3 checks passed
4 calls to action
The homepage has 4 calls to action, for example “Contact” and “Sign Up”.
1 short form
A short form (1 field at most) is right on the homepage, asking for an email.
LocalBusiness structured data
Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.
Privacy and tracking
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
10 other companies contacted
Loading the homepage contacts 10 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mco.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- Squarespace
- Hosting
- Squarespace
Hiring
- Hiring
- 4 open roles
- Teams
- Accounting (2), Operations (1), Sales & Business Development (1)
- Job board
- greenhouse
- Careers page
- www.mco.com/careers (opens in a new tab)
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 30 issues on mco.com, including 15 speed issues, 4 SEO issues and 6 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.