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mobo.com.mx website review

Visit site (opens in a new tab)Reviewed 30 October 202661 issues · 95 checks

This review found 61 issues worth fixing on mobo.com.mx, 25 of them high impact, across 95 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.6 s3.5 sMay 9Oct 244.4 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20263.7 s
May 16, 20263.7 s
May 23, 20263.7 s
May 30, 20263.6 s
Jun 6, 20263.6 s
Jun 13, 20263.6 s
Jun 20, 20263.6 s
Jun 27, 20263.7 s
Jul 4, 20263.8 s
Jul 11, 20263.8 s
Jul 18, 20263.7 s
Jul 25, 20263.7 s
Aug 1, 20263.7 s
Aug 8, 20263.7 s
Aug 15, 20263.8 s
Aug 22, 20263.9 s
Aug 29, 20263.9 s
Sep 5, 20264.0 s
Sep 12, 20264.1 s
Sep 19, 20264.1 s
Sep 26, 20264.2 s
Oct 3, 20264.3 s
Oct 10, 20264.4 s
Oct 17, 20264.5 s
Oct 24, 20264.4 s
Real-visitor tap response (INP)75th percentile, phones
294 ms218 msMay 9Oct 24227 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026247 ms
May 16, 2026236 ms
May 23, 2026236 ms
May 30, 2026238 ms
Jun 6, 2026240 ms
Jun 13, 2026244 ms
Jun 20, 2026235 ms
Jun 27, 2026231 ms
Jul 4, 2026238 ms
Jul 11, 2026255 ms
Jul 18, 2026268 ms
Jul 25, 2026277 ms
Aug 1, 2026280 ms
Aug 8, 2026277 ms
Aug 15, 2026279 ms
Aug 22, 2026279 ms
Aug 29, 2026285 ms
Sep 5, 2026275 ms
Sep 12, 2026265 ms
Sep 19, 2026256 ms
Sep 26, 2026239 ms
Oct 3, 2026238 ms
Oct 10, 2026231 ms
Oct 17, 2026229 ms
Oct 24, 2026227 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of mobo.com.mx (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mobo.com.mx at 0.7 s0.7 s
  2. mobo.com.mx at 1.5 s1.5 s
  3. mobo.com.mx at 2.2 s2.2 s
  4. mobo.com.mx at 3.0 s3.0 s
  5. mobo.com.mx at 3.7 s3.7 s
  6. mobo.com.mx at 4.4 s4.4 s
  7. mobo.com.mx at 5.2 s5.2 s
  8. mobo.com.mx at 5.9 s5.9 s

Speed

16 to fix28
  • Reduce unused JavaScript

    3.8 s · 1.9 MB

    About 1.9 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.8 s faster on a phone.

  • vtexassets.com adds 1.5 s

    1.5 s

    vtexassets.com costs a phone 1.5 s of main-thread work and 2.2 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    1.0 s · 421 KiB

    40 files are served with short cache lifetimes, so returning visitors download them again (421 KiB).

  • Google CDN adds 1.1 s

    1.1 s

    Google CDN costs a phone 1.1 s of main-thread work and 1.4 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 1.1 s

    1.1 s

    Google Tag Manager costs a phone 1.1 s of main-thread work and 730 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 28

    28/100

    Your mobile performance score is 28. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 9.7 s

    A phone's processor spends 9.7 s on main-thread work while loading, 6.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (vtexassets.com, Google CDN and Google Tag Manager and others), adding 5.3 MB and 4.9 s of main-thread time.

  • Improve image delivery

    550 ms · 327 KiB

    18 images could be 327 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 550 ms faster on a phone.

  • Legacy JavaScript

    500 ms · 70 KiB

    Polyfills for old browsers add 70 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 500 ms faster on a phone.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 546 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    450 ms · 57 KiB

    About 57 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Render-blocking requests

    450 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 450 ms.

  • Facebook adds 348 ms

    348 ms

    Facebook costs a phone 348 ms of main-thread work and 284 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • TikTok adds 311 ms

    311 ms

    TikTok costs a phone 311 ms of main-thread work and 169 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 2,217 HTML elements

    The page has 2,217 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Font display

    150 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    4 KiB

    4 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 40 ms

    40 ms

    Your server sent the HTML in 40 ms, well inside Google's 600 ms guideline.

Core Web Vitals

13 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user INP: 527 ms

    527 ms

    Real visitors wait 527 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.57

    0.57

    For real visitors the layout shifts by 0.57 (75th percentile). Good is under 0.1.

  • Real-user FCP: 3.6 s

    3.6 s

    Real visitors see the first content after 3.6 s (75th percentile). Good is under 1.8 s.

  • Largest Contentful Paint: 18.2 s

    18.2 s

    Your largest element takes 18.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 34.5 s

    34.5 s

    The page becomes fully interactive after 34.5 s. Good is under 3.8 s.

  • Speed Index: 13.6 s

    13.6 s

    Visually, the page fills in at 13.6 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 2.4 s

    2.4 s

    Scripts block taps and scrolling for 2.4 s in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 4.5 s

    4.5 s

    The first text or image appears after 4.5 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 3.7 s

    3.7 s

    Real visitors wait 3.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Largest content (LCP) got 20% slower for real visitors

    +20%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.7 s to 4.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 9 images without width and height

    9 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -6%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 247 ms to 227 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

1 checks passed
  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix60
  • Page weight: 6.8 MB in 266 requests

    6.8 MB

    Your homepage downloads 6.8 MB in 266 requests on a phone: scripts 3.9 MB (76), images 1.5 MB (85) and other files 769 KiB (87). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    58 KiB

    1 image is downloaded at several times the size a phone draws it, for example d737a14a-c83a-409e-a103-8f3195b831ee___14081fe1d1c1c179f7b71 at 1,080 px wide, shown at 145 px. Resized copies would save about 58 KiB.

  • 2 images below the first screen load straight away

    2 images further down the page (67 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.9 g of CO₂ per visit

    1.93 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.93 g of CO₂e: 231.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

9 to fixGoogle 7987
  • 9 buttons without a name

    9 buttons have no accessible name, so screen readers announce just “button”.

  • 19 tap targets too small

    19 tap targets are too small or too close together to hit reliably with a finger.

  • 7 text elements with low contrast

    7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    3 elements hidden from screen readers can still receive keyboard focus.

  • All page content should be contained by landmarks (6 elements)

    All page content should be contained by landmarks: 6 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 11 links without text

    11 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (8 elements).

2 checks passed
  • Every image has alt text

    All 134 images in the HTML carry an alt attribute.

  • 39 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 39 passed and 8 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

6 to fixGoogle 8569
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • Title is long (73 characters)

    Your title is 73 characters, so Google will cut it off around 60: “Tienda online de accesorios para celulares, celulares y tecnología | MOBO”.

  • 2 H1 headlines

    There are 2 <h1> headlines (“Hasta 30% off en Moboween” and “Hasta 30% off en Moboween”). One clear main headline is easier for people and search engines.

  • Structured data has 1 problem

    Structured data found (ItemList and WebSite) but with 1 problem, for example “WebSite: missing name”.

  • No social preview image

    No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 135 internal links, 0 external

    The homepage links to 135 pages on mobo.com.mx and 0 external pages.

3 checks passed
  • Canonical URL set

    The canonical URL is https://www.mobo.com.mx/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.mobo.com.mx/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.mobo.com.mx/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,063 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix78
  • 1 linked page hidden from search

    https://www.mobo.com.mx/magsafe is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 3 pages without a meta description

    https://www.mobo.com.mx/magsafe, https://www.mobo.com.mx/Telefonia/Smartphones and https://www.mobo.com.mx/accesorios have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.mobo.com.mx/Telefonia/Smartphones, whose canonical is https://www.mobo.com.mx/telefonia/smartphones. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 1 page without an H1

    https://www.mobo.com.mx/tiendas has no <h1> headline, so visitors and search engines get no clear main topic.

  • 11 pages with very little text

    https://www.mobo.com.mx/novedades-mobo-online, https://www.mobo.com.mx/proteccion, https://www.mobo.com.mx/tiendas, https://www.mobo.com.mx/telefonos-reacondicionados, https://www.mobo.com.mx/carga and https://www.mobo.com.mx/Telefonia/Smartphones and 5 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 2 pages slow to respond

    https://www.mobo.com.mx/proteccion and https://www.mobo.com.mx/telefonos-reacondicionados took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 47 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

4 to fixGoogle 9270
  • 1 broken image

    1 image failed to load on a phone, for example https://d.adroll.com/uev/R5EPX7OSHBAZXNMKHGSTGE/KXK5XV7TKBBENEIQZCSBD7/?af0=0fe6f973&adroll_fpc=8f3aa6041d0d5c73ef8e2fc34ca2d0eb-1793363230983&pv=38019990843.88526&arrfrr=https%3A%2F%2Fwww.mobo.com.mx.

  • 35 small tap targets

    35 of 59 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “Cannot set properties of undefined (setting 'deviceFingerprint')”.

  • 8 distorted images

    8 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix42
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 159 words

    The homepage has only about 159 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

1 checks passed
  • Analytics in place

    Analytics detected: Google Tag Manager, Meta Pixel and TikTok Pixel.

Privacy and tracking

1 to fix
  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 25 cookies set on arrival

    25

    Opening the homepage sets 25 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 43 other companies contacted

    Loading the homepage contacts 43 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mobo.com.mx, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Analytics
Google Tag Manager
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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