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ncascade.com website review

Visit site (opens in a new tab)Reviewed 7 November 202628 issues · 82 checks

This review found 28 issues worth fixing on ncascade.com, 5 of them high impact, across 82 checks. The most urgent: interactive controls must not be nested (3 elements). Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.9 s2.1 sMay 16Oct 312.7 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.2 s
May 23, 20262.3 s
May 30, 20262.4 s
Jun 6, 20262.4 s
Jun 13, 20262.5 s
Jun 20, 20262.6 s
Jun 27, 20262.6 s
Jul 4, 20262.7 s
Jul 11, 20262.6 s
Jul 18, 20262.6 s
Jul 25, 20262.5 s
Aug 1, 20262.5 s
Aug 8, 20262.6 s
Aug 15, 20262.6 s
Aug 22, 20262.6 s
Aug 29, 20262.6 s
Sep 5, 20262.5 s
Sep 12, 20262.5 s
Sep 19, 20262.4 s
Sep 26, 20262.6 s
Oct 3, 20262.7 s
Oct 10, 20262.8 s
Oct 17, 20262.8 s
Oct 24, 20262.8 s
Oct 31, 20262.7 s
Real-visitor tap response (INP)75th percentile, phones
229 ms48 msMay 16Oct 3178 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202671 ms
May 23, 202669 ms
May 30, 202670 ms
Jun 6, 2026160 ms
Jun 13, 2026208 ms
Jun 20, 2026205 ms
Jun 27, 2026205 ms
Jul 4, 202680 ms
Jul 11, 202673 ms
Jul 18, 202673 ms
Jul 25, 202672 ms
Aug 1, 202676 ms
Aug 8, 202675 ms
Aug 15, 202679 ms
Aug 22, 202680 ms
Aug 29, 202680 ms
Sep 5, 202680 ms
Sep 12, 202678 ms
Sep 19, 202678 ms
Sep 26, 202676 ms
Oct 3, 202678 ms
Oct 10, 202678 ms
Oct 17, 202677 ms
Oct 24, 202677 ms
Oct 31, 202678 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of ncascade.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. ncascade.com at 0.4 s0.4 s
  2. ncascade.com at 0.8 s0.8 s
  3. ncascade.com at 1.1 s1.1 s
  4. ncascade.com at 1.5 s1.5 s
  5. ncascade.com at 1.9 s1.9 s
  6. ncascade.com at 2.3 s2.3 s
  7. ncascade.com at 2.6 s2.6 s
  8. ncascade.com at 3.0 s3.0 s

Speed

4 to fix76
  • Mobile performance score: 76

    76/100

    Your mobile performance score is 76. Pages that score under 90 lose visitors before the first paint.

  • Use efficient cache lifetimes

    700 ms · 185 KiB

    13 files are served with short cache lifetimes, so returning visitors download them again (185 KiB).

  • Render-blocking requests

    450 ms

    9 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

  • Reduce unused JavaScript

    300 ms · 97 KiB

    About 97 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Mixpanel, Cloudflare CDN and userway.org and others), adding 479 KiB and 262 ms of main-thread time.

  • Improve image delivery

    197 KiB

    10 images could be 197 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Legacy JavaScript

    150 ms · 30 KiB

    Polyfills for old browsers add 30 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused CSS

    150 ms · 26 KiB

    About 26 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 58 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.2 s

    A phone's processor spends 1.2 s on main-thread work while loading, 558 ms of it running JavaScript. That is comfortably low.

  • Server response: 28 ms

    28 ms

    Your server sent the HTML in 28 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Speed Index: 6.8 s

    6.8 s

    Visually, the page fills in at 6.8 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 3.1 s

    3.1 s

    The first text or image appears after 3.1 s on a phone. Good is under 1.8 s.

  • Largest content (LCP) got 24% slower for real visitors

    +24%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.2 s to 2.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Time to Interactive: 5.4 s

    5.4 s

    The page becomes fully interactive after 5.4 s. Good is under 3.8 s.

  • Largest Contentful Paint: 3.1 s

    3.1 s

    Your largest element takes 3.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Dr. Colonna started practicing optometry in 2010, and has w…”. Most of its time is element render delay (2.5 s).

  • Cumulative Layout Shift: 0.147

    0.147

    The layout shifts by 0.147 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 3 images without width and height

    3 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 11% slower for real visitors

    +11%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 71 ms to 78 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 70 ms

    70 ms

    Real visitors wait 70 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.0 s

    1.0 s

    Real visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 710 ms

    710 ms

    Real visitors wait 710 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 4 ms

    4 ms

    Scripts block the page for only 4 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix85
  • Page weight: 3.3 MB in 89 requests

    3.3 MB

    Your homepage downloads 3.3 MB in 89 requests on a phone: images 2.7 MB (46), scripts 358 KiB (16) and fonts 148 KiB (9). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (35 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images below the first screen load straight away

    2 images further down the page (62 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 0.9 g of CO₂ per visit

    0.92 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.92 g of CO₂e: 110.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9793
  • Interactive controls must not be nested (3 elements)

    Interactive controls must not be nested: 3 elements on the page fail this check, rated serious by axe-core.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (25 elements)

    All page content should be contained by landmarks: 25 elements on the page fail this check, rated moderate by axe-core.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • ARIA role should be appropriate for the element (4 elements)

    ARIA role should be appropriate for the element: 4 elements on the page fail this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 59 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9281
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Structured data has 1 problem

    Structured data found (BreadcrumbList, Organization, WebPage and WebSite) but with 1 problem, for example “ld+json block 1 is not valid JSON (Unexpected non-whitespace character after JSON at position 2)”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 16 links with vague text

    16 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 74 internal links, 11 external

    The homepage links to 74 pages on ncascade.com and 11 external pages.

5 checks passed
  • Meta description: 137 characters

    Your meta description is 137 characters: “Top ophthalmologists and eye surgeons in Mount Vernon, Whidbey, Stanwood & Sedro Woolley for eye care, cataracts, RLE, …”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “Ophthalmology in Mount Vernon, Sedro, Whidbey, Stanwood”.

  • Canonical URL set

    The canonical URL is https://www.ncascade.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.ncascade.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no https://www.ncascade.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (934 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 1 page without an H1

    https://www.ncascade.com/optical-center has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 51 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 7385
  • 5 small tap targets

    5 of 12 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Cannot read properties of null (reading 'setAttribute')”.

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix94
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 796 words of copy

    The homepage carries about 796 words of visible text.

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SCHEDULE APPOINTMENT”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “Join Our Team”, “Contact Lenses” and “Contact Us / Locations”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 29 testimonial or review blocks and 36 trust badges.

  • Analytics in place

    Analytics detected: Mixpanel.

  • Direct contact links

    Visitors can reach you directly: 8 phone links and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Mixpanel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 13 other companies contacted

    Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at ncascade.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Mixpanel
Hosting
Vultr

Company

Headquarters
Mount Vernon

Upkeep, stack, hiring and company data from programmable.info

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