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porini.it website review

Visit site (opens in a new tab)Reviewed 3 November 202639 issues · 81 checks

This review found 39 issues worth fixing on porini.it, 13 of them high impact, across 81 checks. The most urgent: page weight: 53.4 MB in 190 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of porini.it (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. porini.it at 3.4 s3.4 s
  2. porini.it at 6.9 s6.9 s
  3. porini.it at 10.3 s10.3 s
  4. porini.it at 13.8 s13.8 s
  5. porini.it at 17.2 s17.2 s
  6. porini.it at 20.7 s20.7 s
  7. porini.it at 24.1 s24.1 s
  8. porini.it at 27.5 s27.5 s

Speed

9 to fix59
  • Render-blocking requests

    3.3 s

    68 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.3 s.

  • Font display

    3.0 s

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 3.0 s).

  • Use efficient cache lifetimes

    850 ms · 21.2 MB

    171 files are served with short cache lifetimes, so returning visitors download them again (21.2 MB).

  • Improve image delivery

    450 ms · 556 KiB

    10 images could be 556 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 450 ms faster on a phone.

  • Mobile performance score: 59

    59/100

    Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    750 ms · 114 KiB

    About 114 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • Reduce unused CSS

    300 ms · 41 KiB

    About 41 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 2.9 s

    A phone's processor spends 2.9 s on main-thread work while loading, 544 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,387 HTML elements

    The page has 2,387 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 3 third-party services on the page

    3 third-party services load with your homepage (Matomo, Cookiebot and Google Fonts), adding 317 KiB and 126 ms of main-thread time.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 82 ms. During a long task the page ignores taps.

  • Minify JavaScript

    16 KiB

    16 KiB could be saved by minifying JavaScript.

  • Legacy JavaScript

    15 KiB

    Polyfills for old browsers add 15 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify CSS

    5 KiB

    5 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 116 ms

    116 ms

    Your server sent the HTML in 116 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix63
  • Speed Index: 13.6 s

    13.6 s

    Visually, the page fills in at 13.6 s (Speed Index). Good is under 3.4 s.

  • Largest Contentful Paint: 5.9 s

    5.9 s

    Your largest element takes 5.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “We use cookies to personalise content and ads, to provide s…”. Most of its time is element render delay (6.4 s).

  • Time to Interactive: 10.4 s

    10.4 s

    The page becomes fully interactive after 10.4 s. Good is under 3.8 s.

  • First Contentful Paint: 2.4 s

    2.4 s

    The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

  • Cumulative Layout Shift: 0.158

    0.158

    The layout shifts by 0.158 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 8 images without width and height

    8 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

1 checks passed
  • Total Blocking Time: 26 ms

    26 ms

    Scripts block the page for only 26 ms while loading. Good is under 200 ms.

Images and page weight

3 to fix50
  • Page weight: 53.4 MB in 190 requests

    53.4 MB

    Your homepage downloads 53.4 MB in 190 requests on a phone: media 50.3 MB (12), images 2.4 MB (52) and scripts 458 KiB (50). Under 2 MB keeps phones on slow connections fast.

  • 10 images in older formats

    10 images (1.6 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 6 images far larger than shown

    97 KiB

    6 images are downloaded at several times the size a phone draws them, for example Banner_home_Phealth_1300x500-1210x423.jpg at 1,210 px wide, shown at 390 px. Resized copies would save about 97 KiB.

  • 7 images below the first screen load straight away

    7 images further down the page (184 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 15.1 g of CO₂ per visit

    15.13 g

    By the Sustainable Web Design model, a visit to your homepage emits about 15.13 g of CO₂e: 1815.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 8390
  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 78 text elements with low contrast

    78 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Links look like plain text

    1 link inside paragraphs relies on colour alone to stand out.

  • Orphan list items

    Some list items are not inside a list.

  • All page content should be contained by landmarks (85 elements)

    All page content should be contained by landmarks: 85 elements on the page fail this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Headings skip levels

    Headings skip levels (h1 → h3, h1 → h3 and h1 → h3), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 33 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

7 to fixGoogle 7769
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • Title is short (6 characters)

    Your title is only 6 characters: “Porini”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 13 H1 headlines

    There are 13 <h1> headlines (“Markets”, “Porini Suite for Microsoft Dynamics 365” and “Porini 365 ERP”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 4 links crawlers can't follow

    4 links have no real href, so search engines can't follow them.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 52 internal links, 13 external

    The homepage links to 52 pages on porini.it and 13 external pages.

3 checks passed
  • Canonical URL set

    The canonical URL is https://www.porini.it/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.porini.it/wp-sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.porini.it/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,335 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix85
  • 15 pages without a meta description

    https://www.porini.it/about-us, https://www.porini.it/partners, https://www.porini.it/porini-ai, https://www.porini.it/copilot, https://www.porini.it/security and https://www.porini.it/nis2 and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.porini.it/porini-4-hr, whose canonical is https://www.porini.it/p-4-hr. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 2 pages without an H1

    https://www.porini.it/news and https://www.porini.it/training-with-microsoft have no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page slow to respond

    https://www.porini.it/contacts took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 35 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 2 broken images

    2 images failed to load on a phone, for example https://www.porini.it/undefined.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    16 of 16 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix80
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,372 words of copy

    The homepage carries about 1,372 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

4 checks passed
  • 4 calls to action

    The homepage has 4 calls to action, for example “DOWNLOAD BROCHURE” and “Subscribe”.

  • 1 short form

    A short form (5 fields at most) is right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 25 testimonial or review blocks and 1 trust badge.

  • Analytics in place

    Analytics detected: Matomo and LinkedIn Insight.

Privacy and tracking

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • 6 other companies contacted

    Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

2 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at porini.it, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Hosting
Azure

Upkeep, stack, hiring and company data from programmable.info

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