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reebok.id website review

Visit site (opens in a new tab)Reviewed 4 November 202633 issues · 86 checks

This review found 33 issues worth fixing on reebok.id, 9 of them high impact, across 86 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.1 s1.5 sMay 16Oct 312.2 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.6 s
May 23, 20262.5 s
May 30, 20262.5 s
Jun 6, 20262.6 s
Jun 13, 20262.6 s
Jun 20, 20262.6 s
Jun 27, 20262.6 s
Jul 4, 20261.8 s
Jul 11, 20261.7 s
Jul 18, 20261.8 s
Jul 25, 20261.8 s
Aug 1, 20262.5 s
Aug 8, 20262.9 s
Aug 15, 20262.9 s
Aug 22, 20262.8 s
Aug 29, 20262.8 s
Sep 5, 20262.8 s
Sep 12, 20262.7 s
Sep 19, 20262.6 s
Sep 26, 20262.4 s
Oct 3, 20262.3 s
Oct 10, 20262.3 s
Oct 17, 20262.3 s
Oct 24, 20262.2 s
Oct 31, 20262.2 s
Real-visitor tap response (INP)75th percentile, phones
337 ms261 msMay 16Oct 31282 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026280 ms
May 23, 2026278 ms
May 30, 2026279 ms
Jun 6, 2026283 ms
Jun 13, 2026283 ms
Jun 20, 2026286 ms
Jun 27, 2026283 ms
Jul 4, 2026272 ms
Jul 11, 2026270 ms
Jul 18, 2026271 ms
Jul 25, 2026272 ms
Aug 1, 2026280 ms
Aug 8, 2026307 ms
Aug 15, 2026315 ms
Aug 22, 2026318 ms
Aug 29, 2026327 ms
Sep 5, 2026328 ms
Sep 12, 2026324 ms
Sep 19, 2026328 ms
Sep 26, 2026319 ms
Oct 3, 2026305 ms
Oct 10, 2026300 ms
Oct 17, 2026294 ms
Oct 24, 2026287 ms
Oct 31, 2026282 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of reebok.id (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. reebok.id at 0.4 s0.4 s
  2. reebok.id at 0.8 s0.8 s
  3. reebok.id at 1.1 s1.1 s
  4. reebok.id at 1.5 s1.5 s
  5. reebok.id at 1.9 s1.9 s
  6. reebok.id at 2.3 s2.3 s
  7. reebok.id at 2.6 s2.6 s
  8. reebok.id at 3.0 s3.0 s

Speed

11 to fix68
  • Render-blocking requests

    1.4 s

    10 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Shopify, Google Tag Manager and Facebook and others), adding 2.2 MB and 1.0 s of main-thread time.

  • Reduce unused JavaScript

    300 ms · 725 KiB

    About 725 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Mobile performance score: 68

    68/100

    Your mobile performance score is 68. Pages that score under 90 lose visitors before the first paint.

  • Use efficient cache lifetimes

    150 ms · 280 KiB

    7 files are served with short cache lifetimes, so returning visitors download them again (280 KiB).

  • Improve image delivery

    337 KiB

    7 images could be 337 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Shopify adds 259 ms

    259 ms

    Shopify costs a phone 259 ms of main-thread work and 714 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.0 s

    A phone's processor spends 3.0 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,751 HTML elements

    The page has 2,751 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Google Tag Manager adds 219 ms

    219 ms

    Google Tag Manager costs a phone 219 ms of main-thread work and 331 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • ZenDesk adds 105 ms

    105 ms

    ZenDesk costs a phone 105 ms of main-thread work and 354 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 61 KiB

    About 61 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 122 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    71 KiB

    Polyfills for old browsers add 71 KiB JavaScript that modern phones do not need.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Minify JavaScript

    28 KiB

    28 KiB could be saved by minifying JavaScript.

  • Duplicated JavaScript

    17 KiB

    17 KiB JavaScript is shipped twice across bundles.

  • Minify CSS

    6 KiB

    6 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 13 ms

    13 ms

    Your server sent the HTML in 13 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 19.5 s

    19.5 s

    The page becomes fully interactive after 19.5 s. Good is under 3.8 s.

  • Largest Contentful Paint: 6.2 s

    6.2 s

    Your largest element takes 6.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 5.9 s

    5.9 s

    Visually, the page fills in at 5.9 s (Speed Index). Good is under 3.4 s.

  • Real-user INP: 264 ms

    264 ms

    Real visitors wait 264 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user TTFB: 849 ms

    849 ms

    Real visitors wait 849 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.1 s

    2.1 s

    The first text or image appears after 2.1 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 280 ms to 282 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Largest content (LCP) got 14% faster for real visitors

    -14%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.6 s to 2.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 170 ms

    170 ms

    Scripts block the page for only 170 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix64
  • Page weight: 5.0 MB in 325 requests

    5.0 MB

    Your homepage downloads 5.0 MB in 325 requests on a phone: scripts 2.1 MB (109), images 1.5 MB (54) and other files 913 KiB (125). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    MOBILE_DF_751X750_28.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 1.4 g of CO₂ per visit

    1.42 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.42 g of CO₂e: 170.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9394
  • 9 text elements with low contrast

    9 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 72 images in the HTML carry an alt attribute.

  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9290
  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • One H1 headline

    Your <h1> is empty.

  • 192 internal links, 3 external

    The homepage links to 192 pages on reebok.id and 3 external pages.

6 checks passed
  • Meta description: 98 characters

    Your meta description is 98 characters: “Shop Athletic Shoes and Workout Clothes to Tackle your 2025 Fitness Resolution in Reebok Indonesia”.

  • Title: 65 characters

    Your title is a healthy 65 characters: “Reebok Indonesia Official Website | Life is Not a Spectator Sport”.

  • Canonical URL set

    The canonical URL is https://www.reebok.id/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.reebok.id/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,624 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.reebok.id/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 3 pages without a meta description

    https://www.reebok.id/pages/faq, https://www.reebok.id/collections/mens-nano-court and https://www.reebok.id/collections/mens-nano-x5-edge have no meta description, so Google writes the search snippet from whatever text it finds.

  • 14 pages without an H1

    https://www.reebok.id/pages/faq, https://www.reebok.id/collections/mens-popular-products, https://www.reebok.id/collections/mens-club-c-shoes, https://www.reebok.id/collections/mens-nano-court, https://www.reebok.id/collections/mens-nano-x5-edge and https://www.reebok.id/collections/mens-running-shoes and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page with very little text

    https://www.reebok.id/collections/mens-running-shoes has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 94 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 96100
3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    47 of 51 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 804 words of copy

    The homepage carries about 804 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP NOW”.

  • 11 calls to action

    The homepage has 11 calls to action, for example “Track Order”, “SHOP NOW” and “Subscribe”.

  • 6 short forms

    6 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager, Meta Pixel and Microsoft Clarity.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 18 cookies set on arrival

    18

    Opening the homepage sets 18 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 30 other companies contacted

    Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at reebok.id, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 15 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Pandectes Gdpr · Smart Discounts · Klaviyo Email Marketing Sms · Pagefly Ai Page Builder · Analyzify Ga4 Ads Tracking · Optimonk Popup Cro A B Test · Boost Ai Search Filter · Ta Labels Badges · Gdpr Cookie Consent · Lockpro · Countdown Timer · Gift Box Builder · Swym Wishlist Plus · All In One Discount · Product Cart Limit

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
React
E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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This review found 33 issues on reebok.id, including 18 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Live Reddit threads where buyers ask for what you sell, with draft replies
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