smarketer.de website review

4 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

Your mobile performance score is 80. Pages that score under 90 lose visitors before the first paint.

About 99 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

About 370 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

A phone's processor spends 2.3 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

8 third-party services load with your homepage (consentmanager.net, Clarity and Bing Ads and others), adding 431 KiB and 377 ms of main-thread time.

4 images could be 35 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.

8 long tasks block the main thread while loading, the longest for 217 ms. During a long task the page ignores taps.

10 files are served with short cache lifetimes, so returning visitors download them again (66 KiB).

Polyfills for old browsers add 35 KiB JavaScript that modern phones do not need.

10 KiB could be saved by minifying JavaScript.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

Real visitors see the first content after 3.4 s (75th percentile). Good is under 1.8 s.

Real visitors wait 2.4 s for your server to start answering (75th percentile). Good is under 800 ms.

The page becomes fully interactive after 10.9 s. Good is under 3.8 s.

Real visitors wait 3.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

Scripts block taps and scrolling for 411 ms in total while the page loads. Good is under 200 ms.

Your largest element takes 3.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Marktführer in Google Ads Mehr Umsatz, Kunden oder Reichwei…”.

2 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 82 ms to 86 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.7 s to 3.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

By the Sustainable Web Design model, a visit to your homepage emits about 0.44 g of CO₂e: 53.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 dropdown has no label.

4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

1 image has no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

The homepage links to 96 pages on smarketer.de and 11 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

We fetched 15 pages linked from your homepage (of 72 found) and read each the way a search engine does.

2 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=355029225&tm=gtm002&Ver=2&mid=0ed21be0-3d2e-4088-a3c8-a76de3a8c1c1&bo=2&sid=2b58fd20d44111f193df5b5ecff457a0&vid=2b594160d44111f1b919bd4b320aef35&vids=1&msclkid=N&pi=9.

1 error was logged to the browser console while the page loaded, for example “Uncaught TypeError: Cannot read properties of undefined (reading 'call')”.

1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

Large scripts ship without source maps.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 1,644 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Microsoft Ads and Microsoft Clarity (measured from a US location before any click). A consent tool (consentmanager) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 18 cookies (measured from a US location before any click).

Loading the homepage contacts 22 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.