Website review, no card needed

statefairminidonuts.com logo

statefairminidonuts.com website review

Visit site (opens in a new tab)Reviewed 8 November 202623 issues · 78 checks

This review found 23 issues worth fixing on statefairminidonuts.com, 10 of them high impact, across 78 checks. The most urgent: mobile performance score: 42. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.2 s873 msMay 16Oct 311.1 s
Show as table
DateReal-visitor load time (LCP)
May 16, 2026967 ms
May 23, 2026996 ms
May 30, 2026979 ms
Jun 6, 2026980 ms
Jun 13, 20261.1 s
Jun 20, 20261.0 s
Jun 27, 20261.0 s
Jul 4, 20261.0 s
Jul 11, 2026906 ms
Jul 18, 2026949 ms
Jul 25, 2026977 ms
Aug 1, 2026998 ms
Aug 8, 20261.1 s
Aug 15, 20261.1 s
Aug 22, 20261.1 s
Aug 29, 20261.1 s
Sep 5, 20261.1 s
Sep 12, 20261.1 s
Sep 19, 20261.1 s
Sep 26, 20261.1 s
Oct 3, 20261.0 s
Oct 10, 20261.0 s
Oct 17, 20261.0 s
Oct 24, 20261.0 s
Oct 31, 20261.1 s
Real-visitor tap response (INP)75th percentile, phones
94 ms77 msMay 16Oct 3186 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202679 ms
May 23, 202679 ms
May 30, 202679 ms
Jun 6, 202681 ms
Jun 13, 202685 ms
Jun 20, 202685 ms
Jun 27, 202692 ms
Jul 4, 202688 ms
Jul 11, 202688 ms
Jul 18, 202691 ms
Jul 25, 202686 ms
Aug 1, 202686 ms
Aug 8, 202683 ms
Aug 15, 202682 ms
Aug 22, 202683 ms
Aug 29, 202683 ms
Sep 5, 202687 ms
Sep 12, 202686 ms
Sep 19, 202687 ms
Sep 26, 202687 ms
Oct 3, 202683 ms
Oct 10, 202683 ms
Oct 17, 202681 ms
Oct 24, 202684 ms
Oct 31, 202686 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of statefairminidonuts.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. statefairminidonuts.com at 0.9 s0.9 s
  2. statefairminidonuts.com at 1.9 s1.9 s
  3. statefairminidonuts.com at 2.8 s2.8 s
  4. statefairminidonuts.com at 3.8 s3.8 s
  5. statefairminidonuts.com at 4.7 s4.7 s
  6. statefairminidonuts.com at 5.6 s5.6 s
  7. statefairminidonuts.com at 6.6 s6.6 s
  8. statefairminidonuts.com at 7.5 s7.5 s

Speed

5 to fix42
  • Mobile performance score: 42

    42/100

    Your mobile performance score is 42. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.6 s

    A phone's processor spends 5.6 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 6 third-party services on the page

    6 third-party services load with your homepage (Shopify, nice-team.net and shop.app and others), adding 1.3 MB and 861 ms of main-thread time.

  • Shopify adds 640 ms

    640 ms

    Shopify costs a phone 640 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    350 ms

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.

  • 19 long tasks on the main thread

    19 long tasks block the main thread while loading, the longest for 212 ms. During a long task the page ignores taps.

  • Improve image delivery

    150 ms · 36 KiB

    1 image could be 36 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused JavaScript

    173 KiB

    About 173 KiB of JavaScript is downloaded but never used on this page.

  • Minify JavaScript

    47 KiB

    47 KiB could be saved by minifying JavaScript.

  • Reduce unused CSS

    24 KiB

    About 24 KiB of CSS is downloaded but never applied on this page.

  • Use efficient cache lifetimes

    20 KiB

    8 files are served with short cache lifetimes, so returning visitors download them again (20 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Largest Contentful Paint: 10.4 s

    10.4 s

    Your largest element takes 10.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 17.3 s

    17.3 s

    The page becomes fully interactive after 17.3 s. Good is under 3.8 s.

  • Total Blocking Time: 695 ms

    695 ms

    Scripts block taps and scrolling for 695 ms in total while the page loads. Good is under 200 ms.

  • Cumulative Layout Shift: 0.249

    0.249

    The layout shifts by 0.249 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Speed Index: 4.7 s

    4.7 s

    Visually, the page fills in at 4.7 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) held steady for real visitors

    +8%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 79 ms to 86 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.0 s to 1.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 92 ms

    92 ms

    Real visitors wait 92 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 617 ms

    617 ms

    Real visitors wait 617 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

Images and page weight

1 to fix85
  • Page weight: 3.5 MB in 257 requests

    3.5 MB

    Your homepage downloads 3.5 MB in 257 requests on a phone: fonts 1.3 MB (6), scripts 777 KiB (121) and other files 738 KiB (93). Under 2 MB keeps phones on slow connections fast.

  • About 1.0 g of CO₂ per visit

    1.00 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.00 g of CO₂e: 119.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 9795
  • 21 text elements with low contrast

    21 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

2 checks passed
  • Every image has alt text

    All 11 images in the HTML carry an alt attribute.

  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9285
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • One H1 headline

    Your <h1> is empty.

  • 34 internal links, 14 external

    The homepage links to 34 pages on statefairminidonuts.com and 14 external pages.

6 checks passed
  • Title: 62 characters

    Your title is a healthy 62 characters: “State Fair Mini Donuts - Wholesale Mini Donuts for Concessions”.

  • Canonical URL set

    The canonical URL is https://statefairminidonuts.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://statefairminidonuts.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (442 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://statefairminidonuts.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix68
  • 1 page without a title

    https://statefairminidonuts.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://statefairminidonuts.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 14 pages without a meta description

    https://statefairminidonuts.com/pages/about-us, https://statefairminidonuts.com/pages/our-team, https://statefairminidonuts.com/pages/our-mini-donuts, https://statefairminidonuts.com/pages/faqs, https://statefairminidonuts.com/pages/rental and https://statefairminidonuts.com/pages/marketing and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 9 pages without an H1

    https://statefairminidonuts.com/pages/about-us, https://statefairminidonuts.com/pages/our-mini-donuts, https://statefairminidonuts.com/pages/faqs, https://statefairminidonuts.com/pages/rental, https://statefairminidonuts.com/pages/marketing and https://statefairminidonuts.com/pages/recipes and 3 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 16 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

Google 96100
3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    10 of 10 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix75
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 344 words of copy

    The homepage carries about 344 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP NOW”.

  • 6 calls to action

    The homepage has 6 calls to action, for example “Shop”, “Contact” and “SHOP NOW”.

  • 7 short forms

    7 short forms (1 field at most) are right on the homepage.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

  • 6 cookies set on arrival

    6

    Opening the homepage sets 6 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 8 other companies contacted

    Loading the homepage contacts 8 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at statefairminidonuts.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 4 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Ta Banner Pop Up · Inbox · nice-team.net · salesreps.io

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 23 issues on statefairminidonuts.com, including 10 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25