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telstra.us.com website review

Visit site (opens in a new tab)Reviewed 19 October 202637 issues · 80 checks

This review found 37 issues worth fixing on telstra.us.com, 14 of them high impact, across 80 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.4 s2.1 sMay 2Oct 172.9 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.7 s
May 9, 20263.2 s
May 16, 20263.2 s
May 23, 20263.3 s
May 30, 20263.2 s
Jun 6, 20262.8 s
Jun 13, 20262.3 s
Jun 20, 20262.3 s
Jun 27, 20262.3 s
Jul 4, 20262.3 s
Jul 11, 20262.4 s
Jul 18, 20262.4 s
Jul 25, 20262.5 s
Aug 1, 20262.5 s
Aug 8, 20262.5 s
Aug 15, 20262.4 s
Aug 22, 20262.4 s
Aug 29, 20262.4 s
Sep 5, 20262.5 s
Sep 12, 20262.5 s
Sep 19, 20262.6 s
Sep 26, 20262.6 s
Oct 3, 20262.8 s
Oct 10, 20262.9 s
Oct 17, 20262.9 s
Real-visitor tap response (INP)75th percentile, phones
164 ms115 msMay 2Oct 17156 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026154 ms
May 9, 2026156 ms
May 16, 2026157 ms
May 23, 2026154 ms
May 30, 2026146 ms
Jun 6, 2026139 ms
Jun 13, 2026126 ms
Jun 20, 2026125 ms
Jun 27, 2026124 ms
Jul 4, 2026121 ms
Jul 11, 2026123 ms
Jul 18, 2026126 ms
Jul 25, 2026127 ms
Aug 1, 2026130 ms
Aug 8, 2026134 ms
Aug 15, 2026149 ms
Aug 22, 2026158 ms
Aug 29, 2026155 ms
Sep 5, 2026151 ms
Sep 12, 2026141 ms
Sep 19, 2026135 ms
Sep 26, 2026136 ms
Oct 3, 2026143 ms
Oct 10, 2026139 ms
Oct 17, 2026156 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of telstra.us.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. telstra.us.com at 0.4 s0.4 s
  2. telstra.us.com at 0.8 s0.8 s
  3. telstra.us.com at 1.1 s1.1 s
  4. telstra.us.com at 1.5 s1.5 s
  5. telstra.us.com at 1.9 s1.9 s
  6. telstra.us.com at 2.3 s2.3 s
  7. telstra.us.com at 2.6 s2.6 s
  8. telstra.us.com at 3.0 s3.0 s

Speed

10 to fix44
  • Use efficient cache lifetimes

    9.0 s · 2.3 MB

    42 files are served with short cache lifetimes, so returning visitors download them again (2.3 MB).

  • Reduce unused JavaScript

    6.0 s · 1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 6.0 s faster on a phone.

  • Reduce unused CSS

    2.7 s · 451 KiB

    About 451 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 2.7 s faster on a phone.

  • Render-blocking requests

    2.7 s

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.7 s.

  • Improve image delivery

    1.4 s · 206 KiB

    5 images could be 206 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.4 s faster on a phone.

  • Mobile performance score: 44

    44/100

    Your mobile performance score is 44 (desktop: 67). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (YouTube, New Relic and LinkedIn Ads and others), adding 1.1 MB and 498 ms of main-thread time.

  • YouTube adds 434 ms

    434 ms

    YouTube costs a phone 434 ms of main-thread work and 973 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.7 s

    A phone's processor spends 2.7 s on main-thread work while loading, 954 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 1,554 HTML elements

    The page has 1,554 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 176 ms. During a long task the page ignores taps.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.28

    0.28

    For real visitors the layout shifts by 0.28 (75th percentile). Good is under 0.1.

  • First Contentful Paint: 9.3 s

    9.3 s

    The first text or image appears after 9.3 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 23.0 s

    23.0 s

    Your largest element takes 23.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 23.3 s

    23.3 s

    The page becomes fully interactive after 23.3 s. Good is under 3.8 s.

  • Speed Index: 9.3 s

    9.3 s

    Visually, the page fills in at 9.3 s (Speed Index). Good is under 3.4 s.

  • Real-user FCP: 2.2 s

    2.2 s

    Real visitors see the first content after 2.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 500 ms

    500 ms

    Scripts block taps and scrolling for 500 ms in total while the page loads. Good is under 200 ms.

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -5%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 154 ms to 156 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.7 s to 2.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user LCP: 2.4 s

    2.4 s

    Real visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 159 ms

    159 ms

    Real visitors wait 159 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

4 to fix48
  • 6 images far larger than shown

    587 KiB

    6 images are downloaded at several times the size a phone draws them, for example STK_getty_2159779579_exchangeArticle-824x464-2x_1648x928.jpg at 1,648 px wide, shown at 268 px. Resized copies would save about 587 KiB.

  • Page weight: 3.8 MB in 88 requests

    3.8 MB

    Your homepage downloads 3.8 MB in 88 requests on a phone: scripts 1.7 MB (21), images 1.2 MB (18) and stylesheets 424 KiB (12). Under 2 MB keeps phones on slow connections fast.

  • 9 images in older formats

    9 images (1.1 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 9 images below the first screen load straight away

    9 images further down the page (1,011 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.1 g of CO₂ per visit

    1.07 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.07 g of CO₂e: 128.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

2 to fixGoogle 10098
  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

2 checks passed
  • Every image has alt text

    All 22 images in the HTML carry an alt attribute.

  • 42 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 43 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 1 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9292
  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • Structured data has 1 problem

    Structured data found (Corporation and VideoObject) but with 1 problem, for example “Corporation: missing name”.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 30 internal links, 2 external

    The homepage links to 30 pages on telstra.us.com and 2 external pages.

6 checks passed
  • Meta description: 146 characters

    Your meta description is 146 characters: “Telstra International delivers solutions, services & partners to turn your vision into reality—empowering enterprise & …”.

  • One H1 headline

    Your main headline reads: “Telstra Aura Network: Australia's Western Gateway”.

  • Title: 57 characters

    Your title is a healthy 57 characters: “Towards a better connected future | Telstra International”.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.telstrainternational.com/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (2 of 6 facts)

    Your Organization JSON-LD is missing name, logo, description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no https://www.telstrainternational.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (5,540 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix85
  • 2 linked pages hidden from search

    https://www.telstrainternational.com/en/news-research/research/aura-network-perth and https://www.telstrainternational.com/en/news-research/research/digital-resilience are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

  • 2 pages share a title

    https://www.telstrainternational.com/en and / all use the title “Towards a better connected future | Telstra International”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages with very little text

    https://www.telstrainternational.com/en/contact-us/telstra-service-desk and https://www.telstrainternational.com/en/news-research/case-studies have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 22 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7391
  • 5 third-party cookies

    5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to set referrer policy: The value '' is not one of 'no-referrer', 'no-referrer-when-downgrade', 'origin', 'origi…”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    13 of 15 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix60
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 516 words of copy

    The homepage carries about 516 words of visible text.

2 checks passed
  • 1 call to action

    The homepage has 1 call to action, for example “Download the report”.

  • Analytics in place

    Analytics detected: LinkedIn Insight.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Ads and LinkedIn Insight (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 18 other companies contacted

    Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at telstra.us.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

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