Website review, no card needed

thrivecos.com logo

thrivecos.com website review

Visit site (opens in a new tab)Reviewed 23 October 202641 issues · 87 checks

This review found 41 issues worth fixing on thrivecos.com, 14 of them high impact, across 87 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
7.6 s2.8 sMay 2Oct 176.4 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20263.4 s
May 9, 20263.4 s
May 16, 20263.6 s
May 23, 20264.0 s
May 30, 20264.4 s
Jun 6, 20264.6 s
Jun 13, 20264.7 s
Jun 20, 20264.8 s
Jun 27, 20264.8 s
Jul 4, 20264.7 s
Jul 11, 20263.9 s
Jul 18, 20263.8 s
Jul 25, 20263.7 s
Aug 1, 20263.5 s
Aug 8, 20263.6 s
Aug 15, 20263.5 s
Aug 22, 20263.5 s
Aug 29, 20263.7 s
Sep 5, 20264.2 s
Sep 12, 20264.5 s
Sep 19, 20265.7 s
Sep 26, 20266.5 s
Oct 3, 20267.0 s
Oct 10, 20267.0 s
Oct 17, 20266.4 s
Real-visitor tap response (INP)75th percentile, phones
241 ms138 msMay 2Oct 17220 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026150 ms
May 9, 2026153 ms
May 16, 2026154 ms
May 23, 2026163 ms
May 30, 2026165 ms
Jun 6, 2026179 ms
Jun 13, 2026180 ms
Jun 20, 2026181 ms
Jun 27, 2026178 ms
Jul 4, 2026170 ms
Jul 11, 2026169 ms
Jul 18, 2026167 ms
Jul 25, 2026171 ms
Aug 1, 2026172 ms
Aug 8, 2026166 ms
Aug 15, 2026170 ms
Aug 22, 2026172 ms
Aug 29, 2026177 ms
Sep 5, 2026189 ms
Sep 12, 2026190 ms
Sep 19, 2026204 ms
Sep 26, 2026220 ms
Oct 3, 2026220 ms
Oct 10, 2026229 ms
Oct 17, 2026220 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of thrivecos.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. thrivecos.com at 0.5 s0.5 s
  2. thrivecos.com at 0.9 s0.9 s
  3. thrivecos.com at 1.4 s1.4 s
  4. thrivecos.com at 1.8 s1.8 s
  5. thrivecos.com at 2.3 s2.3 s
  6. thrivecos.com at 2.7 s2.7 s
  7. thrivecos.com at 3.2 s3.2 s
  8. thrivecos.com at 3.6 s3.6 s

Speed

10 to fix26
  • Render-blocking requests

    4.8 s

    59 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.8 s.

  • Reduce unused JavaScript

    3.0 s · 517 KiB

    About 517 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.0 s faster on a phone.

  • Mobile performance score: 26

    26/100

    Your mobile performance score is 26 (desktop: 58). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Hotjar and Cookiebot and others), adding 1.0 MB and 915 ms of main-thread time.

  • Reduce unused CSS

    720 ms · 128 KiB

    About 128 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 720 ms faster on a phone.

  • Google Tag Manager adds 492 ms

    492 ms

    Google Tag Manager costs a phone 492 ms of main-thread work and 522 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    300 ms · 100 KiB

    100 KiB could be saved by minifying JavaScript.

  • Hotjar adds 350 ms

    350 ms

    Hotjar costs a phone 350 ms of main-thread work and 290 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.3 s

    A phone's processor spends 3.3 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,178 HTML elements

    The page has 2,178 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Minify CSS

    270 ms · 36 KiB

    36 KiB could be saved by minifying CSS.

  • Improve image delivery

    150 ms · 108 KiB

    1 image could be 108 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • 11 long tasks on the main thread

    11 long tasks block the main thread while loading, the longest for 218 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Use efficient cache lifetimes

    46 KiB

    7 files are served with short cache lifetimes, so returning visitors download them again (46 KiB).

  • Phones get a much slower page than desktops

    Desktop scores 58 but mobile only 26. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

13 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 5.8 s

    5.8 s

    Real visitors wait 5.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • First Contentful Paint: 8.0 s

    8.0 s

    The first text or image appears after 8.0 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 15.5 s

    15.5 s

    Your largest element takes 15.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Built for the way you live, work, and play”.

  • Time to Interactive: 15.5 s

    15.5 s

    The page becomes fully interactive after 15.5 s. Good is under 3.8 s.

  • Speed Index: 8.2 s

    8.2 s

    Visually, the page fills in at 8.2 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 745 ms

    745 ms

    Scripts block taps and scrolling for 745 ms in total while the page loads. Good is under 200 ms.

  • Cumulative Layout Shift: 0.254

    0.254

    The layout shifts by 0.254 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Real-user INP: 213 ms

    213 ms

    Real visitors wait 213 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 48% slower for real visitors

    +48%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 150 ms to 220 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 97% slower for real visitors

    +97%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 3.4 s to 6.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.8 s

    2.8 s

    Real visitors see the first content after 2.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for your server to start answering (75th percentile). Good is under 800 ms.

1 checks passed
  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

Images and page weight

1 to fix70
  • Page weight: 15.0 MB in 101 requests

    15.0 MB

    Your homepage downloads 15.0 MB in 101 requests on a phone: media 13.0 MB (2), scripts 1.4 MB (45) and stylesheets 210 KiB (30). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (143 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 4.2 g of CO₂ per visit

    4.24 g

    By the Sustainable Web Design model, a visit to your homepage emits about 4.24 g of CO₂e: 508.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9796
  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 12 images in the HTML carry an alt attribute.

  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9286
  • Title is long (71 characters)

    Your title is 71 characters, so Google will cut it off around 60: “Thrive Companies | Industry Leading Development and Property Management”.

  • Meta description is long (188 characters)

    Your meta description is 188 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • 78 internal links, 11 external

    The homepage links to 78 pages on thrivecos.com and 11 external pages.

6 checks passed
  • One H1 headline

    Your main headline reads: “Thrive Companies: Transforming Spaces, Building Communities”.

  • Canonical URL set

    The canonical URL is https://thrivecos.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, Place and WebPage.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://thrivecos.com/sitemap_index.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,241 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://thrivecos.com/llms.txt (3 KiB, 26 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix88
  • 1 linked page hidden from search

    https://thrivecos.com/news is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 1 page without a meta description

    https://thrivecos.com/news has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages slow to respond

    https://thrivecos.com/communities/oh/columbus/jeffrey-park/the-sage-at-jeffrey-park and https://thrivecos.com/communities/oh/columbus/jeffrey-park/foundry-at-jeffrey-park took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 48 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 20 small tap targets

    20 of 30 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Cannot read properties of null (reading 'addEventListener')”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

6 to fix56
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • A 8-field form

    Your longest form asks for 8 fields (4 required). Every extra field lowers completion.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 635 words of copy

    The homepage carries about 635 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

3 checks passed
  • 5 calls to action

    The homepage has 5 calls to action, for example “Contact”, “Contact Us Today” and “Vendor Request Form”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Opening hours shown

    Your opening hours are on the homepage.

Privacy and tracking

  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and The Trade Desk (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 9 cookies set on arrival

    9

    Opening the homepage sets 9 cookies (measured from a US location before any click).

  • 17 other companies contacted

    Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at thrivecos.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 41 issues on thrivecos.com, including 23 speed issues, 3 SEO issues and 6 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25