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unisel.edu.my website review
Visit site (opens in a new tab)Reviewed 30 October 202653 issues · 98 checks
This review found 53 issues worth fixing on unisel.edu.my, 20 of them high impact, across 98 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
78CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 2.8 s |
| May 16, 2026 | 2.7 s |
| May 23, 2026 | 2.1 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.4 s |
| Jun 13, 2026 | 1.3 s |
| Jun 20, 2026 | 1.3 s |
| Jun 27, 2026 | 1.3 s |
| Jul 4, 2026 | 1.2 s |
| Jul 11, 2026 | 1.2 s |
| Jul 18, 2026 | 1.3 s |
| Jul 25, 2026 | 1.2 s |
| Aug 1, 2026 | 1.2 s |
| Aug 8, 2026 | 1.2 s |
| Aug 15, 2026 | 1.2 s |
| Aug 22, 2026 | 1.2 s |
| Aug 29, 2026 | 1.2 s |
| Sep 5, 2026 | 1.2 s |
| Sep 12, 2026 | 1.2 s |
| Sep 19, 2026 | 1.3 s |
| Sep 26, 2026 | 1.3 s |
| Oct 3, 2026 | 1.3 s |
| Oct 10, 2026 | 1.3 s |
| Oct 17, 2026 | 1.3 s |
| Oct 24, 2026 | 1.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 169 ms |
| May 16, 2026 | 172 ms |
| May 23, 2026 | 174 ms |
| May 30, 2026 | 173 ms |
| Jun 6, 2026 | 175 ms |
| Jun 13, 2026 | 177 ms |
| Jun 20, 2026 | 171 ms |
| Jun 27, 2026 | 169 ms |
| Jul 4, 2026 | 166 ms |
| Jul 11, 2026 | 163 ms |
| Jul 18, 2026 | 169 ms |
| Jul 25, 2026 | 167 ms |
| Aug 1, 2026 | 166 ms |
| Aug 8, 2026 | 165 ms |
| Aug 15, 2026 | 156 ms |
| Aug 22, 2026 | 154 ms |
| Aug 29, 2026 | 154 ms |
| Sep 5, 2026 | 152 ms |
| Sep 12, 2026 | 152 ms |
| Sep 19, 2026 | 154 ms |
| Sep 26, 2026 | 149 ms |
| Oct 3, 2026 | 146 ms |
| Oct 10, 2026 | 144 ms |
| Oct 17, 2026 | 142 ms |
| Oct 24, 2026 | 139 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.9 s
3.8 s
5.7 s
7.6 s
9.4 s
11.3 s
13.2 s
15.1 s
Speed
Use efficient cache lifetimes
5.7 s · 5.5 MB99 files are served with short cache lifetimes, so returning visitors download them again (5.5 MB).
Render-blocking requests
5.3 s22 files block the first paint until they finish downloading. Deferring or inlining them could save about 5.3 s.
Improve image delivery
1.8 s · 2.4 MB21 images could be 2.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.8 s faster on a phone.
Font display
2.8 sWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 2.8 s).
Main-thread work: 4.1 s
A phone's processor spends 4.1 s on main-thread work while loading, 1.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
3,134 HTML elements
The page has 3,134 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Reduce unused JavaScript
600 ms · 897 KiBAbout 897 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.
Reduce unused CSS
900 ms · 291 KiBAbout 291 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 900 ms faster on a phone.
Mobile performance score: 55
55/100Your mobile performance score is 55. Pages that score under 90 lose visitors before the first paint.
4 third-party services on the page
4 third-party services load with your homepage (YouTube, Other Google APIs/SDKs and Google Fonts and others), adding 1.1 MB and 487 ms of main-thread time.
YouTube adds 477 ms
477 msYouTube costs a phone 477 ms of main-thread work and 991 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce initial server response time
553 msReduce initial server response time. Google estimates savings of 553 ms on a phone.
Document request latency
550 msThe HTML itself could arrive about 550 ms sooner: redirects, a slow server response or missing compression delay everything after it.
Server response: 653 ms
653 msYour server takes 653 ms to send the HTML. Google recommends under 600 ms; everything else waits for it.
7 long tasks on the main thread
7 long tasks block the main thread while loading, the longest for 207 ms. During a long task the page ignores taps.
Minify CSS
150 ms · 15 KiB15 KiB could be saved by minifying CSS.
Minify JavaScript
15 KiB15 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 9.8 s
9.8 sYour largest element takes 9.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Advance Your Academic Journey with Our Undergraduate and Po…”. Most of its time is element render delay (5.6 s).
Speed Index: 22.4 s
22.4 sVisually, the page fills in at 22.4 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 29.1 s
29.1 sThe page becomes fully interactive after 29.1 s. Good is under 3.8 s.
First Contentful Paint: 4.4 s
4.4 sThe first text or image appears after 4.4 s on a phone. Good is under 1.8 s.
Real-user TTFB: 874 ms
874 msReal visitors wait 874 ms for your server to start answering (75th percentile). Good is under 800 ms.
2 images without width and height
2 images have no width and height attributes, so the layout jumps as each one loads.
8 checks passed
Real-user LCP: 1.8 s
1.8 sReal visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 149 ms
149 msReal visitors wait 149 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Real-user FCP: 1.7 s
1.7 sReal visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.
Tap response (INP) got 18% faster for real visitors
-18%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 169 ms to 139 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 53% faster for real visitors
-53%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.8 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 169 ms
169 msScripts block the page for only 169 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0.009
0.009The layout barely moves while loading (CLS 0.009, good is under 0.1).
Images and page weight
Page weight: 6.8 MB in 126 requests
6.8 MBYour homepage downloads 6.8 MB in 126 requests on a phone: images 4.3 MB (34), scripts 1.6 MB (37) and fonts 453 KiB (9). Under 2 MB keeps phones on slow connections fast.
10 images in older formats
10 images (1.2 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
5 images below the first screen load straight away
5 images further down the page (447 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
1 image far larger than shown
45 KiB1 image is downloaded at several times the size a phone draws it, for example 128-BADGE-QS-WORLD-UNIVERSITT-RANKING-ASIA-2026-1.png at 400 px wide, shown at 57 px. Resized copies would save about 45 KiB.
About 1.9 g of CO₂ per visit
1.92 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.92 g of CO₂e: 231.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
17 tap targets too small
17 tap targets are too small or too close together to hit reliably with a finger.
6 text elements with low contrast
6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Interactive controls must not be nested (5 elements)
Interactive controls must not be nested: 5 elements on the page fail this check, rated serious by axe-core.
Malformed lists
Some lists contain elements other than list items, which screen readers announce wrongly.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
Orphan list items
Some list items are not inside a list.
4 images without alt text
4 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (14 elements)
All page content should be contained by landmarks: 14 elements on the page fail this check, rated moderate by axe-core.
Main landmark should not be contained in another landmark (1 element)
Main landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.
Document should not have more than one main landmark (1 element)
Document should not have more than one main landmark: 1 element on the page fails this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
18 links without text
18 visible links have no text or label, so screen readers cannot say where they go.
Hidden but focusable
1 element hidden from screen readers can still receive keyboard focus.
Headings skip levels
Headings skip levels (h2 → h6, h2 → h6 and h2 → h6), which makes the page harder to scan with a screen reader.
1 checks passed
44 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 14 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (28 characters)
Your title is only 28 characters: “UNISEL | Universiti Selangor”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
Meta description is short (33 characters)
Your meta description is only 33 characters: “UNISEL | LEADER OF TRANSFORMATION”. 70 to 160 characters is enough to sell the click.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
5 links with vague text
5 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
233 internal links, 75 external
The homepage links to 233 pages on unisel.edu.my and 75 external pages.
3 checks passed
Canonical URL set
The canonical URL is https://unisel.edu.my/.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://unisel.edu.my/wp-sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://unisel.edu.my/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,544 words), so crawlers that don't run JavaScript still read it.
Other pages
14 pages share a meta description
https://unisel.edu.my/about-universiti-selangor, https://unisel.edu.my/about-universiti-selangor/https://unisel.edu.my/vision-mission, https://unisel.edu.my/about-universiti-selangor/https://unisel.edu.my/word_from_president, https://unisel.edu.my/our-management, https://unisel.edu.my/open-policies and https://unisel.edu.my/admission and 8 others use the same meta description. A description written for each page earns more clicks.
4 links to non-canonical URLs
Your homepage links to 4 pages by a URL that isn't their canonical one, for example https://unisel.edu.my/about-universiti-selangor/https://unisel.edu.my/vision-mission, whose canonical is https://unisel.edu.my/vision-mission. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
2 pages slow to respond
https://unisel.edu.my/about-universiti-selangor/https://unisel.edu.my/vision-mission and https://unisel.edu.my/about-universiti-selangor/https://unisel.edu.my/word_from_president took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 116 found) and read each the way a search engine does.
6 checks passed
Linked pages load
14 pages of 15 loaded without an error (the rest turned automated requests away).
Every page has a meta description
All 14 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 14 pages that loaded have a <title>.
Best practices
24 small tap targets
24 of 50 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
5 third-party cookies
5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_CERT_COMMON_NAME_INVALID”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 684 words of copy
The homepage carries about 684 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Contact Us” and “APPLY NOW”.
14 calls to action
The homepage has 14 calls to action, for example “Contact Us”, “APPLY NOW” and “Apply now”.
Social proof on the page
Social proof on the homepage: 19 testimonial or review blocks and 1 trust badge.
Analytics in place
Analytics detected: Matomo.
Direct contact links
Visitors can reach you directly: 3 phone links and 2 email links.
Privacy and tracking
1 tracker load before any consent
1Before a visitor clicks anything, the page loads Google Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
3 cookies set on arrival
3Opening the homepage sets 3 cookies, 1 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
8 other companies contacted
Loading the homepage contacts 8 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at unisel.edu.my, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Matomo
- Hosting
- Universiti Selangor
Company
- Founded
- 1999
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 53 issues on unisel.edu.my, including 21 speed issues and 6 SEO issues. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.