Website review, no card needed

xtrim.com.ec logo

xtrim.com.ec website review

Visit site (opens in a new tab)Reviewed 1 November 202642 issues · 80 checks

This review found 42 issues worth fixing on xtrim.com.ec, 13 of them high impact, across 80 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of xtrim.com.ec (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. xtrim.com.ec at 1.4 s1.4 s
  2. xtrim.com.ec at 2.8 s2.8 s
  3. xtrim.com.ec at 4.2 s4.2 s
  4. xtrim.com.ec at 5.6 s5.6 s
  5. xtrim.com.ec at 7.0 s7.0 s
  6. xtrim.com.ec at 8.4 s8.4 s
  7. xtrim.com.ec at 9.8 s9.8 s
  8. xtrim.com.ec at 11.2 s11.2 s

Speed

10 to fix70
  • Use efficient cache lifetimes

    1.2 s · 1.8 MB

    38 files are served with short cache lifetimes, so returning visitors download them again (1.8 MB).

  • Improve image delivery

    800 ms · 694 KiB

    6 images could be 694 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 800 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and TikTok and others), adding 1.8 MB and 1.1 s of main-thread time.

  • Mobile performance score: 70

    70/100

    Your mobile performance score is 70. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    650 ms

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.

  • Google Tag Manager adds 580 ms

    580 ms

    Google Tag Manager costs a phone 580 ms of main-thread work and 546 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused JavaScript

    467 KiB

    About 467 KiB of JavaScript is downloaded but never used on this page.

  • Main-thread work: 3.4 s

    A phone's processor spends 3.4 s on main-thread work while loading, 1.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 12 long tasks on the main thread

    12 long tasks block the main thread while loading, the longest for 261 ms. During a long task the page ignores taps.

  • cloudfront.net adds 0 ms

    0 ms

    cloudfront.net costs a phone 0 ms of main-thread work and 845 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    70 KiB

    Polyfills for old browsers add 70 KiB JavaScript that modern phones do not need.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 3 ms

    3 ms

    Your server sent the HTML in 3 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user FCP: 3.4 s

    3.4 s

    Real visitors see the first content after 3.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Speed Index: 14.6 s

    14.6 s

    Visually, the page fills in at 14.6 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 17.5 s

    17.5 s

    The page becomes fully interactive after 17.5 s. Good is under 3.8 s.

  • Real-user LCP: 3.6 s

    3.6 s

    Real visitors wait 3.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 227 ms

    227 ms

    Real visitors wait 227 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Total Blocking Time: 529 ms

    529 ms

    Scripts block taps and scrolling for 529 ms in total while the page loads. Good is under 200 ms.

  • Largest Contentful Paint: 3.2 s

    3.2 s

    Your largest element takes 3.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “BannerHome_Nov_mbl.webp”. Most of its time is element render delay (5.2 s).

3 checks passed
  • Real-user CLS: 0.10

    0.10

    For real visitors the layout shifts by 0.10 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • First Contentful Paint: 0.9 s

    0.9 s

    The first text or image appears after 0.9 s, inside the 1.8 s “good” threshold.

Images and page weight

5 to fix33
  • 1 image over 500 KB

    Imagen_de_Chat_GPT_30_sept_2026_02_39_12_p_m_972e80e0c3.png weighs 633 KiB. On a phone connection a single image that size takes seconds.

  • 2 images far larger than shown

    522 KiB

    2 images are downloaded at several times the size a phone draws them, for example Imagen_de_Chat_GPT_30_sept_2026_02_39_12_p_m_972e80e0c3.png at 2,172 px wide, shown at 390 px. Resized copies would save about 522 KiB.

  • Page weight: 3.1 MB in 79 requests

    3.1 MB

    Your homepage downloads 3.1 MB in 79 requests on a phone: scripts 1.4 MB (32), images 849 KiB (15) and fonts 766 KiB (6). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (633 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (633 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 0.9 g of CO₂ per visit

    0.87 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.87 g of CO₂e: 104.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

6 to fixGoogle 9693
  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.

  • Banner landmark should not be contained in another landmark (1 element)

    Banner landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Document should not have more than one banner landmark (1 element)

    Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 21 images in the HTML carry an alt attribute.

  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 6 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10086
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 48 internal links, 20 external

    The homepage links to 48 pages on xtrim.com.ec and 20 external pages.

6 checks passed
  • Meta description: 142 characters

    Your meta description is 142 characters: “Descubre los mejores planes de internet desde $17.85/mes. Conéctate a velocidades de hasta 1000 Mbps y disfruta de una …”.

  • Title: 48 characters

    Your title is a healthy 48 characters: “Planes de internet con HBO para tu hogar | Xtrim”.

  • Canonical URL set

    The canonical URL is https://www.xtrim.com.ec/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.xtrim.com.ec/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://xtrim.com.ec/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,329 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix81
  • 2 pages share a title

    https://xtrim.com.ec/informacion-publica and https://xtrim.com.ec/nosotros all use the title “Xtrim : Informacion Publica”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages share a meta description

    https://xtrim.com.ec/informacion-publica and https://xtrim.com.ec/nosotros use the same meta description. A description written for each page earns more clicks.

  • 2 links to non-canonical URLs

    Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://xtrim.com.ec/centro-de-ayuda, whose canonical is https://xtrim.com.ec/preguntas-frecuentes. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 3 pages without an H1

    https://xtrim.com.ec/internet, https://xtrim.com.ec/zapping and https://xtrim.com.ec/contactanos have no <h1> headline, so visitors and search engines get no clear main topic.

  • 4 pages slow to respond

    https://xtrim.com.ec/test-de-velocidad, https://xtrim.com.ec/blog, https://xtrim.com.ec/contactanos and https://xtrim.com.ec/informacion-publica took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 19 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9293
  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Connecting to 'https://analytics.google.com/g/collect?v=2&tid=G-YWQMWR3JDD&gtm=45je6as1v9238275797za20ozb9238265129zd92…”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Content security policy”).

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    17 of 20 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,072 words of copy

    The homepage carries about 1,072 words of visible text.

3 checks passed
  • 1 short form

    A short form (3 fields at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Meta Pixel, Microsoft Clarity and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 10 cookies set on arrival

    10

    Opening the homepage sets 10 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 17 other companies contacted

    Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at xtrim.com.ec, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
Next.js
Analytics
Google Tag Manager
Hosting
Radware Cloud Services Radware Inc.

Company

Founded
1986
Headquarters
Quito

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 42 issues on xtrim.com.ec, including 19 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25