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yamikids.com website review
Visit site (opens in a new tab)Reviewed 12 November 202625 issues · 59 checks
This review found 25 issues worth fixing on yamikids.com, 8 of them high impact, across 59 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
77C- #58,207 of 103,520 reviewed websitesbeats 39%
- #37,177 of 57,738 online storesbeats 31%
- #11 of 39 OpenCart storesbeats 66%
Closest competitors among OpenCart stores
Compare side by sideOne score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.2 s
1.6 s
2.0 s
2.4 s
2.8 s
3.2 s
Speed
Render-blocking requests
1.1 s5 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
Use efficient cache lifetimes
750 ms · 534 KiB21 files are served with short cache lifetimes, so returning visitors download them again (534 KiB).
Font display
750 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 750 ms).
Reduce unused CSS
300 ms · 52 KiBAbout 52 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Reduce unused JavaScript
150 ms · 24 KiBAbout 24 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.
Minify JavaScript
150 ms · 11 KiB11 KiB could be saved by minifying JavaScript.
Minify CSS
150 ms · 5 KiB5 KiB could be saved by minifying CSS.
Improve image delivery
59 KiB4 images could be 59 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
3 checks passed
Mobile performance score: 99
99/100Your mobile performance score is 99. That is in Google's “good” band (90 and up).
Main-thread work: 0.1 s
A phone's processor spends 0.1 s on main-thread work while loading, 25 ms of it running JavaScript. That is comfortably low.
Server response: 1 ms
1 msYour server sent the HTML in 1 ms, well inside Google's 600 ms guideline.
Core Web Vitals
7 images without width and height
7 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
6 checks passed
Speed Index: 3.2 s
3.2 sVisually, the page fills in at 3.2 s (Speed Index), inside the 3.4 s “good” threshold.
Cumulative Layout Shift: 0.06
0.06The layout barely moves while loading (CLS 0.06, good is under 0.1).
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Largest Contentful Paint: 1.5 s
1.5 sYour largest element renders in 1.5 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the image “iPhone 6”.
Total Blocking Time: 0 ms
0 msScripts block the page for only 0 ms while loading. Good is under 200 ms.
Time to Interactive: 1.5 s
1.5 sThe page is fully interactive after 1.5 s.
Images and page weight
2 images in older formats
2 images (170 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 0.1 g of CO₂ per visit
0.15 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.15 g of CO₂e: 17.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Page weight: 538 KiB in 22 requests
538 KiBYour homepage downloads 538 KiB in 22 requests on a phone: images 264 KiB (14), fonts 155 KiB (1) and scripts 59 KiB (3). That is a lean page.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
11 buttons without a name
11 buttons have no accessible name, so screen readers announce just “button”.
13 tap targets too small
13 tap targets are too small or too close together to hit reliably with a finger.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
2 links without text
2 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
2 checks passed
Every image has alt text
All 14 images in the HTML carry an alt attribute.
31 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 35 WCAG 2.2 A/AA and best-practice rules on the phone render: 31 passed and 4 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (10 characters)
Your title is only 10 characters: “Your Store”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://www.yamikids.com/sitemap.xml, so Google discovers your pages only by following links.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
51 internal links, 1 external
The homepage links to 51 pages on yamikids.com and 1 external page.
1 checks passed
robots.txt in place
robots.txt is in place.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.yamikids.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Best practices
26 small tap targets
26 of 34 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
Only about 12 words
The homepage has only about 12 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
1 checks passed
1 short form
A short form (1 field at most) is right on the homepage.
Privacy and tracking
2 cookies set on arrival
2Opening the homepage sets 2 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at yamikids.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- jQuery
- Hosting
- Google Cloud
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 25 issues on yamikids.com, including 5 speed issues, 7 SEO issues and 6 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.