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younginc.com website review

Visit site (opens in a new tab)Reviewed 18 October 202630 issues · 76 checks

This review found 30 issues worth fixing on younginc.com, 12 of them high impact, across 76 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.5 s2.9 sApr 25Oct 103.2 s
Show as table
DateReal-visitor load time (LCP)
Apr 25, 20263.9 s
May 2, 20264.1 s
May 9, 20263.9 s
May 16, 20264.0 s
May 23, 20264.0 s
May 30, 20264.0 s
Jun 6, 20264.3 s
Jun 13, 20263.9 s
Jun 20, 20264.0 s
Jun 27, 20264.1 s
Jul 4, 20264.1 s
Jul 11, 20264.2 s
Jul 18, 20264.1 s
Jul 25, 20263.7 s
Aug 1, 20263.3 s
Aug 8, 20263.3 s
Aug 15, 20263.2 s
Aug 22, 20263.1 s
Sep 5, 20263.3 s
Sep 12, 20263.7 s
Sep 19, 20263.7 s
Sep 26, 20263.7 s
Oct 3, 20263.5 s
Oct 10, 20263.2 s

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of younginc.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. younginc.com at 0.4 s0.4 s
  2. younginc.com at 0.8 s0.8 s
  3. younginc.com at 1.1 s1.1 s
  4. younginc.com at 1.5 s1.5 s
  5. younginc.com at 1.9 s1.9 s
  6. younginc.com at 2.3 s2.3 s
  7. younginc.com at 2.6 s2.6 s
  8. younginc.com at 3.0 s3.0 s

Speed

10 to fix45
  • Reduce unused JavaScript

    7.5 s · 954 KiB

    About 954 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 7.5 s faster on a phone.

  • Use efficient cache lifetimes

    2.2 s · 396 KiB

    17 files are served with short cache lifetimes, so returning visitors download them again (396 KiB).

  • Render-blocking requests

    1.5 s

    12 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.5 s.

  • Mobile performance score: 45

    45/100

    Your mobile performance score is 45 (desktop: 68). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google CDN, Google Tag Manager and Hubspot and others), adding 2.3 MB and 1.3 s of main-thread time.

  • Google CDN adds 514 ms

    514 ms

    Google CDN costs a phone 514 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 405 ms

    405 ms

    Google Tag Manager costs a phone 405 ms of main-thread work and 684 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 54 KiB

    About 54 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 3.3 s

    A phone's processor spends 3.3 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Hubspot adds 195 ms

    195 ms

    Hubspot costs a phone 195 ms of main-thread work and 367 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 16 long tasks on the main thread

    16 long tasks block the main thread while loading, the longest for 159 ms. During a long task the page ignores taps.

  • Improve image delivery

    50 ms · 32 KiB

    1 image could be 32 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 50 ms faster on a phone.

  • Legacy JavaScript

    13 KiB

    Polyfills for old browsers add 13 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix54
  • First Contentful Paint: 10.8 s

    10.8 s

    The first text or image appears after 10.8 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 20.9 s

    20.9 s

    Your largest element takes 20.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Business woman in her 40's looks away thoughtfully in an of…”.

  • Time to Interactive: 20.9 s

    20.9 s

    The page becomes fully interactive after 20.9 s. Good is under 3.8 s.

  • Speed Index: 10.8 s

    10.8 s

    Visually, the page fills in at 10.8 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 443 ms

    443 ms

    Scripts block taps and scrolling for 443 ms in total while the page loads. Good is under 200 ms.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Largest content (LCP) got 15% faster for real visitors

    -15%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' largest content (lcp) went from 3.9 s to 3.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 3.3 MB in 124 requests

    3.3 MB

    Your homepage downloads 3.3 MB in 124 requests on a phone: scripts 2.3 MB (46), other files 391 KiB (29) and images 268 KiB (31). Under 2 MB keeps phones on slow connections fast.

  • About 0.9 g of CO₂ per visit

    0.92 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.92 g of CO₂e: 110.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 8593
  • Invalid ARIA attributes

    1 element use ARIA attributes their role does not allow, which confuses screen readers.

  • 6 text elements with low contrast

    6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 17 links without text

    17 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 47 images in the HTML carry an alt attribute.

  • 41 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 3 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10085
  • Title is short (25 characters)

    Your title is only 25 characters: “Home - Young & Associates”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 3 H1 headlines

    There are 3 <h1> headlines (“Search”, “Ask a Question” and “Connect with a Consultant”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 72 internal links, 4 external

    The homepage links to 72 pages on younginc.com and 4 external pages.

5 checks passed
  • Meta description: 141 characters

    Your meta description is 141 characters: “Trusted consulting for banks & credit unions: compliance, lending, IT, audits, and more. 45+ years of expertise. Relati…”.

  • Canonical URL set

    The canonical URL is https://www.younginc.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.younginc.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.younginc.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,222 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 12 pages without a meta description

    https://www.younginc.com/consulting-services/regulatory-compliance-services, https://www.younginc.com/consulting-services/loan-review-acquisition-services, https://www.younginc.com/consulting-services/liquidity-planning, https://www.younginc.com/consulting-services/management-consulting-strategic-planning-services, https://www.younginc.com/consulting-services/internal-audit-services and https://www.younginc.com/consulting-services/information-technology-consulting and 6 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=97147347&Ver=2&mid=de1491c3-b246-40e0-aae8-bbf4c2089551&bo=1&sid=39a18700cb3011f1a0eba7ed04ebfc24&vid=39a1af70cb3011f1afb6f527499ef7b7&vids=1&msclkid=N&pi=918639831&lg.

  • 3 small tap targets

    3 of 9 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 492 words of copy

    The homepage carries about 492 words of visible text.

5 checks passed
  • 13 calls to action

    The homepage has 13 calls to action, for example “Subscribe”, “Contact Us” and “SHOP PRODUCTS & POLICIES”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and HubSpot.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight and 2 mores (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

  • 18 cookies set on arrival

    18

    Opening the homepage sets 18 cookies (measured from a US location before any click).

  • 31 other companies contacted

    Loading the homepage contacts 31 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: HubSpot cookie banner

    A consent management tool (HubSpot cookie banner) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at younginc.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
E-commerce
WooCommerce
Analytics
Google Tag Manager | Microsoft Clarity

Upkeep, stack, hiring and company data from programmable.info

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