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zoocha.com website review

Visit site (opens in a new tab)Reviewed 20 October 202622 issues · 72 checks

This review found 22 issues worth fixing on zoocha.com, 5 of them high impact, across 72 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of zoocha.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. zoocha.com at 0.4 s0.4 s
  2. zoocha.com at 0.8 s0.8 s
  3. zoocha.com at 1.1 s1.1 s
  4. zoocha.com at 1.5 s1.5 s
  5. zoocha.com at 1.9 s1.9 s
  6. zoocha.com at 2.3 s2.3 s
  7. zoocha.com at 2.6 s2.6 s
  8. zoocha.com at 3.0 s3.0 s

Speed

6 to fix72
  • Reduce unused JavaScript

    1.4 s · 217 KiB

    About 217 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.

  • Mobile performance score: 72

    72/100

    Your mobile performance score is 72 (desktop: 92). Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    800 ms

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.

  • Use efficient cache lifetimes

    150 ms · 491 KiB

    3 files are served with short cache lifetimes, so returning visitors download them again (491 KiB).

  • 1,822 HTML elements

    The page has 1,822 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • JSDelivr CDN adds 0 ms

    0 ms

    JSDelivr CDN costs a phone 0 ms of main-thread work and 543 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 5 third-party services on the page

    5 third-party services load with your homepage (Google Tag Manager, Cookiebot and Cloudflare and others), adding 852 KiB and 199 ms of main-thread time.

  • Legacy JavaScript

    150 ms · 10 KiB

    Polyfills for old browsers add 10 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 84 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    12 KiB

    About 12 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 1.3 s

    A phone's processor spends 1.3 s on main-thread work while loading, 511 ms of it running JavaScript. That is comfortably low.

  • Server response: 53 ms

    53 ms

    Your server sent the HTML in 53 ms, well inside Google's 600 ms guideline.

Core Web Vitals

3 to fix66
  • Largest Contentful Paint: 10.0 s

    10.0 s

    Your largest element takes 10.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “We use cookies to personalise content and ads, to provide s…”.

  • Time to Interactive: 10.5 s

    10.5 s

    The page becomes fully interactive after 10.5 s. Good is under 3.8 s.

  • First Contentful Paint: 2.0 s

    2.0 s

    The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

3 checks passed
  • Speed Index: 3.1 s

    3.1 s

    Visually, the page fills in at 3.1 s (Speed Index), inside the 3.4 s “good” threshold.

  • Cumulative Layout Shift: 0.045

    0.045

    The layout barely moves while loading (CLS 0.045, good is under 0.1).

  • Total Blocking Time: 45 ms

    45 ms

    Scripts block the page for only 45 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix85
  • Page weight: 2.2 MB in 55 requests

    2.2 MB

    Your homepage downloads 2.2 MB in 55 requests on a phone: media 663 KiB (1), other files 551 KiB (5) and scripts 475 KiB (10). Under 2 MB keeps phones on slow connections fast.

  • About 0.6 g of CO₂ per visit

    0.63 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.63 g of CO₂e: 75.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 9896
  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • Alternative text of images should not be repeated as text (1 element)

    Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 28 images in the HTML carry an alt attribute.

  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9291
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 110 internal links, 1 external

    The homepage links to 110 pages on zoocha.com and 1 external page.

6 checks passed
  • Meta description: 153 characters

    Your meta description is 153 characters: “Zoocha is an award-winning Drupal digital agency delivering strategy, UX, design, development, hosting and support for …”.

  • One H1 headline

    Your main headline reads: “Homepage”.

  • Title: 64 characters

    Your title is a healthy 64 characters: “Drupal Agency | Strategy, Design, Development & Support | Zoocha”.

  • Canonical URL set

    The canonical URL is https://www.zoocha.com/.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.zoocha.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (808 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.zoocha.com/llms.txt (4 KiB, 0 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 1 page without a meta description

    https://www.zoocha.com/services/strategy-and-consultancy/ai-strategy-consultancy has no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 69 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 10093
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    21 of 22 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 4 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 518 words of copy

    The homepage carries about 518 words of visible text.

5 checks passed
  • 2 calls to action

    The homepage has 2 calls to action, for example “Contact” and “Contact Us”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Cloudflare Web Analytics.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 6 other companies contacted

    Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at zoocha.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
Drupal
Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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