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mdrsupply.com website review

Visit site (opens in a new tab)Reviewed 9 November 202619 issues · 59 checks

This review found 19 issues worth fixing on mdrsupply.com, 3 of them high impact, across 59 checks. The most urgent: no call to action on the first screen. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of mdrsupply.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mdrsupply.com at 0.4 s0.4 s
  2. mdrsupply.com at 0.8 s0.8 s
  3. mdrsupply.com at 1.1 s1.1 s
  4. mdrsupply.com at 1.5 s1.5 s
  5. mdrsupply.com at 1.9 s1.9 s
  6. mdrsupply.com at 2.3 s2.3 s
  7. mdrsupply.com at 2.6 s2.6 s
  8. mdrsupply.com at 3.0 s3.0 s

Speed

100
  • Render-blocking requests

    150 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 150 ms.

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 81 ms. During a long task the page ignores taps.

  • Reduce unused JavaScript

    24 KiB

    About 24 KiB of JavaScript is downloaded but never used on this page.

  • Legacy JavaScript

    11 KiB

    Polyfills for old browsers add 11 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

3 checks passed
  • Mobile performance score: 100

    100/100

    Your mobile performance score is 100. That is in Google's “good” band (90 and up).

  • Main-thread work: 0.2 s

    A phone's processor spends 0.2 s on main-thread work while loading, 115 ms of it running JavaScript. That is comfortably low.

  • Server response: 1 ms

    1 ms

    Your server sent the HTML in 1 ms, well inside Google's 600 ms guideline.

Core Web Vitals

100
  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

6 checks passed
  • Speed Index: 2.2 s

    2.2 s

    Visually, the page fills in at 2.2 s (Speed Index), inside the 3.4 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • First Contentful Paint: 0.8 s

    0.8 s

    The first text or image appears after 0.8 s, inside the 1.8 s “good” threshold.

  • Largest Contentful Paint: 0.8 s

    0.8 s

    Your largest element renders in 0.8 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “We're Under Construction!”.

  • Total Blocking Time: 31 ms

    31 ms

    Scripts block the page for only 31 ms while loading. Good is under 200 ms.

  • Time to Interactive: 1.7 s

    1.7 s

    The page is fully interactive after 1.7 s.

Images and page weight

100
  • About 0.05 g of CO₂ per visit

    0.05 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.05 g of CO₂e: 5.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Page weight: 177 KiB in 13 requests

    177 KiB

    Your homepage downloads 177 KiB in 13 requests on a phone: scripts 119 KiB (8), fonts 52 KiB (2) and HTML 3 KiB (1). That is a lean page.

Accessibility

2 to fixGoogle 9896
  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

1 checks passed
  • 26 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 28 WCAG 2.2 A/AA and best-practice rules on the phone render: 26 passed and 2 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

8 to fixGoogle 10067
  • Title is short (25 characters)

    Your title is only 25 characters: “MDR Electrical Supply INC”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is short (64 characters)

    Your meta description is only 64 characters: “Our website is currently under construction. We'll be back soon!”. 70 to 160 characters is enough to sell the click.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://www.mdrsupply.com/sitemap.xml, so Google discovers your pages only by following links.

  • No robots.txt

    There is no robots.txt at mdrsupply.com/robots.txt, the first file search crawlers ask for.

  • Only 1 internal link

    The homepage links to only 1 page on your own site, so visitors and crawlers find few routes into the rest of it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

1 checks passed
  • One H1 headline

    Your main headline reads: “We're Under Construction!”.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.mdrsupply.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

1 checks passed
  • AI answer engines may read the site

    There is no robots.txt, so nothing stops the crawlers behind ChatGPT search, Claude and Perplexity from reading the site and cite it in answers.

Other pages

1 to fix93
  • 2 pages share a title

    / and https://www.mdrsupply.com/flyers all use the title “MDR Electrical Supply INC”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 page with very little text

    https://www.mdrsupply.com/flyers has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 1 internal page checked

    We fetched 1 page linked from your homepage and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 1 page we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 1 page that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 1 page that loaded have a <title>.

Best practices

1 to fixGoogle 10093
  • 3 small tap targets

    3 of 6 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

6 to fix44
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • Only about 35 words

    The homepage has only about 35 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

2 checks passed
  • Direct contact links

    Visitors can reach you directly: 2 phone links and 1 email link.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mdrsupply.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
Next.js
E-commerce
Shopify;Shopify Plus
Hosting
Vercel

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 19 issues on mdrsupply.com, including 8 SEO issues and 6 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
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  • Ranked channels, outreach sequences and content angles
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