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mideerart.com website review

Visit site (opens in a new tab)Reviewed 11 November 202632 issues · 84 checks

This review found 32 issues worth fixing on mideerart.com, 12 of them high impact, across 84 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.2 s1.1 sMay 23Nov 71.2 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20262.0 s
May 30, 20262.0 s
Jun 6, 20261.8 s
Jun 13, 20261.5 s
Jun 20, 20261.5 s
Jun 27, 20261.5 s
Jul 4, 20261.5 s
Jul 11, 20261.5 s
Jul 18, 20261.6 s
Jul 25, 20261.7 s
Aug 1, 20261.8 s
Aug 8, 20261.9 s
Aug 15, 20261.7 s
Aug 22, 20261.5 s
Aug 29, 20261.5 s
Sep 5, 20261.6 s
Sep 12, 20261.5 s
Sep 19, 20261.5 s
Sep 26, 20261.4 s
Oct 3, 20261.3 s
Oct 10, 20261.5 s
Oct 17, 20261.4 s
Oct 24, 20261.3 s
Oct 31, 20261.3 s
Nov 7, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
165 ms132 msMay 23Nov 7138 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026155 ms
May 30, 2026161 ms
Jun 6, 2026154 ms
Jun 13, 2026148 ms
Jun 20, 2026153 ms
Jun 27, 2026156 ms
Jul 4, 2026153 ms
Jul 11, 2026152 ms
Jul 18, 2026152 ms
Jul 25, 2026152 ms
Aug 1, 2026154 ms
Aug 8, 2026159 ms
Aug 15, 2026152 ms
Aug 22, 2026147 ms
Aug 29, 2026148 ms
Sep 5, 2026160 ms
Sep 12, 2026151 ms
Sep 19, 2026147 ms
Sep 26, 2026141 ms
Oct 3, 2026136 ms
Oct 10, 2026140 ms
Oct 17, 2026144 ms
Oct 24, 2026145 ms
Oct 31, 2026137 ms
Nov 7, 2026138 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of mideerart.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mideerart.com at 0.9 s0.9 s
  2. mideerart.com at 1.7 s1.7 s
  3. mideerart.com at 2.6 s2.6 s
  4. mideerart.com at 3.5 s3.5 s
  5. mideerart.com at 4.4 s4.4 s
  6. mideerart.com at 5.2 s5.2 s
  7. mideerart.com at 6.1 s6.1 s
  8. mideerart.com at 7.0 s7.0 s

Speed

10 to fix64
  • Main-thread work: 4.2 s

    A phone's processor spends 4.2 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Shopify and TikTok and others), adding 1.8 MB and 1.4 s of main-thread time.

  • Mobile performance score: 64

    64/100

    Your mobile performance score is 64. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    882 KiB

    About 882 KiB of JavaScript is downloaded but never used on this page.

  • Google Tag Manager adds 683 ms

    683 ms

    Google Tag Manager costs a phone 683 ms of main-thread work and 866 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    600 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 600 ms.

  • Improve image delivery

    409 KiB

    16 images could be 409 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Shopify adds 298 ms

    298 ms

    Shopify costs a phone 298 ms of main-thread work and 518 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 2,617 HTML elements

    The page has 2,617 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 256 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    150 ms · 236 KiB

    14 files are served with short cache lifetimes, so returning visitors download them again (236 KiB).

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Legacy JavaScript

    37 KiB

    Polyfills for old browsers add 37 KiB JavaScript that modern phones do not need.

  • Reduce unused CSS

    29 KiB

    About 29 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.56

    0.56

    For real visitors the layout shifts by 0.56 (75th percentile). Good is under 0.1.

  • Time to Interactive: 19.9 s

    19.9 s

    The page becomes fully interactive after 19.9 s. Good is under 3.8 s.

  • Largest Contentful Paint: 4.7 s

    4.7 s

    Your largest element takes 4.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Total Blocking Time: 617 ms

    617 ms

    Scripts block taps and scrolling for 617 ms in total while the page loads. Good is under 200 ms.

  • Speed Index: 5.2 s

    5.2 s

    Visually, the page fills in at 5.2 s (Speed Index). Good is under 3.4 s.

  • 8 images without width and height

    8 images have no width and height attributes, so the layout jumps as each one loads.

8 checks passed
  • Real-user LCP: 1.8 s

    1.8 s

    Real visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 173 ms

    173 ms

    Real visitors wait 173 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.4 s

    1.4 s

    Real visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 704 ms

    704 ms

    Real visitors wait 704 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 13% faster for real visitors

    -13%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 155 ms to 138 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 38% faster for real visitors

    -38%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.0 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.014

    0.014

    The layout barely moves while loading (CLS 0.014, good is under 0.1).

Images and page weight

2 to fix64
  • Page weight: 4.2 MB in 211 requests

    4.2 MB

    Your homepage downloads 4.2 MB in 211 requests on a phone: images 1.9 MB (47), scripts 1.8 MB (72) and other files 247 KiB (45). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    1_826cf22f-b425-46dc-9bf7-07bb13d61b7e.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 1.2 g of CO₂ per visit

    1.19 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.19 g of CO₂e: 143.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 9192
  • Hidden but focusable

    10 elements hidden from screen readers can still receive keyboard focus.

  • 7 text elements with low contrast

    7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (3 elements)

    Scrollable region must have keyboard access: 3 elements on the page fail this check, rated serious by axe-core.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 35 links without text

    35 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 84 images in the HTML carry an alt attribute.

  • 55 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 61 WCAG 2.2 A/AA and best-practice rules on the phone render: 55 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9286
  • Title is long (81 characters)

    Your title is 81 characters, so Google will cut it off around 60: “mideer | Discover · Fun · Art, educational toys for children aged 2-8 – mideerart”.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • One H1 headline

    Your <h1> is empty.

  • 162 internal links, 18 external

    The homepage links to 162 pages on mideerart.com and 18 external pages.

6 checks passed
  • Meta description: 135 characters

    Your meta description is 135 characters: “Focused on educational toys for the aesthetic and intellectual development of children aged 2-8 through international d…”.

  • Canonical URL set

    The canonical URL is https://mideerart.com/.

  • Structured data in place

    Structured data found: Organization, Product and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://mideerart.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,222 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://mideerart.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 1 page without a meta description

    https://mideerart.com/collections/markers has no meta description, so Google writes the search snippet from whatever text it finds.

  • 3 pages slow to respond

    https://mideerart.com/collections/markers, https://mideerart.com/collections/art-supplies and https://mideerart.com/collections/coloring-rolls-books took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 66 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 50 small tap targets

    50 of 89 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Requests the notification permission on page load

    Requests the notification permission on page load.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix83
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • About 977 words of copy

    The homepage carries about 977 words of visible text.

5 checks passed
  • 5 calls to action

    The homepage has 5 calls to action, for example “SHOP ALL”, “Gift Shop” and “Shop By Type”.

  • 5 short forms

    5 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 120 testimonial or review blocks, a star rating and 3 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics, Microsoft Clarity and TikTok Pixel.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 25 cookies set on arrival

    25

    Opening the homepage sets 25 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 35 other companies contacted

    Loading the homepage contacts 35 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mideerart.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 10 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Simprosys Google Shopping Feed · Judge Me Reviews · Selly Promotion Pricing · Instafeed · Omnisend · Free Contact Form · Facebook Pixel · cloudfront.net · noxgroup.com · avada.io

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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