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mirvac.com website review

Visit site (opens in a new tab)Reviewed 27 October 202651 issues · 93 checks

This review found 51 issues worth fixing on mirvac.com, 20 of them high impact, across 93 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
6.3 s3.1 sMay 9Oct 244.8 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20265.9 s
May 16, 20265.8 s
May 23, 20265.3 s
May 30, 20264.9 s
Jun 6, 20264.7 s
Jun 13, 20264.5 s
Jun 20, 20264.2 s
Jun 27, 20264.1 s
Jul 4, 20264.1 s
Jul 11, 20264.0 s
Jul 18, 20263.7 s
Jul 25, 20263.7 s
Aug 1, 20263.5 s
Aug 8, 20263.5 s
Aug 15, 20263.5 s
Aug 22, 20263.4 s
Aug 29, 20263.6 s
Sep 5, 20263.7 s
Sep 12, 20263.8 s
Sep 19, 20264.1 s
Sep 26, 20264.4 s
Oct 3, 20264.5 s
Oct 10, 20264.6 s
Oct 17, 20264.8 s
Oct 24, 20264.8 s
Real-visitor tap response (INP)75th percentile, phones
227 ms122 msMay 9Oct 24204 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026154 ms
May 16, 2026160 ms
May 23, 2026159 ms
May 30, 2026156 ms
Jun 6, 2026151 ms
Jun 13, 2026143 ms
Jun 20, 2026134 ms
Jun 27, 2026136 ms
Jul 4, 2026136 ms
Jul 11, 2026136 ms
Jul 18, 2026139 ms
Jul 25, 2026137 ms
Aug 1, 2026136 ms
Aug 8, 2026139 ms
Aug 15, 2026137 ms
Aug 22, 2026142 ms
Aug 29, 2026147 ms
Sep 5, 2026149 ms
Sep 12, 2026159 ms
Sep 19, 2026171 ms
Sep 26, 2026204 ms
Oct 3, 2026214 ms
Oct 10, 2026215 ms
Oct 17, 2026213 ms
Oct 24, 2026204 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of mirvac.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mirvac.com at 0.9 s0.9 s
  2. mirvac.com at 1.7 s1.7 s
  3. mirvac.com at 2.6 s2.6 s
  4. mirvac.com at 3.5 s3.5 s
  5. mirvac.com at 4.3 s4.3 s
  6. mirvac.com at 5.2 s5.2 s
  7. mirvac.com at 6.0 s6.0 s
  8. mirvac.com at 6.9 s6.9 s

Speed

14 to fix40
  • Reduce unused JavaScript

    4.8 s · 1.4 MB

    About 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.8 s faster on a phone.

  • Render-blocking requests

    3.5 s

    9 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.5 s.

  • Use efficient cache lifetimes

    1.6 s · 1.5 MB

    194 files are served with short cache lifetimes, so returning visitors download them again (1.5 MB).

  • Mobile performance score: 40

    40/100

    Your mobile performance score is 40 (desktop: 38). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.9 s

    A phone's processor spends 4.9 s on main-thread work while loading, 2.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Vimeo and Azure Web Services and others), adding 20.6 MB and 1.9 s of main-thread time.

  • Azure Web Services adds 291 ms

    291 ms

    Azure Web Services costs a phone 291 ms of main-thread work and 10.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Vimeo adds 299 ms

    299 ms

    Vimeo costs a phone 299 ms of main-thread work and 8.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    950 ms · 176 KiB

    176 KiB could be saved by minifying JavaScript.

  • Google Tag Manager adds 848 ms

    848 ms

    Google Tag Manager costs a phone 848 ms of main-thread work and 1,021 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    610 ms · 122 KiB

    About 122 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 610 ms faster on a phone.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 299 ms. During a long task the page ignores taps.

  • Facebook adds 261 ms

    261 ms

    Facebook costs a phone 261 ms of main-thread work and 310 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • userway.org adds 58 ms

    58 ms

    userway.org costs a phone 58 ms of main-thread work and 469 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Document request latency

    82 KiB

    The HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.

  • Legacy JavaScript

    61 KiB

    Polyfills for old browsers add 61 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify CSS

    2 KiB

    2 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 372 ms

    372 ms

    Your server sent the HTML in 372 ms, well inside Google's 600 ms guideline.

Core Web Vitals

12 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user TTFB: 1.8 s

    1.8 s

    Real visitors wait 1.8 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 22.4 s

    22.4 s

    Your largest element takes 22.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “DRIVEN BY IMAGINATION In the imagine nation, we see what ca…”.

  • Time to Interactive: 39.1 s

    39.1 s

    The page becomes fully interactive after 39.1 s. Good is under 3.8 s.

  • Speed Index: 11.1 s

    11.1 s

    Visually, the page fills in at 11.1 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 5.0 s

    5.0 s

    The first text or image appears after 5.0 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 671 ms

    671 ms

    Scripts block taps and scrolling for 671 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 3.7 s

    3.7 s

    Real visitors wait 3.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 221 ms

    221 ms

    Real visitors wait 221 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 33% slower for real visitors

    +33%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 154 ms to 204 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.6 s

    2.6 s

    Real visitors see the first content after 2.6 s (75th percentile). Good is under 1.8 s.

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

3 checks passed
  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Largest content (LCP) got 18% faster for real visitors

    -18%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 5.9 s to 4.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

5 to fix18
  • Page weight: 21.2 MB in 299 requests

    21.2 MB

    Your homepage downloads 21.2 MB in 299 requests on a phone: images 9.1 MB (79), other files 8.0 MB (64) and scripts 3.3 MB (133). Under 2 MB keeps phones on slow connections fast.

  • 5 images over 500 KB

    5 images weigh 4.1 MB together. On a phone connection a single image that size takes seconds.

  • 8 images far larger than shown

    2.6 MB

    8 images are downloaded at several times the size a phone draws them, for example hero3-3.webp at 12,288 px wide, shown at 390 px. Resized copies would save about 2.6 MB.

  • 28 images in older formats

    28 images (6.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 14 images below the first screen load straight away

    14 images further down the page (6.2 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 6.0 g of CO₂ per visit

    6.00 g

    By the Sustainable Web Design model, a visit to your homepage emits about 6.00 g of CO₂e: 720.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

4 to fixGoogle 9393
  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Positive tabindex

    1 element has a tabindex above 0, which scrambles the keyboard order.

  • 2 images without alt text

    2 images have no alt text, which hurts accessibility and image search.

  • 4 links without text

    4 visible links have no text or label, so screen readers cannot say where they go.

1 checks passed
  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 3 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10088
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is long (164 characters)

    Your meta description is 164 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 222 internal links, 31 external

    The homepage links to 222 pages on mirvac.com and 31 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “The future isn't something we wait for. It's something we build – with imagination.”.

  • Title: 61 characters

    Your title is a healthy 61 characters: “Mirvac | Award-Winning Australian Property Developer | Mirvac”.

  • Canonical URL set

    The canonical URL is https://www.mirvac.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.mirvac.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.mirvac.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,031 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix81
  • 4 pages share 2 titles

    https://www.mirvac.com/Residential/projects and https://www.mirvac.com/Residential/projects/all-projects all use the title “All Projects | Mirvac”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 page without a meta description

    https://www.mirvac.com/Residential/why-mirvac has no meta description, so Google writes the search snippet from whatever text it finds.

  • 4 pages share a meta description

    https://www.mirvac.com/Residential/projects and https://www.mirvac.com/Residential/projects/all-projects use the same meta description. A description written for each page earns more clicks.

  • 13 links to non-canonical URLs

    Your homepage links to 13 pages by a URL that isn't their canonical one, for example https://www.mirvac.com/Residential/projects, whose canonical is https://www.mirvac.com/residential/projects/all-projects. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 10 pages slow to respond

    https://www.mirvac.com/Residential/projects, https://www.mirvac.com/Residential/projects/all-projects, https://www.mirvac.com/Residential/projects/nsw-projects, https://www.mirvac.com/Residential/projects/vic-projects, https://www.mirvac.com/Residential/projects/qld-projects and https://www.mirvac.com/Residential/projects/wa-projects and 4 others took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 164 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    13 pages of 15 loaded without an error (the rest turned automated requests away).

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 13 pages that loaded have a <title>.

Best practices

5 to fixGoogle 5073
  • 1 broken image

    1 image failed to load on a phone, for example https://www.mirvac.com/.

  • 2 third-party cookies

    2 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Uncaught TypeError: Cannot read properties of undefined (reading 'validator')”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

2 checks passed
  • Tap targets are thumb-sized

    11 of 12 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix79
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 818 words of copy

    The homepage carries about 818 words of visible text.

5 checks passed
  • 5 calls to action

    The homepage has 5 calls to action, for example “Contact”, “Contact Us” and “Register Now”.

  • Social proof on the page

    Social proof on the homepage: a star rating and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 17 cookies set on arrival

    17

    Opening the homepage sets 17 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 38 other companies contacted

    Loading the homepage contacts 38 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mirvac.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Analytics
Google Tag Manager
Hosting
Azure

Company

Employees
238
Founded
1972
Headquarters
Sydney

Upkeep, stack, hiring and company data from programmable.info

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What your $25 Growth Playbook adds

This review found 51 issues on mirvac.com, including 26 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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