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mirrorsdelivered.com website review

Visit site (opens in a new tab)Reviewed 11 November 202628 issues · 73 checks

This review found 28 issues worth fixing on mirrorsdelivered.com, 11 of them high impact, across 73 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.8 s1.7 sMay 23Nov 72.4 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20262.4 s
May 30, 20262.3 s
Jun 6, 20262.2 s
Jun 13, 20262.1 s
Jun 20, 20262.0 s
Jun 27, 20261.9 s
Jul 4, 20261.9 s
Jul 11, 20261.9 s
Jul 18, 20261.9 s
Jul 25, 20261.9 s
Aug 1, 20261.9 s
Aug 8, 20262.1 s
Aug 15, 20262.2 s
Aug 22, 20262.1 s
Aug 29, 20262.1 s
Sep 5, 20262.0 s
Sep 12, 20261.9 s
Sep 19, 20261.9 s
Sep 26, 20262.4 s
Oct 3, 20262.6 s
Oct 10, 20262.6 s
Oct 17, 20262.7 s
Oct 24, 20262.6 s
Oct 31, 20262.5 s
Nov 7, 20262.4 s
Real-visitor tap response (INP)75th percentile, phones
188 ms99 msMay 23Nov 7171 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026121 ms
May 30, 2026118 ms
Jun 6, 2026113 ms
Jun 13, 2026113 ms
Jun 20, 2026109 ms
Jun 27, 2026112 ms
Jul 4, 2026115 ms
Jul 11, 2026120 ms
Jul 18, 2026121 ms
Jul 25, 2026121 ms
Aug 1, 2026116 ms
Aug 8, 2026118 ms
Aug 15, 2026121 ms
Aug 22, 2026121 ms
Aug 29, 2026128 ms
Sep 5, 2026131 ms
Sep 12, 2026131 ms
Sep 19, 2026137 ms
Sep 26, 2026140 ms
Oct 3, 2026141 ms
Oct 10, 2026149 ms
Oct 17, 2026160 ms
Oct 24, 2026173 ms
Oct 31, 2026178 ms
Nov 7, 2026171 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of mirrorsdelivered.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mirrorsdelivered.com at 0.4 s0.4 s
  2. mirrorsdelivered.com at 0.8 s0.8 s
  3. mirrorsdelivered.com at 1.1 s1.1 s
  4. mirrorsdelivered.com at 1.5 s1.5 s
  5. mirrorsdelivered.com at 1.9 s1.9 s
  6. mirrorsdelivered.com at 2.3 s2.3 s
  7. mirrorsdelivered.com at 2.6 s2.6 s
  8. mirrorsdelivered.com at 3.0 s3.0 s

Speed

7 to fix61
  • Reduce unused JavaScript

    2.4 s · 193 KiB

    About 193 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.4 s faster on a phone.

  • Improve image delivery

    150 ms · 1.3 MB

    31 images could be 1.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Mobile performance score: 61

    61/100

    Your mobile performance score is 61. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    850 ms

    12 files block the first paint until they finish downloading. Deferring or inlining them could save about 850 ms.

  • Use efficient cache lifetimes

    300 ms · 37 KiB

    11 files are served with short cache lifetimes, so returning visitors download them again (37 KiB).

  • Google Tag Manager adds 198 ms

    198 ms

    Google Tag Manager costs a phone 198 ms of main-thread work and 359 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.0 s

    A phone's processor spends 2.0 s on main-thread work while loading, 958 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Clarity and Klaviyo and others), adding 932 KiB and 406 ms of main-thread time.

  • Legacy JavaScript

    150 ms · 19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 119 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    41 KiB

    About 41 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 13 ms

    13 ms

    Your server sent the HTML in 13 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 21.7 s

    21.7 s

    Your largest element takes 21.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 22.6 s

    22.6 s

    The page becomes fully interactive after 22.6 s. Good is under 3.8 s.

  • Speed Index: 9.7 s

    9.7 s

    Visually, the page fills in at 9.7 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) got 46% slower for real visitors

    +46%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 121 ms to 171 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 1.8 s

    1.8 s

    Real visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.

  • 58 images without width and height

    58 images have no width and height attributes, so the layout jumps as each one loads.

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • Largest content (LCP) held steady for real visitors

    +5%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.4 s to 2.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 2.4 s

    2.4 s

    Real visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 694 ms

    694 ms

    Real visitors wait 694 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 124 ms

    124 ms

    Scripts block the page for only 124 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

4 to fix28
  • Page weight: 19.9 MB in 290 requests

    19.9 MB

    Your homepage downloads 19.9 MB in 290 requests on a phone: media 13.9 MB (1), images 3.9 MB (59) and other files 1.1 MB (138). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    Rectangle_9_2.png weighs 1,003 KiB. On a phone connection a single image that size takes seconds.

  • 12 images far larger than shown

    540 KiB

    12 images are downloaded at several times the size a phone draws them, for example Rectangle_9_3.png at 1,372 px wide, shown at 358 px. Resized copies would save about 540 KiB.

  • 11 images below the first screen load straight away

    11 images further down the page (1.0 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 2 images in older formats

    2 images (199 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 5.7 g of CO₂ per visit

    5.65 g

    By the Sustainable Web Design model, a visit to your homepage emits about 5.65 g of CO₂e: 678.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

4 to fixGoogle 8493
  • 10 text elements with low contrast

    10 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • 49 images without alt text

    49 images have no alt text, which hurts accessibility and image search.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Headings skip levels

    Headings skip levels (h3 → h5 and h2 → h4), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9291
  • Meta description is long (198 characters)

    Your meta description is 198 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No XML sitemap

    No XML sitemap at https://mirrorsdelivered.com/sitemap.xml, so Google discovers your pages only by following links.

  • 40 internal links, 0 external

    The homepage links to 40 pages on mirrorsdelivered.com and 0 external pages.

6 checks passed
  • One H1 headline

    Your main headline reads: “Mirrors Delivered”.

  • Title: 61 characters

    Your title is a healthy 61 characters: “Mirrors Delivered | Large Gym & Studio Mirrors Delivered fast”.

  • Canonical URL set

    The canonical URL is https://mirrorsdelivered.com/.

  • Structured data in place

    Structured data found: LocalBusiness, Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

AI search readiness

100
  • No llms.txt

    There is no https://mirrorsdelivered.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,030 words), so crawlers that don't run JavaScript still read it.

Other pages

  • Your server turned our page checks away

    15 pages we tried to fetch timed out or refused automated requests, so these checks couldn't run. Some firewalls do this to every bot, including search engine crawlers they don't recognise.

Best practices

2 to fixGoogle 9687
  • 2 small tap targets

    2 of 6 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

100
  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 944 words of copy

    The homepage carries about 944 words of visible text.

9 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Get Your Instant Quote”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “Shop Mirrors”, “Contact” and “Get Your Instant Quote”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 64 testimonial or review blocks, 11 customer or partner logos and 8 trust badges.

  • Analytics in place

    Analytics detected: Google Analytics and Microsoft Clarity.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 25 cookies set on arrival

    25

    Opening the homepage sets 25 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 40 other companies contacted

    Loading the homepage contacts 40 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mirrorsdelivered.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 7 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Intelligems A B Testing · Convert Experiences · Triplewhale · Judge Me Reviews · Klaviyo Email Marketing Sms · Convert Web Pixel · tagembed.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Analytics | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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What your $25 Growth Playbook adds

This review found 28 issues on mirrorsdelivered.com, including 15 speed issues and 2 SEO issues. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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