moonboon.se website review

7 images could be 4.5 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 23.3 s faster on a phone.

The page has 3,027 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

About 164 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 900 ms faster on a phone.

Your mobile performance score is 69. Pages that score under 90 lose visitors before the first paint.

7 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.

Polyfills for old browsers add 46 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.

A phone's processor spends 2.4 s on main-thread work while loading, 784 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Klaviyo costs a phone 139 ms of main-thread work and 355 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

8 third-party services load with your homepage (Klaviyo, Shopify and 9gtb.com and others), adding 691 KiB and 271 ms of main-thread time.

14 files are served with short cache lifetimes, so returning visitors download them again (64 KiB).

About 23 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 130 ms faster on a phone.

4 long tasks block the main thread while loading, the longest for 111 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

4 KiB could be saved by minifying JavaScript.

3 KiB could be saved by minifying CSS.

Your largest element takes 37.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Moonboon vagga i ett lugnt sovrum”.

The page becomes fully interactive after 37.7 s. Good is under 3.8 s.

Visually, the page fills in at 5.4 s (Speed Index). Good is under 3.4 s.

1 image have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 92 ms to 84 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 27.7 MB in 390 requests on a phone: media 19.7 MB (3), images 5.2 MB (87) and other files 1.5 MB (178). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 7.85 g of CO₂e: 942.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 button has no accessible name, so screen readers announce just “button”.

Form elements should have a visible label: 3 elements on the page fail this check, rated serious by axe-core.

1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

Some lists contain elements other than list items, which screen readers announce wrongly.

Some list items are not inside a list.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

Summary elements must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

23 images have no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 41 elements on the page fail this check, rated moderate by axe-core.

Banner landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

5 form fields have no label, so screen readers announce an empty box and autofill guesses.

1 visible link has no text or label, so screen readers cannot say where it goes.

Headings skip levels (h3 → h5, h2 → h4 and h3 → h5), which makes the page harder to scan with a screen reader.

5 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

1 link has no real href, so search engines can't follow it.

The homepage links to 297 pages on moonboon.se and 27 external pages.

https://moonboon.se/pages/vanliga-fragor-om-klarna, https://moonboon.se/products/vagga and https://moonboon.se/collections/tillbehor-till-hangvagga-vagga are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

https://moonboon.se/collections/bundles, https://moonboon.se/pages/vanliga-fragor-om-klarna, https://moonboon.se/pages/ansvar, https://moonboon.se/collections/vaggmotor and https://moonboon.se/collections/tillbehor-till-hangvagga-vagga have no meta description, so Google writes the search snippet from whatever text it finds.

https://moonboon.se/pages/vanliga-fragor-om-klarna and https://moonboon.se/pages/ansvar have no <h1> headline, so visitors and search engines get no clear main topic.

https://moonboon.se/pages/ansvar, https://moonboon.se/products/babymonitor-kamera, https://moonboon.se/products/takupphangning, https://moonboon.se/products/babymonitor, https://moonboon.se/products/nattlampa and https://moonboon.se/products/white-noise-maskin took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 112 found) and read each the way a search engine does.

4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

Chrome logged issues while loading the page (“Cookie”).

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Social proof on the homepage: 19 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 1,056 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 9 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 22 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.