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mwcompany.com website review
Visit site (opens in a new tab)Reviewed 23 October 202622 issues · 76 checks
This review found 22 issues worth fixing on mwcompany.com, 6 of them high impact, across 76 checks. The most urgent: no call to action on the first screen. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
86BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 2.4 s |
| May 9, 2026 | 2.5 s |
| May 16, 2026 | 2.5 s |
| May 23, 2026 | 2.4 s |
| May 30, 2026 | 2.4 s |
| Jun 6, 2026 | 2.3 s |
| Jun 13, 2026 | 2.2 s |
| Jun 20, 2026 | 2.6 s |
| Jun 27, 2026 | 2.5 s |
| Jul 4, 2026 | 2.6 s |
| Jul 11, 2026 | 2.7 s |
| Jul 18, 2026 | 2.5 s |
| Aug 1, 2026 | 2.9 s |
| Aug 8, 2026 | 2.7 s |
| Aug 15, 2026 | 2.8 s |
| Aug 22, 2026 | 2.7 s |
| Aug 29, 2026 | 2.4 s |
| Sep 5, 2026 | 2.4 s |
| Sep 12, 2026 | 2.4 s |
| Sep 19, 2026 | 2.5 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 72 ms |
| May 9, 2026 | 77 ms |
| May 16, 2026 | 78 ms |
| May 30, 2026 | 78 ms |
| Jun 6, 2026 | 71 ms |
| Jun 13, 2026 | 70 ms |
| Jun 27, 2026 | 70 ms |
| Aug 15, 2026 | 72 ms |
| Aug 22, 2026 | 67 ms |
| Aug 29, 2026 | 71 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Mobile performance score: 79
79/100Your mobile performance score is 79 (desktop: 84). Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
650 ms4 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.
Reduce unused JavaScript
310 ms · 234 KiBAbout 234 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 310 ms faster on a phone.
5 third-party services on the page
5 third-party services load with your homepage (Google Tag Manager, Cookiebot and svdcdn.com and others), adding 1.1 MB and 418 ms of main-thread time.
Google Tag Manager adds 348 ms
348 msGoogle Tag Manager costs a phone 348 ms of main-thread work and 344 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
svdcdn.com adds 0 ms
0 mssvdcdn.com costs a phone 0 ms of main-thread work and 416 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 163 ms. During a long task the page ignores taps.
Improve image delivery
133 KiB7 images could be 133 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Use efficient cache lifetimes
34 KiB2 files are served with short cache lifetimes, so returning visitors download them again (34 KiB).
Reduce unused CSS
14 KiBAbout 14 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 1.0 s
A phone's processor spends 1.0 s on main-thread work while loading, 474 ms of it running JavaScript. That is comfortably low.
Server response: 2 ms
2 msYour server sent the HTML in 2 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Speed Index: 8.7 s
8.7 sVisually, the page fills in at 8.7 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 7.9 s
7.9 sThe page becomes fully interactive after 7.9 s. Good is under 3.8 s.
Largest Contentful Paint: 3.4 s
3.4 sYour largest element takes 3.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “MW Company is an engineering, design, manufacturing and mar…”. Most of its time is element render delay (4.7 s).
First Contentful Paint: 2.4 s
2.4 sThe first text or image appears after 2.4 s on a phone. Good is under 1.8 s.
Tap response (INP) held steady for real visitors
-7%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 72 ms to 71 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+1%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.4 s to 2.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
Total Blocking Time: 150 ms
150 msScripts block the page for only 150 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0.003
0.003The layout barely moves while loading (CLS 0.003, good is under 0.1).
Images and page weight
1 image below the first screen load straight away
1 image further down the page (23 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 0.3 g of CO₂ per visit
0.34 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.34 g of CO₂e: 41.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Page weight: 1.2 MB in 38 requests
1.2 MBYour homepage downloads 1.2 MB in 38 requests on a phone: scripts 576 KiB (6), images 449 KiB (18) and fonts 176 KiB (3). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
30 images without alt text
30 images have no alt text, which hurts accessibility and image search.
6 links without text
6 visible links have no text or label, so screen readers cannot say where they go.
ARIA role should be appropriate for the element (1 element)
ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.
Elements marked as presentational should be consistently ignored (1 element)
Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.
1 checks passed
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
No favicon declared
No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.
Open Graph partly set
Open Graph is missing og:description, so shared links fall back to guesses.
39 internal links, 2 external
The homepage links to 39 pages on mwcompany.com and 2 external pages.
6 checks passed
One H1 headline
Your main headline reads: “Engineering performance”.
Title: 45 characters
Your title is a healthy 45 characters: “Leaders in Automotive Excellence | MW Company”.
Canonical URL set
The canonical URL is https://mwcompany.com/.
Structured data in place
Structured data found: BreadcrumbList, Corporation, LocalBusiness and WebSite.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://mwcompany.com/sitemap.xml.
AI search readiness
No llms.txt
There is no https://mwcompany.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (482 words), so crawlers that don't run JavaScript still read it.
Other pages
1 linked page hidden from search
https://mwcompany.com/returns-exchanges is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
10 pages without a meta description
https://mwcompany.com/brands/adv-1, https://mwcompany.com/brands/ccw, https://mwcompany.com/brands/forgestar, https://mwcompany.com/brands/hiper-technology, https://mwcompany.com/brands/momo and https://mwcompany.com/brands/tikore and 4 others have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages with very little text
https://mwcompany.com/dealer-support and https://mwcompany.com/news/skip-barber-racing-school-momo-motorsport-announce-partnership have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
6 pages slow to respond
https://mwcompany.com/brands/momo, https://mwcompany.com/brands/weld, https://mwcompany.com/brands/tikore, https://mwcompany.com/dealer-support, https://mwcompany.com/careers and https://mwcompany.com/news/mw-company-announces-sale-of-momo-to-univergomma-italy-retains-exclusive-north-american-distribution-rights-for-next-decade took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 22 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
4 small tap targets
4 of 17 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 435 words of copy
The homepage carries about 435 words of visible text.
5 checks passed
2 calls to action
The homepage has 2 calls to action, for example “Join our team” and “Contact Us”.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 3 phone links and 3 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
LocalBusiness structured data
Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.
1 cookie set on arrival
1Opening the homepage sets 1 cookie (measured from a US location before any click).
8 other companies contacted
Loading the homepage contacts 8 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Cookiebot
A consent management tool (Cookiebot) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mwcompany.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- SEOmatic
- Framework
- Tailwind CSS
- Analytics
- Google Tag Manager
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 22 issues on mwcompany.com, including 10 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.