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noorgrace.com website review

Visit site (opens in a new tab)Reviewed 8 November 202626 issues · 82 checks

This review found 26 issues worth fixing on noorgrace.com, 7 of them high impact, across 82 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.3 s1.5 sMay 16Sep 122.2 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.1 s
May 23, 20262.0 s
May 30, 20262.2 s
Jun 6, 20262.1 s
Jun 13, 20261.7 s
Jun 20, 20261.7 s
Jun 27, 20261.6 s
Jul 4, 20261.6 s
Jul 11, 20261.8 s
Jul 18, 20261.7 s
Jul 25, 20261.8 s
Aug 1, 20261.8 s
Aug 8, 20261.8 s
Aug 15, 20261.8 s
Aug 22, 20261.9 s
Aug 29, 20262.0 s
Sep 5, 20262.1 s
Sep 12, 20262.2 s
Real-visitor tap response (INP)75th percentile, phones
356 ms148 msMay 23Sep 5183 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026294 ms
May 30, 2026322 ms
Jun 6, 2026332 ms
Jun 13, 2026279 ms
Jun 20, 2026267 ms
Jun 27, 2026259 ms
Jul 4, 2026244 ms
Jul 11, 2026215 ms
Jul 18, 2026209 ms
Jul 25, 2026200 ms
Aug 1, 2026185 ms
Aug 8, 2026186 ms
Aug 15, 2026172 ms
Aug 22, 2026179 ms
Aug 29, 2026178 ms
Sep 5, 2026183 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of noorgrace.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. noorgrace.com at 0.4 s0.4 s
  2. noorgrace.com at 0.8 s0.8 s
  3. noorgrace.com at 1.1 s1.1 s
  4. noorgrace.com at 1.5 s1.5 s
  5. noorgrace.com at 1.9 s1.9 s
  6. noorgrace.com at 2.3 s2.3 s
  7. noorgrace.com at 2.6 s2.6 s
  8. noorgrace.com at 3.0 s3.0 s

Speed

10 to fix60
  • Improve image delivery

    1.1 s · 300 KiB

    8 images could be 300 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.

  • 5,283 HTML elements

    The page has 5,283 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Main-thread work: 5.1 s

    A phone's processor spends 5.1 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Mobile performance score: 60

    60/100

    Your mobile performance score is 60. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    900 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Cloudflare CDN, Shopify and shop.app and others), adding 1.1 MB and 718 ms of main-thread time.

  • 14 long tasks on the main thread

    14 long tasks block the main thread while loading, the longest for 669 ms. During a long task the page ignores taps.

  • Cloudflare CDN adds 456 ms

    456 ms

    Cloudflare CDN costs a phone 456 ms of main-thread work and 28 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 253 ms

    253 ms

    Shopify costs a phone 253 ms of main-thread work and 936 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused JavaScript

    341 KiB

    About 341 KiB of JavaScript is downloaded but never used on this page.

  • Reduce unused CSS

    150 ms · 56 KiB

    About 56 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Use efficient cache lifetimes

    60 KiB

    7 files are served with short cache lifetimes, so returning visitors download them again (60 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Legacy JavaScript

    3 KiB

    Polyfills for old browsers add 3 KiB JavaScript that modern phones do not need.

1 checks passed
  • Server response: 17 ms

    17 ms

    Your server sent the HTML in 17 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Largest Contentful Paint: 8.3 s

    8.3 s

    Your largest element takes 8.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “buy-more-save-more-noor-and-grace-upto-20-off”.

  • Time to Interactive: 15.7 s

    15.7 s

    The page becomes fully interactive after 15.7 s. Good is under 3.8 s.

  • Total Blocking Time: 513 ms

    513 ms

    Scripts block taps and scrolling for 513 ms in total while the page loads. Good is under 200 ms.

  • Speed Index: 4.2 s

    4.2 s

    Visually, the page fills in at 4.2 s (Speed Index). Good is under 3.4 s.

  • Largest content (LCP) held steady for real visitors

    +5%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.7 s

    1.7 s

    Real visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.

  • Tap response (INP) got 41% faster for real visitors

    -41%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 294 ms to 183 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 1.3 s

    1.3 s

    The first text or image appears after 1.3 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.5 MB in 378 requests

    4.5 MB

    Your homepage downloads 4.5 MB in 378 requests on a phone: images 2.2 MB (52), scripts 1.0 MB (163) and other files 887 KiB (144). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (32 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.3 g of CO₂ per visit

    1.29 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.29 g of CO₂e: 154.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9695
  • Interactive controls must not be nested (1 element)

    Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • 21 links without text

    21 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings should not be empty (3 elements)

    Headings should not be empty: 3 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h3, h2 → h5 and h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 90 images in the HTML carry an alt attribute.

  • 52 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 5 failed. 6 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10090
  • 2 H1 headlines

    There are 2 <h1> headlines (“NOOR & GRACE” and “Discover timeless abayas, elegant hijabs, khimars…”). One clear main headline is easier for people and search engines.

  • Meta description is long (317 characters)

    Your meta description is 317 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 203 internal links, 5 external

    The homepage links to 203 pages on noorgrace.com and 5 external pages.

6 checks passed
  • Title: 54 characters

    Your title is a healthy 54 characters: “Buy Affordable Abayas and Hijabs online – NOOR & GRACE”.

  • Canonical URL set

    The canonical URL is https://noorgrace.com/.

  • Structured data in place

    Structured data found: ClothingStore, Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://noorgrace.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,123 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://noorgrace.com/llms.txt (1 KiB, 3 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 3 pages slow to respond

    https://noorgrace.com/collections/crepe-fabric-abayas, https://noorgrace.com/collections/customized-fabric-abayas and https://noorgrace.com/collections/linen-cotton-fabric-abayas took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 60 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Identifier 'section' has already been declared”.

2 checks passed
  • Tap targets are thumb-sized

    42 of 42 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix88
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 593 words of copy

    The homepage carries about 593 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP NOW”.

  • 6 calls to action

    The homepage has 6 calls to action, for example “Contact us”, “Shop by Categories” and “Shop by Fabric”.

  • 20 short forms

    20 short forms (3 fields at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 8 testimonial or review blocks, 6 customer or partner logos and 5 trust badges.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 10 cookies set on arrival

    10

    Opening the homepage sets 10 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 18 other companies contacted

    Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at noorgrace.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 9 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Judge Me Reviews · Tapita Seo Speed · Bucks · Gg Product Gallery · Pmslider Rb · Forms · Expo · Essentials Estimated Delivery · Essential Cart Drawer

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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What your $25 Growth Playbook adds

This review found 26 issues on noorgrace.com, including 14 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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