Website review, no card needed
proalt.com website review
Visit site (opens in a new tab)Reviewed 20 October 202637 issues · 85 checks
This review found 37 issues worth fixing on proalt.com, 16 of them high impact, across 85 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
79CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 3.1 s |
| May 9, 2026 | 3.0 s |
| May 16, 2026 | 3.0 s |
| May 23, 2026 | 3.0 s |
| May 30, 2026 | 2.9 s |
| Jun 6, 2026 | 2.9 s |
| Jun 13, 2026 | 3.0 s |
| Jun 20, 2026 | 2.9 s |
| Jun 27, 2026 | 2.9 s |
| Jul 4, 2026 | 2.9 s |
| Jul 11, 2026 | 2.9 s |
| Jul 18, 2026 | 3.0 s |
| Jul 25, 2026 | 3.0 s |
| Aug 1, 2026 | 3.0 s |
| Aug 8, 2026 | 2.8 s |
| Aug 15, 2026 | 2.8 s |
| Aug 22, 2026 | 2.7 s |
| Aug 29, 2026 | 2.5 s |
| Sep 5, 2026 | 2.6 s |
| Sep 12, 2026 | 2.5 s |
| Sep 19, 2026 | 2.6 s |
| Sep 26, 2026 | 2.8 s |
| Oct 3, 2026 | 2.7 s |
| Oct 10, 2026 | 2.5 s |
| Oct 17, 2026 | 2.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 95 ms |
| May 9, 2026 | 91 ms |
| May 16, 2026 | 89 ms |
| May 23, 2026 | 95 ms |
| May 30, 2026 | 95 ms |
| Jun 6, 2026 | 100 ms |
| Jun 13, 2026 | 96 ms |
| Jun 20, 2026 | 92 ms |
| Jun 27, 2026 | 94 ms |
| Jul 4, 2026 | 95 ms |
| Jul 11, 2026 | 96 ms |
| Jul 18, 2026 | 104 ms |
| Jul 25, 2026 | 106 ms |
| Aug 1, 2026 | 106 ms |
| Aug 8, 2026 | 106 ms |
| Aug 15, 2026 | 112 ms |
| Aug 22, 2026 | 105 ms |
| Aug 29, 2026 | 104 ms |
| Sep 5, 2026 | 104 ms |
| Sep 12, 2026 | 104 ms |
| Sep 19, 2026 | 110 ms |
| Sep 26, 2026 | 112 ms |
| Oct 3, 2026 | 110 ms |
| Oct 10, 2026 | 103 ms |
| Oct 17, 2026 | 108 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
7.5 s · 1,009 KiBAbout 1,009 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 7.5 s faster on a phone.
Render-blocking requests
3.5 s29 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.5 s.
Mobile performance score: 41
41/100Your mobile performance score is 41 (desktop: 76). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.3 s
A phone's processor spends 4.3 s on main-thread work while loading, 2.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Improve image delivery
1.7 MB14 images could be 1.7 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Google CDN and Hotjar and others), adding 1.9 MB and 1.4 s of main-thread time.
Google Tag Manager adds 643 ms
643 msGoogle Tag Manager costs a phone 643 ms of main-thread work and 697 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
440 ms · 95 KiBAbout 95 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 440 ms faster on a phone.
Google CDN adds 386 ms
386 msGoogle CDN costs a phone 386 ms of main-thread work and 733 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Use efficient cache lifetimes
150 ms · 167 KiB10 files are served with short cache lifetimes, so returning visitors download them again (167 KiB).
17 long tasks on the main thread
17 long tasks block the main thread while loading, the longest for 212 ms. During a long task the page ignores taps.
Minify JavaScript
150 ms · 17 KiB17 KiB could be saved by minifying JavaScript.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Legacy JavaScript
11 KiBPolyfills for old browsers add 11 KiB JavaScript that modern phones do not need.
Phones get a much slower page than desktops
Desktop scores 76 but mobile only 41. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 17 ms
17 msYour server sent the HTML in 17 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
First Contentful Paint: 10.8 s
10.8 sThe first text or image appears after 10.8 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 24.8 s
24.8 sYour largest element takes 24.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Award-Winning Staffing Agency & Search Firm Since 1998 Hire…”.
Time to Interactive: 26.8 s
26.8 sThe page becomes fully interactive after 26.8 s. Good is under 3.8 s.
Speed Index: 11.5 s
11.5 sVisually, the page fills in at 11.5 s (Speed Index). Good is under 3.4 s.
Real-user FCP: 2.1 s
2.1 sReal visitors see the first content after 2.1 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.6 s
1.6 sReal visitors wait 1.6 s for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 574 ms
574 msScripts block taps and scrolling for 574 ms in total while the page loads. Good is under 200 ms.
20 images without width and height
20 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) got 13% slower for real visitors
+13%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 95 ms to 108 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user LCP: 2.3 s
2.3 sReal visitors wait 2.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 108 ms
108 msReal visitors wait 108 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Largest content (LCP) got 20% faster for real visitors
-20%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 3.1 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 5.3 MB in 152 requests
5.3 MBYour homepage downloads 5.3 MB in 152 requests on a phone: images 2.3 MB (35), scripts 2.1 MB (60) and other files 364 KiB (20). Under 2 MB keeps phones on slow connections fast.
3 images over 500 KB
3 images weigh 1.5 MB together. On a phone connection a single image that size takes seconds.
4 images in older formats
4 images (1.9 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
4 images below the first screen load straight away
4 images further down the page (1.9 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 1.5 g of CO₂ per visit
1.50 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.50 g of CO₂e: 179.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
14 text elements with low contrast
14 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Elements must only use permitted ARIA attributes (9 elements)
Elements must only use permitted ARIA attributes: 9 elements on the page fail this check, rated serious by axe-core.
Positive tabindex
8 elements have a tabindex above 0, which scrambles the keyboard order.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Elements marked as presentational should be consistently ignored (1 element)
Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 37 images in the HTML carry an alt attribute.
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 6 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Structured data has 1 problem
Structured data found (EmployerAggregateRating, ImageObject, Organization and WebPage) but with 1 problem, for example “Organization: sameAs is an empty list”.
12 links with vague text
12 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
110 internal links, 8 external
The homepage links to 110 pages on proalt.com and 8 external pages.
7 checks passed
Meta description: 135 characters
Your meta description is 135 characters: “Professional Alternatives is an award-winning recruiting firm leveraging technology and experience to deliver top talen…”.
One H1 headline
Your main headline reads: “Award-Winning Staffing Agency& Search Firm Since 1998”.
Title: 64 characters
Your title is a healthy 64 characters: “Professional Alternatives | Staffing Agency & Recruiting Experts”.
Canonical URL set
The canonical URL is https://www.proalt.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.proalt.com/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (803 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.proalt.com/llms.txt (3 KiB, 33 links), a plain-text guide to the site for AI tools.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 60 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
6 small tap targets
6 of 26 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://data.stbuttons.click/data' from origin 'https://www.proalt.com' has been blocked b…”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
A 14-field form
Your longest form asks for 14 fields (10 required). Every extra field lowers completion.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 496 words of copy
The homepage carries about 496 words of visible text.
4 checks passed
14 calls to action
The homepage has 14 calls to action, for example “Request Talent”, “Learn More” and “Talk to a Recruiter”.
Social proof on the page
Social proof on the homepage: 10 customer or partner logos, a star rating and 1 trust badge.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics and Hotjar.
Direct contact links
Visitors can reach you directly: 2 phone links and 0 email links.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Hotjar (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
12 cookies set on arrival
12Opening the homepage sets 12 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
31 other companies contacted
Loading the homepage contacts 31 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at proalt.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Analytics | Google Tag Manager | Hotjar
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on proalt.com, including 18 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.