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robertsradio.com website review

Visit site (opens in a new tab)Reviewed 23 October 202650 issues · 97 checks

This review found 50 issues worth fixing on robertsradio.com, 15 of them high impact, across 97 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.1 s1.8 sMay 2Oct 171.9 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.0 s
May 9, 20262.0 s
May 16, 20262.0 s
May 23, 20261.9 s
May 30, 20261.9 s
Jun 6, 20261.9 s
Jun 13, 20261.9 s
Jun 20, 20262.0 s
Jun 27, 20262.0 s
Jul 4, 20261.9 s
Jul 11, 20261.9 s
Jul 18, 20261.8 s
Jul 25, 20261.9 s
Aug 1, 20261.8 s
Aug 8, 20261.8 s
Aug 15, 20261.8 s
Aug 22, 20261.8 s
Aug 29, 20261.8 s
Sep 5, 20261.8 s
Sep 12, 20261.9 s
Sep 19, 20261.9 s
Sep 26, 20261.9 s
Oct 3, 20261.9 s
Oct 10, 20261.9 s
Oct 17, 20261.9 s
Real-visitor tap response (INP)75th percentile, phones
348 ms242 msMay 2Oct 17336 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026266 ms
May 9, 2026260 ms
May 16, 2026260 ms
May 23, 2026254 ms
May 30, 2026256 ms
Jun 6, 2026263 ms
Jun 13, 2026263 ms
Jun 20, 2026270 ms
Jun 27, 2026278 ms
Jul 4, 2026280 ms
Jul 11, 2026292 ms
Jul 18, 2026298 ms
Jul 25, 2026293 ms
Aug 1, 2026294 ms
Aug 8, 2026303 ms
Aug 15, 2026311 ms
Aug 22, 2026321 ms
Aug 29, 2026334 ms
Sep 5, 2026321 ms
Sep 12, 2026320 ms
Sep 19, 2026327 ms
Sep 26, 2026319 ms
Oct 3, 2026331 ms
Oct 10, 2026333 ms
Oct 17, 2026336 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of robertsradio.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. robertsradio.com at 1.0 s1.0 s
  2. robertsradio.com at 2.0 s2.0 s
  3. robertsradio.com at 3.0 s3.0 s
  4. robertsradio.com at 4.0 s4.0 s
  5. robertsradio.com at 4.9 s4.9 s
  6. robertsradio.com at 5.9 s5.9 s
  7. robertsradio.com at 6.9 s6.9 s
  8. robertsradio.com at 7.9 s7.9 s

Speed

15 to fix52
  • Render-blocking requests

    1.1 s

    4 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • Main-thread work: 7.9 s

    A phone's processor spends 7.9 s on main-thread work while loading, 5.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Google CDN and gd-commerce-services.net and others), adding 3.6 MB and 2.7 s of main-thread time.

  • Use efficient cache lifetimes

    350 ms · 1.7 MB

    60 files are served with short cache lifetimes, so returning visitors download them again (1.7 MB).

  • Reduce unused JavaScript

    150 ms · 1.7 MB

    About 1.7 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Mobile performance score: 52

    52/100

    Your mobile performance score is 52 (desktop: 60). Pages that score under 90 lose visitors before the first paint.

  • Google Tag Manager adds 801 ms

    801 ms

    Google Tag Manager costs a phone 801 ms of main-thread work and 931 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    150 ms · 547 KiB

    3 images could be 547 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 495 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    300 ms · 180 KiB

    About 180 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Google CDN adds 385 ms

    385 ms

    Google CDN costs a phone 385 ms of main-thread work and 734 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • gd-commerce-services.net adds 331 ms

    331 ms

    gd-commerce-services.net costs a phone 331 ms of main-thread work and 659 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Bazaarvoice adds 306 ms

    306 ms

    Bazaarvoice costs a phone 306 ms of main-thread work and 410 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • squeezely.tech adds 297 ms

    297 ms

    squeezely.tech costs a phone 297 ms of main-thread work and 210 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 2,648 HTML elements

    The page has 2,648 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Font display

    200 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).

  • Legacy JavaScript

    63 KiB

    Polyfills for old browsers add 63 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Duplicated JavaScript

    2 KiB

    2 KiB JavaScript is shipped twice across bundles.

1 checks passed
  • Server response: 105 ms

    105 ms

    Your server sent the HTML in 105 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 30.9 s

    30.9 s

    The page becomes fully interactive after 30.9 s. Good is under 3.8 s.

  • Speed Index: 14.6 s

    14.6 s

    Visually, the page fills in at 14.6 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.8 s

    1.8 s

    Scripts block taps and scrolling for 1.8 s in total while the page loads. Good is under 200 ms.

  • Real-user INP: 286 ms

    286 ms

    Real visitors wait 286 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 27% slower for real visitors

    +27%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 266 ms to 336 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest Contentful Paint: 3.7 s

    3.7 s

    Your largest element takes 3.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Revere”.

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    -7%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.0 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Real-user LCP: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.04

    0.04

    For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.0 s

    1.0 s

    Real visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 630 ms

    630 ms

    Real visitors wait 630 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 1.5 s

    1.5 s

    The first text or image appears after 1.5 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.052

    0.052

    The layout barely moves while loading (CLS 0.052, good is under 0.1).

Images and page weight

3 to fix45
  • Page weight: 5.4 MB in 157 requests

    5.4 MB

    Your homepage downloads 5.4 MB in 157 requests on a phone: scripts 3.6 MB (53), images 918 KiB (35) and other files 456 KiB (51). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    1--card-2Pemdc6h.png weighs 529 KiB. On a phone connection a single image that size takes seconds.

  • 2 images in older formats

    2 images (575 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (33 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 1.5 g of CO₂ per visit

    1.53 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.53 g of CO₂e: 183.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

13 to fixGoogle 7485
  • 11 buttons without a name

    11 buttons have no accessible name, so screen readers announce just “button”.

  • Images must have alternative text (2 elements)

    Images must have alternative text: 2 elements on the page fail this check, rated critical by axe-core.

  • 15 text elements with low contrast

    15 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • Orphan list items

    Some list items are not inside a list.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • Banner landmark should not be contained in another landmark (2 elements)

    Banner landmark should not be contained in another landmark: 2 elements on the page fail this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • Document should not have more than one banner landmark (1 element)

    Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h5, h2 → h5 and h2 → h5), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 63 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 13 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8586
  • 2 H1 headlines

    There are 2 <h1> headlines (“Introducing Revere” and “British Audio Designed to Excite the Senses.”). One clear main headline is easier for people and search engines.

  • Structured data has 1 problem

    Structured data found (ElectronicsStore) but with 1 problem, for example “ElectronicsStore: url is not an absolute URL ("robertsradio.com")”.

  • No social preview image

    No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 197 internal links, 9 external

    The homepage links to 197 pages on robertsradio.com and 9 external pages.

5 checks passed
  • Meta description: 153 characters

    Your meta description is 153 characters: “British engineered with vibrant design; we've been perfecting our craft for nearly 90 years to add life to your home. E…”.

  • Title: 50 characters

    Your title is a healthy 50 characters: “Official Roberts Radio Online Shop | British Audio”.

  • Canonical URL set

    The canonical URL is https://www.robertsradio.com/en-gb.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.robertsradio.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.robertsradio.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (914 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix88
  • 2 pages share a title

    https://www.robertsradio.com/en-gb and https://www.robertsradio.com/en-gb/node/1 all use the title “Official Roberts Radio Online Shop | British Audio”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.robertsradio.com/en-gb/node/1, whose canonical is https://www.robertsradio.com/en-gb. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 58 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9285
  • 20 small tap targets

    20 of 42 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://display.ugc.bazaarvoice.com/static/robertsradio/main_site/294/13397/en_GB/styleshe…”.

  • 2 distorted images

    2 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix80
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 690 words of copy

    The homepage carries about 690 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop” and “SHOP NOW”.

  • 30 calls to action

    The homepage has 30 calls to action, for example “Shop”, “Shop All” and “Contact Us”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Meta Pixel.

Privacy and tracking

  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and TikTok Pixel (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 21 cookies set on arrival

    21

    Opening the homepage sets 21 cookies (measured from a US location before any click).

  • 29 other companies contacted

    Loading the homepage contacts 29 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at robertsradio.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
Drupal
Framework
jQuery
Analytics
Google Tag Manager

Company

Founded
1932
Headquarters
Mexborough

Upkeep, stack, hiring and company data from programmable.info

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robertsradio.com website review: scores and fixes