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softtrust.com website review

Visit site (opens in a new tab)Reviewed 3 November 202648 issues · 93 checks

This review found 48 issues worth fixing on softtrust.com, 19 of them high impact, across 93 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
7.4 s3.0 sMay 16Oct 313.5 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20264.6 s
May 23, 20264.3 s
May 30, 20263.9 s
Jun 6, 20264.0 s
Jun 13, 20264.0 s
Jun 20, 20264.0 s
Jun 27, 20264.3 s
Jul 4, 20264.4 s
Jul 11, 20264.5 s
Jul 18, 20264.6 s
Jul 25, 20264.6 s
Aug 1, 20264.5 s
Aug 8, 20264.1 s
Aug 15, 20264.0 s
Aug 22, 20263.9 s
Aug 29, 20264.0 s
Sep 5, 20265.2 s
Sep 12, 20266.3 s
Sep 19, 20266.6 s
Sep 26, 20266.9 s
Oct 3, 20266.5 s
Oct 10, 20266.3 s
Oct 17, 20265.3 s
Oct 24, 20263.6 s
Oct 31, 20263.5 s
Real-visitor tap response (INP)75th percentile, phones
109 ms83 msMay 16Oct 31100 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202698 ms
May 23, 202694 ms
May 30, 202694 ms
Jun 6, 202698 ms
Jun 13, 202696 ms
Jun 20, 202696 ms
Jun 27, 202694 ms
Jul 4, 202693 ms
Jul 11, 202694 ms
Jul 18, 2026102 ms
Jul 25, 2026100 ms
Aug 1, 2026100 ms
Aug 8, 202695 ms
Aug 15, 202691 ms
Aug 22, 202687 ms
Aug 29, 202686 ms
Sep 5, 202694 ms
Sep 12, 202695 ms
Sep 19, 202695 ms
Sep 26, 202696 ms
Oct 3, 202696 ms
Oct 10, 2026101 ms
Oct 17, 2026106 ms
Oct 24, 2026105 ms
Oct 31, 2026100 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of softtrust.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. softtrust.com at 1.1 s1.1 s
  2. softtrust.com at 2.1 s2.1 s
  3. softtrust.com at 3.2 s3.2 s
  4. softtrust.com at 4.3 s4.3 s
  5. softtrust.com at 5.3 s5.3 s
  6. softtrust.com at 6.4 s6.4 s
  7. softtrust.com at 7.5 s7.5 s
  8. softtrust.com at 8.5 s8.5 s

Speed

14 to fix42
  • Reduce unused JavaScript

    6.1 s · 1.0 MB

    About 1.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 6.1 s faster on a phone.

  • Use efficient cache lifetimes

    4.0 s · 634 KiB

    11 files are served with short cache lifetimes, so returning visitors download them again (634 KiB).

  • Font display

    1.9 s

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.9 s).

  • Improve image delivery

    1.4 s · 304 KiB

    8 images could be 304 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.4 s faster on a phone.

  • Mobile performance score: 42

    42/100

    Your mobile performance score is 42. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.6 s

    A phone's processor spends 5.6 s on main-thread work while loading, 2.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google CDN, Google Tag Manager and softtrust.ai and others), adding 2.7 MB and 1.2 s of main-thread time.

  • Reduce unused CSS

    750 ms · 190 KiB

    About 190 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • Google CDN adds 671 ms

    671 ms

    Google CDN costs a phone 671 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 347 ms

    347 ms

    Google Tag Manager costs a phone 347 ms of main-thread work and 319 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 17 long tasks on the main thread

    17 long tasks block the main thread while loading, the longest for 317 ms. During a long task the page ignores taps.

  • 2,242 HTML elements

    The page has 2,242 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • softtrust.ai adds 104 ms

    104 ms

    softtrust.ai costs a phone 104 ms of main-thread work and 477 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • WordPress adds 0 ms

    0 ms

    WordPress costs a phone 0 ms of main-thread work and 723 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    250 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 250 ms.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 292 ms

    292 ms

    Your server sent the HTML in 292 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 5.2 s

    5.2 s

    Real visitors wait 5.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Largest Contentful Paint: 19.8 s

    19.8 s

    Your largest element takes 19.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Digital Transformation”.

  • Time to Interactive: 21.8 s

    21.8 s

    The page becomes fully interactive after 21.8 s. Good is under 3.8 s.

  • Speed Index: 12.6 s

    12.6 s

    Visually, the page fills in at 12.6 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.2 s

    1.2 s

    Scripts block taps and scrolling for 1.2 s in total while the page loads. Good is under 200 ms.

  • Real-user FCP: 2.0 s

    2.0 s

    Real visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.4 s

    1.4 s

    Real visitors wait 1.4 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) held steady for real visitors

    +7%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 98 ms to 100 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user INP: 111 ms

    111 ms

    Real visitors wait 111 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Largest content (LCP) got 20% faster for real visitors

    -20%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 4.6 s to 3.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 1.1 s

    1.1 s

    The first text or image appears after 1.1 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix60
  • Page weight: 4.2 MB in 129 requests

    4.2 MB

    Your homepage downloads 4.2 MB in 129 requests on a phone: scripts 2.2 MB (33), images 728 KiB (63) and fonts 495 KiB (9). Under 2 MB keeps phones on slow connections fast.

  • 4 images far larger than shown

    92 KiB

    4 images are downloaded at several times the size a phone draws them, for example Intelligent-Banking.webp at 1,200 px wide, shown at 350 px. Resized copies would save about 92 KiB.

  • About 1.2 g of CO₂ per visit

    1.18 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.18 g of CO₂e: 141.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

12 to fixGoogle 8087
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 13 text elements with low contrast

    13 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 3 tap targets too small

    3 tap targets are too small or too close together to hit reliably with a finger.

  • 5 images without alt text

    5 images have no alt text, which hurts accessibility and image search.

  • Contentinfo landmark should not be contained in another landmark (1 element)

    Contentinfo landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Document should not have more than one contentinfo landmark (1 element)

    Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • ARIA role should be appropriate for the element (3 elements)

    ARIA role should be appropriate for the element: 3 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h5, h2 → h5 and h2 → h5), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (3 elements).

1 checks passed
  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 61 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 12 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8588
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 3 links with vague text

    3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 330 internal links, 5 external

    The homepage links to 330 pages on softtrust.com and 5 external pages.

7 checks passed
  • Meta description: 160 characters

    Your meta description is 160 characters: “Trust Fintech delivers banking software and fintech solutions, including Core Banking, AML, KYC, Lending, Treasury, and…”.

  • Title: 62 characters

    Your title is a healthy 62 characters: “Banking Software and Fintech Solutions Company | Trust Fintech”.

  • Canonical URL set

    The canonical URL is https://www.softtrust.com/.

  • Structured data in place

    Structured data found: ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.softtrust.com/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.softtrust.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,033 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix71
  • 15 pages without a title

    https://www.softtrust.com/blogs, https://www.softtrust.com/brochures, https://www.softtrust.com/news-events, https://www.softtrust.com/success-stories, https://www.softtrust.com/overview and https://www.softtrust.com/careers and 9 others have no <title>, so Google invents the link text in results.

  • 15 pages without a meta description

    https://www.softtrust.com/blogs, https://www.softtrust.com/brochures, https://www.softtrust.com/news-events, https://www.softtrust.com/success-stories, https://www.softtrust.com/overview and https://www.softtrust.com/careers and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 pages without an H1

    https://www.softtrust.com/blogs, https://www.softtrust.com/brochures, https://www.softtrust.com/news-events, https://www.softtrust.com/success-stories, https://www.softtrust.com/overview and https://www.softtrust.com/careers and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page slow to respond

    https://www.softtrust.com/trust-fintech-limited-corporate-announcement took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 76 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

Best practices

2 to fixGoogle 9687
  • 4 small tap targets

    4 of 11 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://softtrust.com/wp-content/uploads/elementor/custom-icons/theme-icons/style.css?ver=…”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix75
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • A 14-field form

    Your longest form asks for 14 fields (13 required). Every extra field lowers completion.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 965 words of copy

    The homepage carries about 965 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Contact Us” and “REQUEST DEMO”.

  • 12 calls to action

    The homepage has 12 calls to action, for example “Contact Us”, “Contact” and “Request Demo”.

  • Social proof on the page

    Social proof on the homepage: 25 testimonial or review blocks, 2 customer or partner logos and 93 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 11 other companies contacted

    Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at softtrust.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager
Hosting
Cloudflare

Upkeep, stack, hiring and company data from programmable.info

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This review found 48 issues on softtrust.com, including 22 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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