thehogarthworkshop.com website review

Your mobile performance score is 88. Pages that score under 90 lose visitors before the first paint.

5 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

Shopify costs a phone 213 ms of main-thread work and 746 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

A phone's processor spends 2.8 s on main-thread work while loading, 957 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

The page has 2,182 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

6 third-party services load with your homepage (Shopify, avada.io and shop.app and others), adding 1,017 KiB and 338 ms of main-thread time.

About 238 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 180 ms faster on a phone.

4 long tasks block the main thread while loading, the longest for 104 ms. During a long task the page ignores taps.

3 images could be 100 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

About 23 KiB of JavaScript is downloaded but never used on this page.

10 files are served with short cache lifetimes, so returning visitors download them again (14 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The page becomes fully interactive after 8.5 s. Good is under 3.8 s.

Your largest element takes 3.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Personalised Blue Heritage Style Wall Plaque - The Lavin”.

Visually, the page fills in at 4.4 s (Speed Index). Good is under 3.4 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.5 MB in 383 requests on a phone: other files 978 KiB (168), scripts 814 KiB (161) and images 296 KiB (12). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.71 g of CO₂e: 85.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Delayed refresh under 20 hours must not be used: 1 element on the page fails this check, rated critical by axe-core.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

Your title is only 20 characters: “The Hogarth Workshop”. Between 30 and 65 characters leaves room to say what you do and for whom.

Your <h1> is empty.

The homepage links to 35 pages on thehogarthworkshop.com and 5 external pages.

https://thehogarthworkshop.com/policies/refund-policy, https://thehogarthworkshop.com/policies/privacy-policy, https://thehogarthworkshop.com/policies/terms-of-service, https://thehogarthworkshop.com/policies/shipping-policy and https://thehogarthworkshop.com/policies/contact-information have no meta description, so Google writes the search snippet from whatever text it finds.

https://thehogarthworkshop.com/products/custom-national-heritage-blue-plaque-replica-layout-3 and https://thehogarthworkshop.com/products/custom-national-heritage-blue-plaque-replica-layout-2 use the same meta description. A description written for each page earns more clicks.

https://thehogarthworkshop.com/collections/blue-plaque has no <h1> headline, so visitors and search engines get no clear main topic.

https://thehogarthworkshop.com/pages/contact and https://thehogarthworkshop.com/policies/contact-information have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 14 pages linked from your homepage and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Social proof on the homepage: 5 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 10 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.